New NC in the Global Economy (NCGE) Features

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New NC in the Global Economy (NCGE) Features Forum on North Carolina in the Global Economy April 21, 2014 Stacey Frederick Center on Globalization, Governance & Competitiveness (CGGC)

NC in the Global Economy (NCGE) NCGE is a website that provides a web-based value chain analysis of seven key industries in North Carolina Tobacco, hog farming, textiles & apparel, furniture, information technology, biotechnology & banks and finance Sections of the website for each industry include: Industry overview Introduction to the value chain Important NC companies/employers Labor market, trade & policy analysis Tables, charts and maps Key resources

Main NCGE Data Updates Focus Area Current New Geographic Levels of Analysis NC NC, U.S. & Top U.S. States Data Visual Formats Tables & Maps Tables, Charts & Maps User Experience (Data Format) Static Interactive* Years of Data Available 1996 & 2006 1992-2012; 2002-12; 2008-12 Geographic Maps NC Counties NC Counties, U.S. & World International Trade Export Export & Import Marketing new URL www.soc.duke.edu/ NC_GlobalEconomy www.ncglobaleconomy.com Note (*): Interactive means the user can select which variables are viewed on the map. Users can choose which year, value chain segment, product category or NAICS codes.

Current NCGE Website Examples of Data Visuals (2007 Version) Current data is available in static formats for a few years for a select number of segments of the value chain

Geographic Analysis at Three Levels NC, U.S. & Top States Chart 6a: NC Exports Chart 6b: U.S. Exports Chart 6c: Top State Exports Data can all be viewed at three levels: NC, U.S. & U.S. (Top) States Graphics & Text Analysis Applies to data on establishments, employment, wages, exports & imports

Data Formats: Three Types Tables, Charts & Maps Table 6a: NC Exports Chart 6a: NC Exports Map 6c: NC Exports Data can be viewed in three formats: table, chart or map Similar numbering convention makes it easy to find comparable information across formats North Carolina tables/charts/maps all end in a U.S. tables/charts/maps all end in b Top U.S. states/all states tables/charts/maps all end in c

Interactive Visuals Example: NC County Maps Current: NC Textile Establishments by County New: NC Textile, Textile Product & Apparel Establishments by County Previous maps only showed two years of data, for one variable without showing data for each county County-level maps allow you to view data for each county for all years (1992-2012) across multiple variables

U.S. Level Data New Charts: U.S. Employment Over Time New Maps: U.S. Employment by State Data is now available for the United States and other U.S. states using the same industry definitions for North Carolina Data is designed to easily show trends in default visual, but is also interactive Applies to labor market and trade data sections

NC in the U.S. Economy Chart 3c: Top U.S. States (Employment) Table 3c: Top U.S. States (Employment) Section: Workers & Wages Users can easily see NC s contribution to the U.S. economy and how the NC industry compares to other U.S. states

Other Updates Corporations section updated for all industries Overview Brands & Market Segments Strategy & Competitiveness Geographic Footprint Value Chain 2012 data & updated employer footprints Policy Key issues at state, national & international levels Resources Industry Associations, Education & Training, Government Resources, Web- Based Resources and Books, Reports & Articles Overview Links to key sections History & updated trends Inter-Industry Trends Updated employment analysis across industries (1992, 2002, 2012)

Questions? Comments? Stacey Frederick sf54@duke.edu www.ncglobaleconomy.com www.cggc.duke.edu