Gaming Lifestyles. Key Trends 2018

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Barnaby Watts
5 years ago
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1 As games such as Fortnite rise to be cultural phenomena, gaming is influencing whole lifestyles, from workout classes to social causes Key Trends 2018 Fortnite Gaming Lifestyles

Overview F uelled b y p op ula r g a mes such a s F or tnite tha t a ttr a ct g a mer s fr om a cr oss the b oa r d, the g a ming lifestyle is b eing a d op ted b y a w id e r a ng e of d emog r a p

2 Overview F uelled b y p op ula r g a mes such a s F or tnite tha t a ttr a ct g a mer s fr om a cr oss the b oa r d, the g a ming lifestyle is b eing a d op ted b y a w id e r a ng e of d emog r a p hics. Accor d ing to sur v eys b y S ta tista, 4 5% of US g a mer s a r e w omen a nd 4 3% a r e a g ed G ro wi n g i n d ust ry: New zoo p r ojects tha t a b a se of 2. 3 b illion g a mer s w or ld w id e w ill sp end $ b n on g a mes this yea r, a 13. 3% incr ea se on Fo rt n i t e l evel s up : the g a me is cur r ently sw eep ing the g lob e, ca p tur ing the ima g ina tion of kid s, a d ults, hip -hop a r tists a nd footb a ller s a like Sen se o f co mmun i t y: g a ming is a socia l occa sion online a nd IR L, extend ing into lifestyle sp a ces such a s hotels a nd b a r s Ch ari t y co l l ab s: g a ming comp a nies a nd str ea mer s use their influence to help r a ise money for cha r ities a nd NGOs G ami n g g ear: tech is d esig ned to help p la yer s up their g a me, w ith fea tur es tha t ma ke g a ming sea mless a cr oss p la tfor ms CNET

The Fortnite Phenomenon Fortnite E3 Ninja F or tnite B a ttle R oya le is w ithout d oub t the g a me of the moment.

second most successful g a me la unch of a ll time.

3 The Fortnite Phenomenon Fortnite E3 Ninja F or tnite B a ttle R oya le is w ithout d oub t the g a me of the moment. The comb ina tion of a Minecr a ft-style w or ld b uild ing w ith a la st-p la yer -sta nd ing for ma t a nd b r ig ht ca r toon w or ld ha v e p r ov en extr emely p op ula r. F or tnite ha s r ea ched 12 5 million p la yer s in less tha n a yea r, a nd ma d e $ 100m on ios in the fir st 9 0 d a ys of la unching on mob ile, ma king it the second most successful g a me la unch of a ll time. It' s a lso cur r ently the most w a tched g a me on liv estr ea ming p la tfor m Tw itch this yea r, w ith v iew er s clocking up 6 30 million hour s of F or tnite so fa r. The g a me ha s ha d a fa r -r ea ching cultur a l effect, w ith the celeb r a tion d a nces know n a s emotes a nd led b y flossing cop ied b y footb a ller s a nd kid s on a g lob a l sca le. Dr a ke is a lso a b ig fa n, ha v ing p la yed influentia l str ea mer Ninja sev er a l times on his Tw itch cha nnel.

Gaming Goes Social North Jersey CNET Catch My Party Once consid er ed a n a ntisocia l a ctiv ity, g a ming ha s now b ecome a key socia l occa sion tha t b r ing

The r ise of es p or ts a nd liv estr ea ming p la tfor m Tw itch, w hich ha s nea r ly a million v iew er s a t a ny one time, ha s seen g a ming tr a nsition

Ga mes a r e b eing d esig ned to cr ea te v isua lly eng a g ing w or ld s for sp ecta tor s a s w ell a s p la yer s; F or tnite ha s b een d escr ib ed a s "

4 Gaming Goes Social North Jersey CNET Catch My Party Once consid er ed a n a ntisocia l a ctiv ity, g a ming ha s now b ecome a key socia l occa sion tha t b r ing s likemind ed p eop le tog ether, w hether online or IR L. The r ise of es p or ts a nd liv estr ea ming p la tfor m Tw itch, w hich ha s nea r ly a million v iew er s a t a ny one time, ha s seen g a ming tr a nsition into a sp ecta tor sp or t a s w ell a s a socia l community. Ga mes a r e b eing d esig ned to cr ea te v isua lly eng a g ing w or ld s for sp ecta tor s a s w ell a s p la yer s; F or tnite ha s b een d escr ib ed a s " the most b eg uiling one to w a tch". F or a mor e lo-fi ta ke on socia lising, g a ming -themed p a r ties r ecr ea te the a esthetic a nd d istinct fea tur es of ind iv id ua l g a mes. Ga ming exp os a r e a lso g r ow ing : L A' s E3 Exp o a ttr a cted 6 9, 2 00 p eop le this yea r, 15, 000 of w hom w er e g a mer s r a ther tha n memb er s of the g a mes ind ustr y.

Lifestyle Spaces Church Red Bull Hilton x Alienware David Lloyd S p a ces a r e ca ter ing to g a mer s w ith b esp

Emb r a cing the tr end for g a mer -inclusiv e hotel r ooms, the Hilton Pa na ma ha s p a r tner ed w ith comp uter

a r e la p top hooked up to a w id escr een monitor.

n up their g a me w ith w eekly tour na ments a nd ev ents.

5 Lifestyle Spaces Church Red Bull Hilton x Alienware David Lloyd S p a ces a r e ca ter ing to g a mer s w ith b esp oke ser v ices a nd exp er iences. Emb r a cing the tr end for g a mer -inclusiv e hotel r ooms, the Hilton Pa na ma ha s p a r tner ed w ith comp uter ha r d w a r e comp a ny Alienw a r e to cr ea te a r oom comp lete w ith a g a ming cha ir, Oculus R ift a nd Alienw a r e la p top hooked up to a w id escr een monitor. R ed B ull' s new Ga ming S p her e in L ond on is a n es p or ts stud io w her e g a ming p r os a nd a ma teur s ca n up their g a me w ith w eekly tour na ments a nd ev ents. Aimed a t g etting g a ming -ob sessed kid s a ctiv e, Da v id L loyd g yms ha s la unched a n Emote R oya le cla ss, w ith exer cises b a sed on d a nce mov es fr om F or tnite such a s flossing. F or a new sta lg ia ta ke on the tr end, new v eg a n a r ca d e b a r Chur ch in S heffield offer s r etr o g a mes a nd consoles.

Social Causes Epic Games Overwatch League of Legends As g a ming b ecomes mor e influentia l a nd str ea mer s g a

it out to w in $ 3m for their cha r ity of choice.

uctur es b uilt in Minecr a ft in r ea l ocea ns a nd d ona ted p r oceed s fr om its Aq ua tic S kins p a ck to

6 Social Causes Epic Games Overwatch League of Legends As g a ming b ecomes mor e influentia l a nd str ea mer s g a in mor e p op ula r ity a nd fa me, the ind ustr y is looking to g iv e b a ck w ith cha r ita b le colla b or a tions. At this yea r ' s E3 Exp o, F or tnite r a n a tour na ment w her e str ea mer s a nd celeb r ities could b a ttle it out to w in $ 3m for their cha r ity of choice. To coincid e w ith the Aq ua tic up d a te, Minecr a ft' s Cor a l Cr a fter s p r oject r ecr ea ted cor a l str uctur es b uilt in Minecr a ft in r ea l ocea ns a nd d ona ted p r oceed s fr om its Aq ua tic S kins p a ck to The Na tur e Conser v a ncy. S a les of a limited -ed ition Pink Mer cy skin for Ov er w a tch r a ised mor e tha n $ 12. 7m for the B r ea st Ca ncer R esea r ch F ound a tion. R iot Ga mes ha s a lso offer ed a limited -ed ition skin to r a ise money for cha r ities a r ound the w or ld. Minecraft

Next-Level Tech Samsung Nvidia Microsoft Shadow New tech la unches a r e b eing p ur p ose-b uilt for g a ming.

een p er for ma nce, a sma r ter stylus a nd p lenty of stor a g e, ma king it w ell-suited to g a ming on the g o.

a n a ccessib le b ox tha t is ea sy to op en.

ltime r a y tr a cing (sup er -fa st g r a p hics r end er ing ).

7 Next-Level Tech Samsung Nvidia Microsoft Shadow New tech la unches a r e b eing p ur p ose-b uilt for g a ming. S a msung is p ositioning the new Ga la xy Note 9 sma r tp hone a s ' the F or tnite p hone', w ith hig h-lev el scr een p er for ma nce, a sma r ter stylus a nd p lenty of stor a g e, ma king it w ell-suited to g a ming on the g o. Micr osoft' s inclusiv e new Xb ox contr oller is suita b le for p la yer s w ith d isa b ilities a nd p a cka g ed in a n a ccessib le b ox tha t is ea sy to op en. Nv id ia ' s new g r a p hics ca r d s p r omise to lev el up PC g a ming w ith a Tur ing GPU tha t p er for ms r ea ltime r a y tr a cing (sup er -fa st g r a p hics r end er ing ). F r ench comp a ny B la d e' s cloud g a ming ser v ice S ha d ow g iv es user s str ea ming a ccess to a p ow er ful cloud -b a sed g a ming PC, so they ca n p la y g r a p hica lly intensiv e g a mes w ithout need ing a la r g e tow er PC of their ow n.

Games to Watch Warframe Red Dead Redemption 2 Paladins Smash Bros While F or tnite is

ht. Wild West g a me R ed Dea d R ed emp tion 2 is p r ed icted b y NPD to b e the b

R ob lox ha s simila r cr ea tiv e w or ld -b uild ing elements to Minecr a ft, a lr ea d

exp a nsion coming la ter this F a nta sy tea m-b a sed shooter g a me Pa la d ins: Cha

8 Games to Watch Warframe Red Dead Redemption 2 Paladins Smash Bros While F or tnite is still r id ing hig h, other r elea ses a r e g ea r ing up to stea l some of the sp otlig ht. Wild West g a me R ed Dea d R ed emp tion 2 is p r ed icted b y NPD to b e the b estselling g a me of R ob lox ha s simila r cr ea tiv e w or ld -b uild ing elements to Minecr a ft, a lr ea d y fea tur es 15 million user -cr ea ted g a mes, a nd p la ns to exp a nd g lob a lly this yea r. Wa r fr a me hit a p ea k of 12 9, 000 p la yer s on S tea m in June, a nd ha s a g a me exp a nsion coming la ter this yea r. F a nta sy tea m-b a sed shooter g a me Pa la d ins: Cha mp ions of the R ea lm a ttr a cted mor e tha n 2 5 million p la yer s d ur ing its b eta p ha se. Ta p p ing into g a ming nosta lg ia, S up er S ma sh B r os Ultima te is a hot up coming new r elea se for the Nintend o S w itch console. Roblox

9 Action Points Make sp ace f o r g amers: ta ke a cue fr om b r a nd s such a s Hilton a nd integ r a te g a ming elements into hosp ita lity or socia l sp a ces. Desig n socia l, Insta g r a mma b le a r ea s w ith w id e scr eens, w her e g a mer s ca n p la y or sp ecta te Emb race i n cl usi vi t y: ma ke g a ming for ev er yone. Accessib ility a nd inclusiv ity in g a mes a nd g a ming env ir onments a r e key to ma ke ev er yone feel w elcome a nd ca ter to the d iv er se d emog r a p hic of g a mer s G et g amers act i ve: g a ming -themed fitness cla sses or a ctiv e exp er iences a r e a fun a nd inter a ctiv e w a y to comb ine fitness w ith enter ta inment. Ma ke sessions immer siv e a nd exciting, just like the g a mes they' r e insp ir ed b y Shadow

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