Salem International University School of Business Program Review Final Year Review. August 2016 Submitted by. Dr.

Transcription

1 Salem Internatinal University Schl f Business Prgram Review Final Year Review August 2016 Submitted by Dr. Marc Getty, Dean

2 Academic Year Changes Cmplete preliminary questinnaire & self-study fr ACBSP Accreditatin Ratinale The business schl needs t make significant prcess twards earning ACBSP accreditatin this academic year We have been assigned a mentr fr Accreditatin guidance and we have frmed a steering cmmittee that will lead us thrugh these initial steps this year Additinal Cncentratins fr BSBA & MBA prgram are being cnsidered The faculty have suggested that additinal tls/simulatins in ther areas such as marketing are warranted As a result f research and Advisry cmmittee guidance, cncentratins we are examining These mdificatins are under additinal cncentratins within cnsideratin currently. the BSBA & MBA prgrams alng with cnsidering eliminating sme that lack enrllment Simulatins and demnstrative assignments have prven t be useful nt nly within teaching, but als as pwerful prgram assessment tls. The Faculty are in agreement that additinal The reasning behind adding measurements are additinal measurements t needed t make crrbrate r challenge evidence ur assessment present within the current system system mre rbust We are currently reviewing/pilting Stck Trak with sme f finance and ecnmics curses. We are als lking at retail management & marketing simulatins fr use within MKT231 and the retail management cncentratin. We are currently research alternative measurements that will suitable and we will develp them and implement them in the academic year.

3 Using additinal LiveText functinality t supprt data analysis, the assessment prcess and verall cntinuus prcess imprvement Varius physical and electrnic databases were assembled during the Assessment Academy years. The Academic Affairs Cmmittee determined that LiveText wuld be used thrughut the Assessment System t create mre streamlined methds f gathering, measuring, aligning and presenting curse and prgram reviews as well as SLOs. The assessment system will be mdified t include additinal pints f measurement given the lw prficiency results in statistics shwn in the Prgram review in August f The rubric used within LiveText will be mdified t include these additinal measurements.

4 A Prgram Learning Outcme rubric will be mdified t assess the BSBA students prficiencies at the gateway, midpint and capstne pints. The mdificatins will include additinal measures nt shwn in the prgram review. Student perfrmance can measured using the prgram learning utcme rubric. The results will be used guide mdificatins t the prgram, as apprpriate. The PLO rubric will be enhanced int the LiveText cntinuus quality imprvement system fr use in assessing student learning utcmes within the BSBA prgram. The changes have been cmpleted fr the August 2015 final prgram review Additinal MBA cncentratins in Engineering Management and Sales Management have been added as ptins. In discussins with the Advisry Cmmittee during the May 2014 and Octber 2015 meetings the subjects and career paths f Marketing, Sales and Engineering Management were ffered. The BLS data suggests grwth in these areas thrugh The cncentratins in Engineering Management and Sales Management started t be ffered in late 2014 and have enrlled 5 students between them as f August 2015.

5 The faculty uncvered a need t implement a graduate capstne simulatin that is unique frm the undergraduate BSG simulatin used t assess learning. After evaluating several alternatives the faculty has decided t select the CapSim simulatin as a pilt in the fall f The CapSim simulatin was implemented fr the first time as a pilt in a small class in August Since the final results yielded a very small sample size, we will need t run the simulatin again in rder t gather mre useful data The number f general educatin curses will be reduced (Business curses increased) t be mre clsely aligned with cmpeting schls. The Academic and Affairs Cmmittee and Advisry cmmittee agree that asking business students t cmplete 75 credit hurs (Of 120cr) within the prgram is t much and needs t be reduced. An increase in business curse will prvide an pprtunity fr a mre rbust prgram with increased prficiencies in prblem areas and enhance the prgram appeal verall. The curses will be selected in the January/February 2015 timeframe and the reviewed by bth Academic Affairs and the Advisry cmmittee in April/May The Bard f Trustees will prvide final apprval f the selected changes in the fall f Additinal MBA & BSBA cncentratins in Retail Management have been added as ptins. In discussins with the Advisry Cmmittee & in light f a cmparative research study & in cnsultatin with retail business leaders, we have uncvered a need in the fd service sectr. The cncentratins will assist in develping managers and leaders in the industry. The cncentratins in Retail Management are being ffered fr the first time in the fall f 2015.

6 An utcme frm the fall 2014 Advisry Cmmittee meeting is ur students shuld be learning mre abut the financial markets The faculty cnducted research in rder t select a platfrm r tls that wuld help students learn abut the different securities markets. Stck Trak was selected as a pilt platfrm and is being implemented within FIN344 (Finance I) fr undergraduate students as f September We expect t gather initial feedback frm students The number f general educatin curses will be reduced (Business curses increased) t be mre clsely aligned with cmpeting schls. The Academic and Affairs Cmmittee and Advisry cmmittee agree that asking business students t cmplete 75 credit hurs (Of 120cr) within the prgram is t much and needs t be reduced. An increase in business curse will prvide an pprtunity fr a mre rbust prgram with increased prficiencies in prblem areas and enhance the prgram appeal verall. The curses will be selected in the January/February 2015 timeframe and the reviewed by bth Academic Affairs and the Advisry cmmittee in April/May The Bard f Trustees will prvide final apprval f the selected changes in the fall f Business Schl Gateway Assessment f Ability t Supprt Student Learning and Develpment 1a) A brief descriptin f the assessment and its use in the prgram: Gateway Assessment The gal f this assessment is t prvide a methd t gather student perfrmance data within the first business curse taken, namely Marketing 231. The assessment is cmprehensive marketing

7 plan that is develped by the student ver the entire curse in phases. The assessment then serves as a benchmark measure f student perfrmance thrughut the prgram at level I. The marketing assessment measures students understanding f fundamental cncepts within the cntext f marketing plan. The marketing plan and analysis is a tl that measures the ability t develp an verall missin, financial analysis, expense analysis, market share/cmpetitin, target market, prduct and marketing strategy fr an institutin. The accunting assessment measures the student s ability t perfrm entry level financial tasks. The rati analysis/financial statement analysis is an assessment that measures the ability t perfrm business/financial management tasks within a crprate envirnment. The business assessment measures the student s ability t understand and perfrm entry level tasks t perate a business. Each f the gateway assessments encurage students learn mre abut the 21 st century glbal market place. The marketing assessment measures the ability f the student t determine hw cmpetitive frces will affect cmpany business alternatives. In additin, the student must examine the capacity issues cnfrnting the cmpany and make a prudent set f decisins in a glbal marketplace. The students als fcus n risk management as it is essential that student have skills t prperly evaluate glbal risk and thus the prject incrprates these aspects. The plan als asks that students develp a quantitative analysis f the chsen cmpany as these are imprtant t understand when develping a cmprehensive marketing plan. Skills in financial statement and business valuatin will be useful and applicable regardless f what cuntry the student is emplyed. The undergraduate Bachelr f Science in Business Administratin is structured such that many f the tpics learned are related and prepare the student fr Graduate level business schls such as the Master f Business Administratin at Salem Internatinal University and als similarly situated Universities with like advanced degree prgrams. The curses include Accunting, Statistics, Marketing, Finance, Management, Internatinal Business, Human Resurce Management and Operatins Management. In , gateway assessments were taken by 35 students t measure utcmes in marketing, business management and accunting. If the student studied marketing at the entry pint f the business prgram, they were assessed using the Cmprehensive Marketing Plan Prject. Each curse aligns directly with the Prgram Learning Outcmes as shwn belw. 1b) A descriptin f hw this assessment specifically aligns with the prgram learning utcme it is cited fr in Sectin III.

8 The assessment(s) will measure the fllwing three key areas entry level marketing, fundamentals f accunting and entry level business cncepts. Each curse aligns directly with the prgram learning utcmes as shwn belw. Prgram Learning Outcme 1: Knwledge, skills, and abilities in business management, financial management, internatinal business, marketing, statistics, and human resurce management. Fr students taking the MKT231 assessment, the learning utcmes are aligned with the develpment f a business marketing plan. In additin, the student is asked t develp a plan f actin t imprve the cmpany s public relatins and ffer an advertising budget, which are als aligned with the marketing abilities assciated with this learning utcme. Prgram Learning Outcme 2: Knwledge, skills, and abilities t cmpete in the glbal market ecnmy. Fr Students taking the MKT 231 assessments utcmes are aligned with the glbal ecnmic frces at wrk in a marketing plan. The student will be assessed relative t the ability t examine and execute in glbally cmpetitive envirnment using this business case. In additin, the requirement t create a cmpany website reinfrces hw business leaders can ffer a glbal presence and cmpete effectively in wrld. Prgram Learning Outcme 3: Knwledge, skills, and abilities fr emplyment r fr admissin t advanced prgrams in the field f business. The Mkt231 assessment certainly evaluates fundamental cncepts in marketing and, they are relied upn in future cursewrk in rder t enter advance degree prgrams in business r t becme emplyed in the field. Any student seeking t earn an advanced degree such as an M.B.A. r M.S. will been required t understand and develp marketing plans and demnstrate their knwledge f such dcuments. Thus, PLO #3 is aligned t each f assessments at gateway. Prgram Learning Outcme 4: Ability t cmmunicate infrmatin in written, ral, and graphic frmats. Fr students taking the MKT231 assessment this utcme is aligned with the requirement t design and cmmunicate this case study in written, ral and graphical frmats. The students are required and are assessed based n their ability t first cmmunicate the written plan fr cmpany changes, ffer apprpriate graphical presentatins and ral describe the respective slutins t the business prblems presented in the case. 1c) A brief analysis f the data findings

9 In , gateway assessments were taken by 35 students t measure utcmes in marketing, business management and accunting. If the student studied marketing at the entry pint f the business prgram, they were assessed using the Marketing Plan assessment. The bjective at gateway is that at least 35% f students taking the assessment (Level ne) wuld be prficient. When we lk at the Mkt231 gateway assessments 72% were prficient r better n student learning utcme number ne in terms f marketing knwledge (within PLO #1) at gateway in Similarly, prgram learning utcme numbers tw and fur are aligned with this Gateway assessment and when we examine the varius student utcmes relative t PLO #2, 79% in were prficient at level ne. When PLO #3 is examined in terms f student prficiency, we find that 73% f students are prficient in terms f their prgress twards emplyment in business and/r gaining entrance and advance field f study. When PLO #4 is examined in terms f student prficiency, we find that 67.5% f students are prficient in cmmunicating in written, ral and graphical frmats at mid-year. The gateway assessments prvide a benchmark fr measuring learning utcmes as students enter their first business curses. The aggregate utcmes can be examined relative t the midpint and capstne assessments fr cmparative analysis. 1d) An interpretatin f hw that data prvides evidence fr meeting learning utcmes. Each f the assessments in marketing, business management and accunting at gateway align with prgram learning utcme ne in the areas f financial management, business management and marketing management. Prgram Learning Outcme 1: Knwledge, skills, and abilities in business management, financial management, internatinal business, marketing, statistics, and human resurce management. The Mkt231 case assessment encurages the student t demnstrate their understanding f cmpetitive frces, capacity issues and marketing and prmtin. It als demnstrates hw they can make intelligent business decisins using statistics, financial analysis, and marketing techniques by calculating business risks, debt and equity valuatins, breakeven analysis and taxes. In additin, students, create financial statements and value businesses based n their skills that they learn in the curse. When PLO#1 was reviewed mid-year with respect t these gateway assessments, 72 % f students were prficient r better at level I. Thus, the expected 35% prficiency was exceeded fr PLO#1.

10 Prgram Learning Outcme 2: Knwledge, skills, and abilities t cmpete in the glbal market ecnmy The data frm each f the gateway assessments suggests that many f the students are at least prficient in bth quantitative and sft skills necessary t be successful in the glbal marketplace. Reviewing sft skills, 79% were at least prficient in Prgram Learning Outcme 3: Knwledge, skills, and abilities fr emplyment r fr admissin t advanced prgrams in the field f business When PLO #3 is reviewed fr it is nted that 73% are at least prficient relative t the knwledge and skills necessary t gain emplyment in business. A like percentage, 76% f students are at least prficient in the area f having prerequisite skills necessary t enter advanced prgram f study in business. Again, in all cases the benchmark f 35% prficiency r better was achieved. Prgram Learning Outcme 4: Ability t cmmunicate infrmatin in written, ral, and graphic frmats The final set f data relates t the cmmunicatin skills (PLO#4) f students at level ne in written, ral and graphic frmats. In , the prficiency utcmes were written (66%), ral (67%) and graphic (70%) in terms f being at least prficient at the gateway level. Summary-Gateway Assessments The gateway assessments are gathered frm Marketing 231 as this starting pint fr business students in the prgram. When the assessment data was reviewed we nted that the targeted 35% student prficiency percentage was generally exceeded when the student as accessed within the cmprehensive marketing plan. Each f the prgram learning utcmes in business management, financial management, marketing, entrance int an advanced degree prgram and int business field, cmpeting in the glbal marketplace and cmmunicating effectively in the business envirnment were addressed with this Gateway assessment. Cmprehensive Marketing Plan Instrument In Week 4 f this curse, yu will submit yur final prject. The final prject is a cmprehensive marketing plan fr a prduct, r business f yur chice. Yur prject will cnsist f a written prpsal and a Pwerpint presentatin. Yur audience is the persn in charge f deciding whether yur marketing plan will be apprved r nt. Fr Week Tw, submit a rugh-draft utline f yur prject. While this is t be a wrking draft f yur prject, try t prvide as many specific details as yu can. This way I can give yu specific feedback and directin fr yur final prject Yu may create any specific client, in any type f business enterprise yu wish, and cmplete a marketing plan which highlights yur creative prcess. Since marketing is built n research,

11 analyzing data, develping bjectives and creating strategies t meet these bjectives, we will take this pprtunity t apply ur learned thery t a cmpany which wuld exist in real life. Therefre, if yu have a business, r have ever cnsidered wning yur wn business, this prject assignment is the ideal pprtunity fr yu t create a viable marketing plan which wuld be applicable t yur target clients, r cnsumers. Make this marketing plan as realistic as pssible, including all financial data. Yu will need t create a plan which encmpasses the "fur Ps" f marketing -- prduct, prmtin, price, and place. Integral t yur plan will be a custmer driven marketing strategy, which understands and fulfills custmer needs. Yur prject will include a written prpsal as well as a PwerPint presentatin. Assume yu are presenting yur plan t a grup f ptential financial investrs fr yur firm. Fr Cmpleted details, please refer t the itemized elements f the marketing plan listed directly belw: Presentatin Cver Executive Summary Situatin Analysis Market Summary Market Demgraphics and Gegraphic Analysis Market Behavirs Market Needs Market Grwth SWOT Cmpetitive Analysis (at least 2 Cmpetitrs) Prduct and Service Offerings Keys t Success Critical Issues Missin Target market Marketing Objectives (At least 1 bjective shuld be measurable) Psitining Strategies (4 P's) Market Research Creative Prcess Lg Tagline What type f advertising will yu implement in rder t meet yur bjectives? Summary References - in APA frmat In Week Tw, yu began yur marketing plan. Using the feedback frm weeks 2 submit yur final draft f yur cmprehensive Marketing Plan prject. Yur prject shuld include yur written prpsal and PwerPint presentatin fr yur marketing plan. Ttal Pints = 200 pts Written Prpsal = 100pts PwerPint Presentatin = 100pts

12 Business Schl Gateway Assessment Assessment f Ability t Supprt Student Learning and Develpment Distinguished (4 pts) Prficient (3 pts) Emerging (2 pts) Unacceptable (1 pts) Outcme #1-Knwledge, skills, and abilities in business management, financial management, internatinal business, marketing, statistics, and human resurce management. A) Knwledge f Business Management B) Knwledge f Financial Management C) Knwledge f Statistics D) Knwledge f Marketing E) Knwledge f Human Resurces Outcme #2-Knwledge, skills, and abilities t cmpete in the glbal market ecnmy. A) Knwledge f quantitative skill fr use in glbal marketplace B) Knwledge f sft skills used in the glbal marketplace Outcme #3-Knwledge, skills, and abilities fr emplyment r fr admissin t advanced prgrams in the field f business. A) Skills necessary fr emplyment in business

13 B) Abilities t gain entrance t advanced prgrams in business Outcme #4-Ability t cmmunicate infrmatin in written, ral, and graphic frmats. A) Writing Skills B) Speaking Skills C) Presentatin Skills Outcme #1- Knwledge, skills, and abilities in business management, financial management, internatinal business, marketing, statistics, and human resurce management. A) Knwledge f Business Management B) Knwledge f Financial Management C) Knwledge f Statistics D) Knwledge f Marketing E) Knwledge f Human Resurces 14 (46%) 10 (33%) 11 (39%) 11 (39%) 15 (50%) 10 (33%) 1 (50%) 1 (50%) 3 (10%) 3 (10%) 2 (7%) 4 (14%) 1 (3%) 4 (13%)

14 Outcme #2- Knwledge, skills, and abilities t cmpete in the glbal market ecnmy. A) Knwledge f quantitative skill fr use in glbal marketplace B) Knwledge f sft skills used in the glbal marketplace Outcme #3- Knwledge, skills, and abilities fr emplyment r fr admissin t advanced prgrams in the field f business. A) Skills necessary fr emplyment in business B) Abilities t gain entrance t advanced prgrams in business Outcme #4-Ability t cmmunicate infrmatin in written, ral, and graphic frmats. 1 (20%) 4 (80%) 13 (43%) 9 (30%) 6 (20%) 14 (46%) 9 (30%) 12 (40%) 11 (36%) A) Writing Skills 12 (40%) 8 (26%) 6 (20%) B) Speaking Skills 12 (40%) 9 (30%) 7 (23%) C) Presentatin Skills 12 (40%) 10 (33%) 2 (6%) 3 (10%) 4 (13%) 3 (10%) 4 (13%) 4 (13%) 2 (6%) 5 (16%) 3 (10%)

15 Distinguished Prficient Emerging Unacceptable Business Schl Midpint Assessment Assessment f Ability t Supprt Student Learning and Develpment 1a) A brief descriptin f the assessment and its use in the prgram: The gal f this assessment is t prvide a methd t gather student perfrmance data at the midpint f business curses taken. The assessment then serves as a benchmark measure f student perfrmance thrughut the prgram at level II. The midpint assessment was taken by 55 students in and it seeks t measure utcmes in business management, financial management, statistics and written cmmunicatin and presentatin skills at level tw (Midpint). The student shuld be at least prficient amngst these skills and if s, he r she will pssess many f the abilities t gain advancement t graduate business prgram f study and/r enter the wrkfrce in business. The bjective at midpint is that at least 55% f students taking the assessment (Level tw) wuld be at least prficient in the previusly described areas. 1b) A descriptin f hw this assessment specifically aligns with the standards it is cited fr in Sectin III. The assessment measures quantitative skills and business cncepts in the areas f capital budgeting and net present value analysis as well as creating written reprts and presenting them effectively.. The Midpint assessment measures students understanding f reinfrced cncepts within the cntext f financial management f a business. The Capital Budgeting assessment cnducted at midpint serves t measure the student s ability develp a capital budgeting plan using a series f cash inflws and utflws ver perid f years and a system f cnstraints. The midpint assessment aligns directly with all fur Prgram Learning Outcmes as utlined belw.

16 Prgram Learning Outcme 1: Knwledge, skills, and abilities in business management, financial management, internatinal business, marketing, statistics, and human resurce management. The students taking the midpint assessment within the Fin345 curse are assessed n their skills t manage a business, apply financial management skills and use statistical tls. Specifically, this assessment is aligned with prgram learning utcmes ne (PLO#1) as the student is prvided a level f incme f apprximately $1, per mnth and als a budgeting list f expenses. Then the student is asked t analyze the budget after it is created and t further plan fr unexpected events and t prvide a reprt n its applicatin t a real wrld example. Prgram Learning Outcme 2: Knwledge, skills, and abilities t cmpete in the glbal market ecnmy. The student needs t understand fundamental glbal ecnmic frces in rder t successfully cmplete this midpint assessment. The assessment examines the market frces cupled with students decisins in creating an effective budget that can used ver time. Thus, students ability t cmplete effectively can be assessed using this tl and it is aligned with PLO #2. Prgram Learning Outcme 3: Knwledge, skills, and abilities fr emplyment r fr admissin t advanced prgrams in the field f business. Students will be assessed n fundamental quantitative and decisin-making skills and abilities as it aligns with gaining entrance t advanced degree prgrams r being emplyed in business. The primary skills assessed are budgeting, quantitative analysis and managing and making effective business/financial decisins all f which are necessary t excel in advanced business degree prgrams and in the field f business. Prgram Learning Outcme 4: Ability t cmmunicate infrmatin in written, ral, and graphic frmats. Students assessed using this midpint (Level II) budgeting and analysis instrument demnstrate prficiencies in writing a clear and effective reprt and als shws them able t cmmunicate and present the finished prduct t an audience and cnvey knwledge and understanding. 1c) A brief analysis f the data findings.

17 The students wh tk the midpint assessment were assessed and 86% perfrmed at the prficient level fr the years in the area f business management. In the area f financial management, 77% f students perfrmed at the prficient level r higher. In the area f statistics, 67% f students have perfrmed prficient r higher at level tw. Students are prficient at the midpint assessment in the areas f written cmmunicatin and presentatin skills as the percentages are 74% and 82% respectfully. In , the student prficiency (Or better) percentages are the fllwing: PLO #1-76% PLO #2 82% PLO #3 77% PLO #4 78% 1d) An interpretatin f that data prvides evidence fr meeting learning utcmes. The midpint assessment aligns with each f the prgram learning utcmes and the fllwing sectins will detail the specific evidence fr each utcme. Prgram Learning Outcme 1: Knwledge, skills, and abilities in business management, financial management, internatinal business, marketing, statistics, and human resurce management. The undergraduate business prgram measures the reinfrcement f many f learning utcmes with the midpint assessment namely, financial management, business management and decisin making, statistics and cmmunicating ideas effectively. The midpint assessment is aligned with prgram utcme ne by the quantitative aspects f the assessment in capital budgeting and analysis as well as t be able t cmmunicate and present the infrmatin effectively. The utcmes fr the midpint indicate that statistics a are a lwer in verall percentage f prficiency (Level 2) at 67% f students, hwever this is still significantly abve the target threshld percentage fr level 2 f 55%. The financial management and business management utcmes were als very psitive as an average 81.5% f students were at least prficient in these areas. The students in general, tend t understand hw t use basic financial tls and can demnstrate that fact at the end secnd finance curse (FIN345-Midpint assessment). Prgram Learning Outcme 2: Knwledge, skills, and abilities t cmpete in the glbal market ecnmy.

18 Much f the quantitative knwledge and decisin- making abilities that students must learn in business schl will translate t internatinal cmpanies and institutins regardless f their physical lcatin. S, skills such as capital budgeting and net present value analysis as defined in the midpint assessment are useful abrad and prepare students fr wrk in the glbal market ecnmy. When the utcmes are examined relative t cmpeting in the glbal market ecnmy, the evidence indicates that 82% f all students taking the midpint assessment are least prficient in this area and thus the expected benchmark f 55% all students and this level. Prgram Learning Outcme 3: Knwledge, skills, and abilities fr emplyment r fr admissin t advanced prgrams in the field f business The undergraduate Bachelr f Science in Business Administratin is structured such that many f the tpics learned are related and prepare the student fr Graduate level business schls such as the Master f Business Administratin at Salem Internatinal University and als similarly situated Universities with like advanced degree prgrams. The curses include Accunting, Statistics, Marketing, Finance, Management, Internatinal Business, Human Resurce Management and Operatins Management. When the utcmes are reviewed fr entrance int the field f business r having skills necessary t gain entranced degree prgram at midpint it is nted that 79.5% are at least prficient relative t the knwledge and skills required. Prgram Learning Outcme 4: Ability t cmmunicate infrmatin in written, ral, and graphic frmats The final utcme data relates t the cmmunicatin skills f students at level ne in written, ral and graphic frmats. In , the utcmes were written (74%), ral (77%) and graphic (82%) in terms f being at least prficient at the midpint level the prficiency levels are similar t that f the gateway with a substantially higher benchmark and it wuld appear as thugh prgress is being made in all utcmes assciated with cmmunicatins skill necessary fr emplyment in business. Summary f FIN345-Midpint Assessment

19 The Fin345 midpint assessment measures the student s ability t design and create a budget that can be enhanced t be used in the business wrld. The students are specifically assessed relative t quantitative skills in business management, financial management and statistics prescribed within prgram learning utcme #1. The remaining PLO s measure student skills and abilities in cmpeting in the glbal business marketplace using bth quantitative and qualitative (Sft) skills, gaining skills and abilities t enter advanced degree prgrams and t start a career in the business field, and t learning t cmmunicate effectively using ral, written and graphical methds The schl has established a 55% student prficiency percentage r better as target at midpint (Level II). The student assessment results have Midpint Assessment Instrument Overview f the Assessment: Yur mnthly incme will be $ plus $3.00 in interest incme n yur savings accunt. This shuld be entered in as yur incme amunts fr each mnth. Yur mnthly expenses will be as fllws: Grceries f $ Car payment f $ Rent f $ Utilities f $ Telephne, land line $22.00 Cell Phne $ Cable TV $ Car insurance, mnthly payment $78.00 Prescriptins and medicines $30.00 Gasline $ Health Insurance $ per mnth

20 Enter the data int yur budget. Hw much mney, if any, will yu have left at the end f each mnth? Once yu cmplete this analysis, determine if yu think yu can affrd t plan a summer vacatin. Als, what happens if yu need new tires fr yur car as yu have checked and they will cst yu abut $ fr all 4. Hw can yu handle these types f events? Yu may want t als cnsider purchase f clthing, entertainment items, and ther things nt specified in the budget. Submit yur cmpleted budget as an attachment in the assignment sectin and als submit a paragraph discussing hw yu can apply this exercise t a business. Explain hw yu handle the cst f a summer vacatin r new tires. 100 pints pssible Budget Jan Feb Mar ch Apri l May June July Aug Sept Oct Nv Dec Year INCOME 1,69 1,69 1,69 1,69 1,697 1,69 1,69 1,69 1,69 1,69 1,69 1,69 20,36 Wages Interest/dividends Miscellaneus ,70 1,70 1,70 1,70 1,700 1,70 1,70 1,70 1,70 1,70 1,70 1,70 20,40 Incme ttals EXPENSES Hme Mrtgage/rent , Utilities , Hme telephne Cellular telephne Hme repairs Hme imprvement Hme security

21 Garden supplies ,432. Hme ttals Daily living Grceries , Child care Dry cleaning Dining ut Husecleaning service Dg walker Daily living ,200. ttals Transprtatin Gas/fuel , Insurance Repairs Car payment , Parking Public transprtatin Transprtatin ,639. ttals Entertainment Cable TV Vide/DVD rentals Mvies/plays Cncerts/clubs Entertainment ttals Health

22 Health club dues Insurance , Prescriptins Over-the-cunter drugs C-payments/utf-pcket Veterinarians/pet medicines Life insurance Health ttals , Vacatins Plane fare Accmmdatins Fd Suvenirs Pet barding Rental car Vacatins ttals Recreatin Gym fees Sprts equipment Team dues Tys/child gear Recreatin ttals Dues/subscriptins Magazines Newspapers Internet cnnectin Public radi Public televisin Religius rganizatins Charity

23 Dues/subscripti n ttals Persnal Clthing Gifts Saln/barber Bks Music (CDs, etc.) Persnal ttals Financial bligatins Lng-term savings Retirement (401k, Rth IRA) 0.00 Credit card payments Incme tax (additinal) Other bligatins Financial bligatin ttals Misc. payments Other Other Other Other Other Misc. payments ttals Ttal expenses Cash shrt/extra 1, ,27 1, FAL 95 SE 1,27 1, #NA 95 ME? 1, , , , , , ,27 15, , Business Administratin Prgram -Academic Year Midpint Assessment Outcmes

24 Distinguished (4 pts) Prficient (3 pts) Emerging (2 pts) Unacceptable (1 pts) Outcme #1-Knwledge, skills, and abilities in business management, financial management, internatinal business, marketing, statistics, and human resurce management. A) Knwledge f Business Management B) Knwledge f Financial Management C) Knwledge f Statistics D) Knwledge f Marketing E) Knwledge f Human Resurces Outcme #2-Knwledge, skills, and abilities t cmpete in the glbal market ecnmy. A) Knwledge f quantitative skill fr use in glbal marketplace B) Knwledge f sft skills used in the glbal marketplace Outcme #3-Knwledge, skills, and abilities fr emplyment r fr admissin t advanced prgrams in the field f business. A) Skills necessary fr emplyment in business B) Abilities t gain entrance t advanced prgrams in business Outcme #4-Ability t cmmunicate infrmatin in written, ral, and graphic frmats A) Writing Skills 1 9 5

25 B) Speaking Skills C) Presentatin Skills Outcme #1- Knwledge, skills, and abilities in business management, financial management, internatinal business, marketing, statistics, and human resurce management. A) Knwledge f Business Management B) Knwledge f Financial Management C) Knwledge f Statistics D) Knwledge f Marketing E) Knwledge f Human Resurces Outcme #2- Knwledge, skills, and abilities t cmpete in the glbal market ecnmy. A) Knwledge f quantitative skill fr 6 (40%) 9 (60%) 6 (40%) 9 (60%) 5 (33%) 7 (46%) 3 (20%) 6 (40%) 9 (60%)

26 use in glbal marketplace B) Knwledge f sft skills used in the glbal marketplace Outcme #3- Knwledge, skills, and abilities fr emplyment r fr admissin t advanced prgrams in the field f business. A) Skills necessary fr emplyment in business B) Abilities t gain entrance t advanced prgrams in business Outcme #4-Ability t cmmunicate infrmatin in written, ral, and graphic frmats. A) Writing Skills B) Speaking Skills 2 (13%) 10 (66%) 3 (20%) 5 (33%) 8 (53%) 5 (33%) 5 (33%) 5 (33%) 1 (100%) 1 (6%) 1 (6%) C) Presentatin Skills 2 (13%) 9 (60%) 5 (33%) 9 (60%) 5 (33%) 8 (53%) 5 (33%) 2 (13%) Distinguished Prficient Emerging Unacceptable Business Schl Capstne Assessment

27 Assessment f Ability t Supprt Student Learning and Develpment 1a) A brief descriptin f the assessment and its use in the prgram: The gal f this assessment is t prvide a methd t gather student perfrmance data at the Capstne f business curses taken. The assessment then serves as a benchmark measure f student perfrmance thrughut the prgram at level III. The capstne assessment is a cmprehensive business simulatin that measures student s ability t make sund business decisins in variety f imprtant areas. Individual student scres are prvided fr each cntent area and thse results are cmpared relative t apprximately 40,000 ther students taking the same assessment at the same time wrldwide. 1b) A descriptin f hw this assessment specifically aligns with the standards it is cited fr in Sectin III. The assessment measures a cmprehensive set f business skills and abilities in the areas f Human Resurce Management, Marketing, Leadership and Business management, financial management, Statistics and Internatinal business as well as creating written reprts and presenting them effectively.. The Capstne assessment measures student s skills and abilities f demnstrated and integrated cncepts within the many cntent areas f business using internatinal business simulatin as the primary tl. The Capstne assessment aligns directly with all fur Prgram Learning Outcmes as utlined belw. Prgram Learning Outcme 1: Knwledge, skills, and abilities in business management, financial management, internatinal business, marketing, statistics, and human resurce management. The capstne assessment is aligned t PLO #1 by evaluating student s ability t critically think, make business decisins, financial decisins, human resurce decisins, marketing decisins, use statistical tls and analysis and perate in glbal envirnment. Prgram Learning Outcme 2: Knwledge, skills, and abilities t cmpete in the glbal market ecnmy. Students are assessed n their ability t make decisins in a glbal marketplace. The business simulatin assessment incrprates thusands f individual student scres frm different universities arund the wrk and cmpares them t ur student scres thrughut the evaluatin perid. Thus, the nature f the simulatin itself prvides infrmatin as t the ability f ur students t cmpete in the glbal market ecnmy (PLO#2)

28 Prgram Learning Outcme 3: Knwledge, skills, and abilities fr emplyment r fr admissin t advanced prgrams in the field f business. When the student is assessed using this capstne simulatin they have the pprtunity t demnstrate prficiency in many areas business leadership and management. The skills demnstrated within the assessment in financial analysis and statistics, leadership and management, human resurce management, and internatinal business peratins prvide evidence that the student is prepared fr entry int an advanced degree prgram and fr wrk in the business field and is therefre aligned with PLO #3. Prgram Learning Outcme 4: Ability t cmmunicate infrmatin in written, ral, and graphic frmats. Students are assessed n their cmmunicatins (Oral, written and graphic PLO #4) skills and abilities within the capstne as student critically evaluate each ther s verall simulatin chices in a frmal presentatin using decisin summary reprt. Thus, the schl can assess the student s ability t effectively relate their ideas in framewrk similar t business presentatin. 1c) A brief analysis f the data findings. The Capstne assessment was taken by just 3 students in (by mid-year) and it seeks t measure utcmes in business management, financial management, statistics, internatinal business, marketing, human resurces, leadership and business management and written cmmunicatin and presentatin skills at level III (Capstne). The student shuld be at least prficient amngst these skills and if s, he r she will pssess many f the abilities t gain advancement t graduate business prgram f study and/r enter the wrkfrce in business. The bjective at capstne is that at least 65% f students taking the assessment wuld be at least prficient in the previusly described areas. We have a small sample size as f this mid-year reprt fr students that have cmpleted the capstne assessment. When we review the individual data ver time we nte the fllwing student prficiency (Or higher) percentage f: In (by mid-year very small sample), the results were the fllwing: PLO #1 33 %

29 PLO #2 33% PLO #3-16.5% PLO #4 33% The students wh tk the capstne assessment were evaluated in each area f business previusly defined and thus apprach the benchmark f 65% prficiency was nt achieved t this pint with a very sample (3). 1d) An interpretatin f hw that data prvides evidence fr meeting learning utcmes. The capstne assessment aligns with each f the prgram learning utcmes and the fllwing sectins will detail the specific evidence fr each utcme. Prgram Learning Outcme 1: Knwledge, skills, and abilities in business management, financial management, internatinal business, marketing, statistics, and human resurce management. The Capstne assessment allws students t demnstrate their skill and abilities in business management, financial management, internatinal business management and glbal peratins, statistics and marketing. The students earn individual scres fr each subject area relative t student scres frm many different Universities wrldwide. This unique set f infrmatin then allws us t make cmparisns and perhaps adjustments. The assessment data supprting PLO #1 suggests that the 33% student prficiency (Or better) benchmark at level III has been achieved relative t many f skills prescribed in the utcme. When we itemized the individual subject areas f PLO #1, such as business management, financial management, marketing and internatinal business the average percentage f students that met r exceeded a prficient level was 44% fr Prgram Learning Outcme 2: Knwledge, skills, and abilities t cmpete in the glbal market ecnmy. The data specific PLO #2 assesses bth quantitative skills and sft skills develped fr use in the glbal marketplace. When the utcmes are examined relative t cmpeting in the glbal market ecnmy, the evidence indicates that 33% f all students taking the capstne assessment are least prficient in terms f glbal marketplace preparedness. Therefre, this utcme is lwer than the 65% prficiency benchmark fr the level III capstne assessment.

30 Prgram Learning Outcme 3: Knwledge, skills, and abilities fr emplyment r fr admissin t advanced prgrams in the field f business We als assessed PLO #3 which when itemized, examines the prpensity f students t gain the skills and abilities t enter advanced degree prgrams and als t g n t wrk successfully in the field f business. When the utcmes are reviewed at capstne it is nted that 16.5% are at least prficient relative t the knwledge and skills necessary t gain emplyment in business r t g int an advanced degree prgram. This percentage fr all data gathered appraches the 65% targeted rate f student prficiency r higher. Prgram Learning Outcme 4: Ability t cmmunicate infrmatin in written, ral, and graphic frmats The final utcme data fr PLO #4 relates t the cmmunicatin skills f students at level ne in written, ral and graphic frmats. When we examine the dataset acrss all years we find that students are generally prficient at capstne as written cmmunicatins skills are 33%, ral skills at 33% and presentatin skills at 33%. The average then f these itemized percentages is 33%, again nt appraching the targeted student prficiency rate r higher f 65%. Capstne Assessment Summary The MGT499capstne assesses each f the fur prgram learning utcmes using a cmprehensive business simulatin as measure student results. The assessment prvides student assessment results in the frm f individual scres (Percentile rankings) in leadership and business management, financial management, human resurce management, financial analysis, internatinal business peratins and marketing management. The schl has targeted 65% as benchmark fr student prficiency r higher and in general this prgram learning utcme expectatin is being achieved in business management, internatinal business, financial management, and marketing which are subject areas within the prgram learning utcme #1. Tw prgram learning utcme #1 subject areas where the expectatins f target were nt apprached r exceeded cnsistently are human resurce management and statistics. Thus, these tw areas will require further analysis and study. The remaining prgram learning utcme results cntinue t apprach r exceed the targeted threshld f 65% student prficiency at level III. Overall, the capstne assessment is well received by student and faculty and mre imprtantly it is assisting the business schl t ensure that students are achieving their learning gals.

31 The fllwing is an example f the individual scres and feedback frm the MGT499 capstne assessment simulatin: The Business Strategy Game Learning Assurance Reprt Industry 7 MGT499L114MR March 26, 2014 Percentile Ranking vs. All Simulatin Players Wrldwide Over the Last 12 Mnths (Ppulatin statistics: Students = 40,075, Cmpanies = 14,296, Schls = 416, Cuntries = 36) Student Student Student Student Student Student Student Student Student Student Student Student Student Student Student Class Average N/A 59

32 Assessment f the individual's leadership and independent thinking Leadership Skills skills. Based c-managers' answers fr items 4, 5, 6, 7, 10 n the peer evaluatin exercise. Cllabratin & Teamwrk Financial Analysis Financial Management Operatins Management Marketing Management Human Resurces Management Strategic Analysis & Planning Crprate Scial Respnsibility Assessment f the individual's cllabrative skills, teamwrk, and ability t wrk well with thers. Based n c-managers' answers fr items 1, 3, 8, 9, 11 n the peer evaluatin exercise. Assessment f the individual's skills in analyzing financial ratis and financial statements. Based n the individual's answers t selected questins frm Quiz #2. Assessment f the grup's ability t apply financial management principles. Based n the cmpany's ROE, credit rating, and stck price perfrmances. Assessment f the grup's ability t manage prductin peratins and cntrl prductin csts. Based n the cmpany's prductin cst cmpetitiveness as measured by prductin csts per unit (adjusted fr prduct quality and prduct line breadth), capacity utilizatin, and management f finished gds inventries. Assessment f the grup's ability t effectively market the cmpany's prduct and cntrl marketing csts. Based n the cmpany's market image and marketing csts per unit sld. Assessment f the grup's prficiency in wrkfrce management and cntrlling labr csts. Based n wrk- frce cmpensatin, wrkfrce prductivity, and labr csts per unit sld. Assessment f the grup's strategic planning and strategic thinking skills. Based n scres achieved n the 3-Year Strategic Plan exercise. Assessment f grup's awareness f and cmmitment t perating the cmpany in a scially respnsible manner and being a "mdel crprate citizen". Based n the % f cmpany revenues spent n the six crprate scial respnsibility initiatives. Business Administratin Capstne Assessment Outcme Academic Year Outcme #1-Knwledge, skills, and abilities in business management, financial management, internatinal business, marketing, statistics,