An Industry Perspective. Bryn Fosburgh Vice President Trimble

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1 An Industry Perspective Bryn Fosburgh Vice President Trimble

2 Who are we? Professionals & Consultants Geospatial Professionals working at or with: AEC Consultants Transportation Departments Construction Contractors Railway companies Mining companies Utility companies Owner/Operators

3 New World Challenges & Opportunities Innovation Industry focused solutions, leveraging existing core knowledge Globalization/Localization Collaboration C onv e r g e nc e, C onne c ti on a nd C ol l a bor a ti on a t the i ndustr y l e v e l Solutions specialized and tailored to local needs, leveraging global best practice

4 Geospatial Data has evolved from paper maps, to GIS and now toward 3D virtual models of our world.. Paper Maps Large Scale Small Scale Geodetic Control Cartography Paper Map Users GIS Digital Maps coupled to a database Active Control GIS & Digital Maps Data Users Virtual Worlds Accurate 3D in the cloud CM Everywhere Mass usage and contribution

5 Our ability to acquire and generate geospatial data is increasing exponentially. SPEED OF DATA COLLECTION Crowd Sourcing Integrated Mobile Mapping Hi-Res Satellite Imagery LiDAR RTK & Robotic Photogrammetry GTS India C1850 EDM Total Stations RS TIME

6 Integrated technologies that can collect 216 billion data points per hour will begin to commoditize positioning Typical system 360 deg laser scanners 5 megapixel cameras ~60 million meas. & pixels per 50 mph ~216 billion in a single hour

7 and gather features rapidly as well Assets DTM / TIN Edges

8 delivering accurate spatial data fast

9 Rapid data collection is not just for outdoors The technology now exists to map our world in 3D to cm level accuracy, from space, air, land and inside buildings.

10 ...which create virtual 3D Worlds for design, security, and facilities management

11 Construction Workflow Automation: Technology -> Compelling Economics -> Policy

12 Virtual Reference Station Infrastructure Technology -> Compelling Economics -> Policy

13 Global Initiatives A case where technology and economics are ahead of policy. An approach to formalizing land rights of the world s poor, led by the privatesector in partnership with non-profit orgs. 2 years after commissioning landholders are holding title in Benin Partnered Organizations National policies need to evolve.

14 $50B-$60B is spent each year to collect, analyze and maintain Geospatial data (IDC) 21 Years Serving the GIS Industry Paper Maps Large Scale Small Scale Paper Forms Map Makers Map Users Digital Maps & GIS GIS DC Map Users Spatially Enabled Databases & Virtual Earths Data Users Operations 2.5M GIS software users; tens of millions of potential GIS data users many are mobile

15 $50Bn spent annually but in many parts of the World it is still paper based

16 $50Bn spent annually but inaccurate base data still exists

17 Connectivity of the field with the office is becoming more common place enabling more people of all skill sets to be able to collect data

18 The Buried Asset Problem: One of Technology, Quality, Economics & Policy. Regulatory environment & policy Quality of data, and quality meta-data Availability of data Connected Community

19 erespond: Crowdsourcing at work in the Smart Grid.

20 Connecting Geospatial data to Stakeholders improves productivity CITIZENS & CONSUMERS GIS Data Users -Smart Meters - A source of data MANAGEMENT Dashboards & Reports DBs Enterprise Application MOBILE FIELD CREWS & FLEETS --Data Collection / Validation -Work & Incident Management -Asset Management - Fleet tracking & Routing CONTRACTORS Intelligent Machines GIS Server

21 Connectivity enables the intersection of professional, government, and consumer

22 Some Concluding Remarks 3D virtual worlds will be created with increasing spatial accuracy. The economic models and policy issues are yet to be resolved, but we can all play a part in that. The best things happen when technology, economic incentives and policy are aligned; easy to say, hard to do. Our profession is exciting, rapidly developing and multidisciplinary; we all need to market it to the next generation. The ability to create solutions that utilize data from the public and private cloud will provide greater quality and accuracy of our solutions.

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