Stylish Decorative Storage

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Peregrine Austin
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1 Craftsmanship, tactility, innovative materials and metallic highlights transform storage into objects of desire Key Trends 2018 Lene Bjerre Stylish Decorative Storage

Overview S tor a g e is chosen b y the consumer not only for sp ace- savi n g so l ut i o n s an d f un ct i o n, b ut to b r ing p er sona lity a nd

Pr ominent finishes includ e h yp erp o l i sh ed, b rush ed a nd ag ed Na tur a l fib r es a nd ha nd ma d e ma ter ia ls come to the for e.

e o p t i o n s Rockett St George De Intuïtiefabriek S tone finishes a nd co mp o si t e t ext ures a d d a lter na tiv e sur fa ce cha r a cter, w ith

r eness a nd cha ng ing a ttitud es to env ir onmenta l issues Ind ustr ia l looks a r e p er fect for sculp tur a l for ms, g ri d so l ut i o n s a nd

2 Overview S tor a g e is chosen b y the consumer not only for sp ace- savi n g so l ut i o n s an d f un ct i o n, b ut to b r ing p er sona lity a nd style to a r oom. W arm g o l d r ema ins a str ong d r iv er for the ca teg or y. Pr ominent finishes includ e h yp erp o l i sh ed, b rush ed a nd ag ed Na tur a l fib r es a nd ha nd ma d e ma ter ia ls come to the for e. Cor k, r a tta n a nd b a mb oo p r ov id e sur fa ce w a r mth, t act i l i t y an d craf t sman sh i p q ua lities a s w ell a s g ood sust ai n ab l e o p t i o n s Rockett St George De Intuïtiefabriek S tone finishes a nd co mp o si t e t ext ures a d d a lter na tiv e sur fa ce cha r a cter, w ith b oth p olished a nd unp olished sur fa ces a nd r a w d eta ils exp osed A p ush - b ack o n p l ast i c is ev id ent d ue to g r ow ing consumer a w a r eness a nd cha ng ing a ttitud es to env ir onmenta l issues Ind ustr ia l looks a r e p er fect for sculp tur a l for ms, g ri d so l ut i o n s a nd mixing ma ter ia ls, a d d ing d a r ker tones a nd timew or n effects Motifs ta ke centr e sta g e, w ith un i q ue an d q ui rk y i co n s a d d ing or na menta tion a nd v isua l inter est to d ecor Michael Anastassiades Rose & Grey

Navet The ind ustr ia l tr end continues

3 Industrial Edge The Container Store Nkuku Ferm Living Dot & Bo La Redoute Navet The ind ustr ia l tr end continues to ma ke a n imp a ct on home a ccessor ies. Desig ner s a r e d r iv ing the style into d iffer ent d ir ections, fr om r ustic misma tching w ood s a nd meta l for ma tions, to clea n lines a nd a minima list a esthetic. Ma ter ia ls such a s p ow d er -coa ted meta ls a nd constr uction ed g ing d eta ils a id a uthenticity. Wid er meta l str uctur es a r e mer g ed w ith thin g r id s a nd fr a mew or k for stor a g e conta iner s. Hübsch

Natural Textures Saif Faisal H&M March Carlos

r es a nd ha nd ma d e ma ter ia ls d r iv e a w

ls such a s r a ffia a nd r a tta n celeb r a te

Ta ctility is key, imp a cting op en constr

ces, w ith the ma ter ia l' s na tur a l b ea

4 Natural Textures Saif Faisal H&M March Carlos Ortega Design CB2 Lorna Singleton Na tur a l fib r es a nd ha nd ma d e ma ter ia ls d r iv e a w a r m sense of cr a ftsma nship a nd a uthenticity for stor a g e solutions. Mould ed cor k, b a mb oo a nd w ov en ma ter ia ls such a s r a ffia a nd r a tta n celeb r a te ha nd w or k a nd the ma king p r ocess. Ta ctility is key, imp a cting op en constr uctions, sur fa ce d eta iling a nd r a w sur fa ces, w ith the ma ter ia l' s na tur a l b ea uty a t the for e. S tyles r a ng e fr om sleek minima lism, to a r tisa na l p ieces.

Surface Grains Oliver Bonas Estudio-Diario Michaël

mics a nd ma r b le a r e cur r ently the hottest

ing ing new, textur a l cr ea tiv ity to ev er yd

R a w a nd w a r m finishes a d d a n ea r thy

oug h to p a stel sha d es a nd r ust tones offer

5 Surface Grains Oliver Bonas Estudio-Diario Michaël Verheyden Anthropologie Menu Prin London Cer a mics a nd ma r b le a r e cur r ently the hottest ma ter ia ls for d ecor a tiv e a ccessor ies, b r ing ing new, textur a l cr ea tiv ity to ev er yd a y items. R a w a nd w a r m finishes a d d a n ea r thy feel to stor a g e, w hile sur fa ce g r a ins p r ov id e v a r ied textur es. New colour w a ys such a s d a r k ma r b le thr oug h to p a stel sha d es a nd r ust tones offer a fr esh a nd ma r keta b le up d a te for p r od ucts. Mix contr a sting ma ter ia ls for a commer cia l a p p r oa ch.

Composite Finishes Nordstrom Moxon ID & Co Sarah

of up cycling comp osite ma ter ia ls such a s

ith ta ctile imp er fections d eliv er a n ur b a

6 Composite Finishes Nordstrom Moxon ID & Co Sarah Polmar De Intuïtiefabriek The Minimalist The r ise of up cycling comp osite ma ter ia ls such a s concr ete a nd ter r a zzo continues a cr oss the ma r ket. R a w a nd g r itty textur es a d d a b old a nd p la yful element to stor a g e. Ind ustr ia l sculp tur a l sha p es comb ined w ith ta ctile imp er fections d eliv er a n ur b a n ed g e to d esig ns w ith susta ina b le cr ed entia ls. K now n for its a r chitectur a l a p p lica tion, concr ete enter s the ev er yd a y, emp loyed in its na tur a l sta te or up d a ted w ith b r ig ht colour.

Global Folk Cost Plus World Market AM PM

Glob a l influences a r e celeb r a ted b y

te inla y p a tter n w or k a nd a mix of na

Wov en b a skets use str uctur a l p a tchw or

d ed d eta iling such a s p omp oms a nd exa g

B r a ss a ccent inla ys a r e used to cr ea te

7 Global Folk Cost Plus World Market AM PM Anthropologie Qasa Qasa La Redoute Curiosity Glob a l influences a r e celeb r a ted b y using tr a d itiona l ma r k-ma king, intr ica te inla y p a tter n w or k a nd a mix of na tur a l ma ter ia ls. Wov en b a skets use str uctur a l p a tchw or k comp ositions or b a nd r ep ea ts w ith a d d ed d eta iling such a s p omp oms a nd exa g g er a ted fr ing ing. B r a ss a ccent inla ys a r e used to cr ea te v isua l inter est, w hile fine ca r v ed sur fa ce d eta ils ca n b e used for a commer cia l a p p r oa ch.

Wood Works Shibui The Maker Place Luminaire

essentia l ma ter ia l for stor a g e a ccessor

llow the sur fa ce g r a in to b e the focus.

a nd d a r ker w a lnut tones, lea v ing ma ter

8 Wood Works Shibui The Maker Place Luminaire Sostrene Grene West Elm Rig Tig Wood is a n essentia l ma ter ia l for stor a g e a ccessor ies, a s d esig ns a r e p a r ed b a ck to a llow the sur fa ce g r a in to b e the focus. Desig ns emb r a ce b oth lig ht b lond w ood s a nd d a r ker w a lnut tones, lea v ing ma ter ia ls smooth, ma tte a nd unfinished for a ca lming feel. S ha p es a r e simp le a nd eleg a nt, w ith the occa siona l a d d ed d eta il. B ent p lyw ood p r ov id es a susta ina b le op tion w hile emb r a cing S ca nd ina v ia n influences.

Gold Glamour Ghidini 1961 Lee West Urban

b r a ss sur fa ces a r e key to d ecor a tiv e

llic of choice for b r a nd s, w hether ma tte

S ha p es a nd for ms a r e simp le a nd ma ke

9 Gold Glamour Ghidini 1961 Lee West Urban Outfitters AYTM Spartan Shop West Elm Meta llic b r a ss sur fa ces a r e key to d ecor a tiv e a ccessor ies, b r ing ing luxur ious touches a nd for ma l eleg a nce to the home. Wa r m g old tones continue to b e the meta llic of choice for b r a nd s, w hether ma tte b r ushed, hyp er -p olished or b ur nished. S ha p es a nd for ms a r e simp le a nd ma ke str ong sta tements w ith clea n lines a nd stylised g eometr ic silhouettes. Exp er iment b y mixing mir r or w ith p la ted g old for a sop histica ted a p p r oa ch.

Unexpected Icons Eichholtz Rockett St George

Home B r a nd s a r e exp lor ing q uir ky a nd

ies, a d d ing a fr esh p oint of d iffer ence.

touches a nd w er e hig hlig hted a t Ma ison &

Tr op ica l for ms r ema in r elev a nt, w ith

Mould ed silhouettes of r ep tiles a nd insects

10 Unexpected Icons Eichholtz Rockett St George Oliver Bonas Urban Outfitters West Elm Zara Home B r a nd s a r e exp lor ing q uir ky a nd unconv entiona l icons for stor a g e a ccessor ies, a d d ing a fr esh p oint of d iffer ence. Eye a nd ha nd motifs d eliv er mystica l touches a nd w er e hig hlig hted a t Ma ison & Ob jet. Tr op ica l for ms r ema in r elev a nt, w ith stylised sha p es used for sta tement a ccents. Mould ed silhouettes of r ep tiles a nd insects a d or n b oxes a nd lid s w ith either textur ed mould ed meta llic d esig ns or jew elled d eta ils.

Hanging Out Northern Anthropologie Swedish

e a ccessor ies r ema in essentia l p r op

styling, a s consumer s incr ea sing ly emb

soft fa b r ics for functiona l a p p ea l.

icons a r e g r ow ing into a key tr end, w

11 Hanging Out Northern Anthropologie Swedish Ninja CB2 Umbra Urban Outfitters S tor a g e a ccessor ies r ema in essentia l p r op s for w a ll d ecor a nd ta b le top styling, a s consumer s incr ea sing ly emb r a ce a cur a tor ia l r ole b y a d d ing p er sona lity into the r oom. Ha r d ma ter ia ls a r e comb ined w ith soft fa b r ics for functiona l a p p ea l. Per sona lised a nd conv er sa tiona l icons a r e g r ow ing into a key tr end, w or ked in na iv e a nd simp le outlines suita b le for the ma ss ma r ket.

Action Points G o un co n ven t i o n al : ta ke r isks b y using ma r keta b le fig ur a tiv e icons to ma ke b old sta tement p ieces a nd ta p into their symb olic a p p ea l Do n 't f o rg et t h

12 Action Points G o un co n ven t i o n al : ta ke r isks b y using ma r keta b le fig ur a tiv e icons to ma ke b old sta tement p ieces a nd ta p into their symb olic a p p ea l Do n 't f o rg et t h e p o wer o f st yl i n g : Insta g r a m a nd socia l med ia p la tfor ms a r e key to b r oa d en your r ea ch v ia w ell cur a ted styling shots. Eng a g e consumer s to sha r e their p er sona l ta ste a nd id ea s Up d at e an d exp l o re wi t h cap sul e co l l ect i o n s: cr ea te d esig ns w ith cur a ted collections a nd comp ositions in mind Exp eri men t wi t h mat eri al s: use innov a tiv e comp osites a nd ea r then finishes to exp lor e new sur fa ce textur es a nd for ms Mi x co mp o n en t s: comb ine d iffer ent ma ter ia ls, fr om lig ht to d a r k, a nd lea v e ma ter ia ls unfinished or in their na tur a l sta te to ca p tiv a te consumer s Ferm Living

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