Lodestone Political Survey 12/09/2013 Prepared on behalf of Lodestone Communications

Transcription

1 /0/0 Part A General Population Sample Prepared by Survation on behalf of Lodestone

2 On behalf of Lodestone /0/,0 respondents Methodology Fieldwork Dates rd th September 0 Data Collection Method The survey was conducted via online panel. Invitations to complete surveys were sent out to a random sample of members of the panel. In addition, a number of members of the panel already known to be nonvoters from previous surveys were invited to the survey to increase the sample of nonvoters. Population Sampled All adults aged + in England, and. Sample Size,0* *as part of the sample was not a random sample of the population, but an exclusive sample of nonvoters, for margin of error purposes this should be considered an effective sample of,0 with the addition of bonus nonvoters who do not count towards reducing margin of error. Data Weighting Data were weighted to the profile of all adults aged +. Data were weighted by sex, age, region, household income and whether someone voted or not at the 00 general election. Targets for the weighted data were derived from Office of National Statistics 0 Census data; target for voters vs nonvoters was derived from the 00 Hansard Society Audit of Political Engagement. Margin of Error Because only a sample of the full population was interviewed, all results are subject to margin of error, meaning that not all differences are statistically significant. For example, in a question where 0% (the worst case scenario as far as margin of error is concerned) gave a particular answer, with an effective sample of,0 it is % certain that the true value will fall within the range of.% from the sample result. Subsamples from the crossbreaks will be subject to higher margin of error, conclusions drawn from crossbreaks with very small subsamples should be treated with caution. Prepared by Survation on behalf of Lodestone

3 On behalf of Lodestone /0/,0 respondents Question presentation All data tables shown in full below, in order and wording put to respondents. In all questions where the responses are a list of parties, names or statements, these will typically have been displayed to respondents in a randomising order. The only questions which would not have had randomising responses would be those in which there was a natural order to maintain e.g. a scale from strongly agree to strongly disagree, a list of numbers from 0 to 0 or questions which had factual rather than opinionrelated answers such as demographic information., know and Refused responses are not randomised. Not all questions have been asked to all respondents this is because they may be followon questions dependent on answers to previous questions. Lower response counts and Base description in tables should make clear where this has occurred. Questions that were openended and had verbatim responses only will not have data tables as no quantitative data was recorded. These questions and their responses will be shown in the supplementary Verbatim Responses document. Skipped question numbers should indicate in the tables where these questions were in the script. Data were analysed and weighted by Survation and presented by Patrick Briône and Damian Lyons Lowe. For further information please contact; Damian Lyons Lowe Chief Executive Survation Ltd 00 damian.lyonslowe@survation.com If you are interested in commissioning a poll from us, please contact researchteam@survation.com for a prompt response to your enquiry and we'll call you right back with the appropriate person. Sign up for our press releases at Follow us on twitter: for our regular survey work and political polling for Damian Lyons Lowe's twitter feed Survation are a member of The British Polling Council and abide by its rules: Survation Ltd Registered in England & Number 00 Prepared by Survation on behalf of Lodestone

4 00 Vote Region DID NOT Non No Yes know CON L Ld Lab Con VOTE white White C C South London + Female Male Unweighted %.%.0%.%.%.%.%.0%.% 0.%.% 0.% 0.%.%.%.%.%.%.%.%.%.%.%.% 0.%.% %.%.0%.%.%.%.%.%.%.% 0.%.%.%.%.%.%.%.%.%.0%.%.%.%.%.%.% %.%.%.% 0.%.%.%.%.%.%.%.%.%.0%.%.0%.%.%.% 0.%.%.% 0.%.%.%.% %.%.%.%.% 0.%.%.%.%.%.%.%.% 0.%.0%.%.%.%.%.%.%.%.%.%.%.% %.%.%.%.%.%.%.%.%.%.%.%.%.%.% 0.%.%.%.%.%.%.%.%.%.0%.0% %.% 0.%.%.%.%.%.%.0%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.% 0.% Table Q. What was your age at your last birthday? Base: Respondents Page

5 Table Q. What is your? Base: Respondents + Region C C Non White white DID NOT VOTE 00 Vote Con Lab Ld L CON know Unweighted Male 0.% 0.%.%.%.%.%.%.%.0% 0.%.% 0 0.%.% 0.%.%.%.%.%.%.% 0.% 0.% 0.%.% 0.%.0% Female 0.% 0.%.%.%.%.% 0.%.%.0%.%.%.%.%.% 0.%.%.%.% 0.%.%.% 0.%.%.%.% 0.0% Page

6 00 Vote Region DID NOT Non No Yes know CON L Ld Lab Con VOTE white White C C South London + Female Male Unweighted England.%.%.%.%.%.% 0.0%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.% %.%.%.% 0.%.%.%.%.%.%.%.% 0.0%.%.%.%.%.%.%.%.%.% 0 0.0%.%.0%.%.% 0.%.%.%.%.%.%.%.%.%.0%.%.%.%.%.%.%.% Table Q. Where do you currently live? Base: Respondents Page

7 00 Vote Region DID NOT Non No Yes know CON L Ld Lab Con VOTE white White C C South London + Female Male Unweighted Greater London.%.%.%.%.%.%.%.%.%.% 0.0% 0.%.%.0%.%.0%.%.%.%.%.%.% 0 Avon & Bristol.%.%.%.%.0%.%.%.%.%.%.%.%.0%.% 0.%.%.%.%.%.%.%.% Bedfordshire.0%.%.%.%.0%.%.% 0.%.0%.%.%.% 0.%.% 0.%.%.%.%.0%.%.%.%.% Berkshire 0.%.%.%.% 0.% 0.% 0.%.%.%.%.%.% 0.%.0%.%.%.%.%.%.%.%.%.% Buckinghamshire.% 0.%.% 0.% 0.%.% 0.% 0.%.%.% 0.%.0% 0.% 0.% 0.%.% 0.% 0.%.% 0.% 0.% 0.% 0 Cambridgeshire 0.%.%.%.%.%.%.0%.0%.%.% 0.%.% 0.%.0%.%.%.%.%.%.0%.%.%.% 0 Cheshire.%.0%.%.%.%.%.%.%.%.0%.0%.%.%.%.%.%.%.%.%.%.%.% * 0 Cleveland.% 0.%.%.0%.0% 0.% 0.%.% 0.%.% 0.%.%.%.% 0.% 0.%.%.% 0.%.%.0%.%.0% 0 Cornwall 0.%.%.%.%.%.%.% 0.%.%.0%.%.% 0.%.%.%.%.%.% 0.%.%.%.% Cumbria 0.%.%.%.0% 0.%.0%.% 0.% 0.% 0.% 0.%.%.% 0.%.%.%.%.%.%.% 0.%.%.% * Derbyshire.%.%.%.%.%.% 0.%.%.% 0.%.%.%.%.%.%.% 0.%.%.%.% 0.%.% Devon.%.0%.%.%.%.%.%.%.% 0.%.%.%.%.%.%.%.%.%.%.0%.%.% 0 Dorset 0.%.0% 0.%.% 0.%.% 0.%.% 0.%.0% 0.%.%.% 0.%.%.% 0.% 0.% 0.%.% 0.% Table Q. Which English county do you currently live in? Base: Respondents who currently live in England Page

8 00 Vote Region DID NOT Non No Yes know CON L Ld Lab Con VOTE white White C C South London + Female Male Durham 0.%.% 0.% 0.%.%.0%.%.% 0.%.%.% 0.%.0%.% 0.%.%.0%.% 0.%.% 0.%.% 0 0 East Sussex.0%.%.% 0.%.%.%.%.%.%.%.%.0%.% 0.%.%.%.%.%.%.%.% 0 East Yorkshire.% 0.%.% 0.% 0.% 0.%.% 0.% 0.%.% 0.%.0% 0.%.% 0.% 0.%.% 0.%.% 0.% 0.% 0.% 0.% Essex.%.0%.%.%.%.%.%.%.%.%.%.0%.%.%.0%.%.%.%.%.%.%.%.% Gloucestershire.%.%.%.%.% 0.%.% 0.%.0% 0.%.%.%.0% 0.%.%.%.%.%.%.% 0.%.% Greater Manchester.%.%.%.0%.% 0.%.%.0%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.% Hampshire.%.%.%.%.%.%.%.%.%.%.0%.%.%.%.%.%.%.%.%.%.%.%.% Herefordshire 0.% 0.% 0.% 0.% 0.% 0.% 0.% 0.% 0.%.% 0.% 0.% 0.% 0.% 0.% 0 Hertfordshire.0%.%.%.%.%.%.%.%.%.%.0%.%.%.%.%.%.%.%.%.%.%.%.% Isle of Wight 0.% 0.% 0.% 0.% 0.% 0.% 0.% 0.% * 0 Kent.%.%.%.%.%.0%.0%.0%.%.%.%.%.%.%.%.0% 0.%.0%.%.%.%.%.% 0 0 Lancashire.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.0%.%.%.%.0% 0 0 Leicestershire.0%.% 0.%.%.% 0.%.%.%.%.%.%.%.%.0%.%.% 0.%.%.%.%.% 0.%.0% 0 Lincolnshire.%.%.0%.%.% 0.% 0.%.%.%.%.0%.%.%.% 0.%.%.%.%.%.%.%.%.% Table Q. Which English county do you currently live in? Base: Respondents who currently live in England Page

9 00 Vote Region DID NOT Non No Yes know CON L Ld Lab Con VOTE white White C C South London + Female Male Lincolnshire ( or 0.% 0.% 0.% 0.%.% 0.% 0.%.%.0% 0.% 0.%.% 0.% 0.% 0.%.% 0.% 0.% 0.%.0% 0.% 0.% East) Merseyside.0%.%.%.%.% 0.%.0%.% 0.%.0%.0%.%.0%.%.%.%.%.0%.%.0%.%.%.% 0 Norfolk.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.% 0 Yorkshire 0.%.%.%.%.%.%.0% 0.%.%.%.%.%.%.%.%.%.%.%.%.0%.%.% 0 amptonshire.%.%.%.%.% 0.%.% 0.%.%.%.%.%.% 0.%.%.%.%.%.%.0%.%.%.% umberland.% 0.% 0.% 0.% 0.% 0.% 0.% 0.% 0.% 0.% 0.% 0.%.% 0.%.% 0.% 0.% 0.% 0.% 0.% 0.% 0 Nottinghamshire.%.%.%.%.% 0.%.%.%.%.%.0%.%.%.%.%.%.%.%.%.%.%.%.% 0 0 Oxfordshire 0.% 0.% 0.% 0.% 0.%.% 0.% 0.% 0.%.% 0.% 0.% 0.%.%.% 0.% 0.% 0.% 0.% 0.% 0.% Rutland * 0.% 0.% * 0.% 0.% 0.% 0.% * * Shropshire.% 0.%.% 0.% 0.% 0.%.% 0.% 0.% 0.%.% 0.% 0.%.0%.0% 0.% 0.% 0.% 0.% 0.% 0 0 Somerset.%.%.%.% 0.% 0.%.% 0.%.%.% 0.%.%.% 0.%.%.%.%.% 0.%.%.%.%.% South Yorkshire.%.%.%.0%.%.%.%.%.%.% 0.%.%.%.%.%.%.%.0%.%.%.%.%.% 0 Staffordshire 0.%.%.%.%.0% 0.% 0.%.0%.%.%.%.0%.%.% 0.%.% 0.%.%.%.%.%.% Suffolk 0.% 0.% 0.% 0.%.% 0.% 0.%.% 0.% 0.% 0.% 0.%.% 0.% 0.%.0%.% 0.% 0.% 0.% 0.% 0.% Table Q. Which English county do you currently live in? Base: Respondents who currently live in England Page

10 00 Vote Region DID NOT Non No Yes know CON L Ld Lab Con VOTE white White C C South London + Female Male Surrey.%.%.0%.%.0%.%.%.%.%.%.%.%.%.%.%.%.0%.%.%.%.%.%.% Tyne and Wear.%.%.%.%.%.%.0%.% 0.%.%.%.%.%.%.0%.%.0% 0.%.%.%.0%.%.% * Warwickshire 0.%.% 0.%.% 0.%.% 0.% 0.%.0%.%.% 0.% 0.% 0.%.%.%.%.0% 0.% 0.%.%.% West.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.% West Sussex.%.% 0.%.%.%.%.% 0.%.0%.%.%.%.0% 0.% 0.%.%.%.% 0.%.%.%.% 0 West Yorkshire.%.%.%.%.% 0.%.%.%.%.%.%.%.%.%.0%.%.0%.%.%.%.%.%.% * 0 Wiltshire 0.%.0% 0.%.% 0.%.%.%.% 0.% 0.%.% 0.%.%.% 0.%.%.%.% 0.%.% 0.%.0% 0 Worcestershire 0.%.% 0.%.%.% 0.% 0.%.%.0% 0.%.%.% 0.%.0% 0.%.%.% 0.% 0.%.% 0.%.0% Table Q. Which English county do you currently live in? Base: Respondents who currently live in England Page 0

11 00 Vote Region DID NOT Non No Yes know CON L Ld Lab Con VOTE white White C C South London + Female Male Unweighted Less than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able Q. What best describes your household income, including all benefits, but before tax is deducted? Base: Respondents Page

12 Table Q. What best describes your household income, including all benefits, but before tax is deducted? Base: Respondents + Region C C Non White white DID NOT VOTE 00 Vote Con Lab Ld L CON know ,000 or more 0.% 0.% 0.% 0.% 0.% 0.% 0.% 0.%.0% 0.% 0.% 0.% 0.% 0.% 0.% 0.%.0% know / prefer not to say 0.%.0%.%.%.0%.%.%.%.0%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.% 0.%.0%.% Page

13 00 Vote Region DID NOT Non No Yes know CON L Ld Lab Con VOTE white White C C South London + Female Male Unweighted No qualification.%.%.%.%.%.%.%.%.%.% 0.%.% 0.%.%.%.%.% 0.%.%.% 0.%.%.0%.%.%.0% CSE / O Level / GCSE.% 0.%.% 0.%.0%.%.% 0.%.%.%.%.%.%.%.0%.%.%.%.%.%.%.%.%.0%.%.% 0.% Apprenticeship.%.%.%.%.%.%.%.%.%.% 0.%.%.%.0%.%.%.%.%.0%.%.%.%.%.% 0.%.%.% Vocational Training.%.%.%.%.%.%.%.%.0%.%.%.%.%.%.% 0.%.%.%.%.0%.%.%.%.%.%.%.%.% AS Level.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.0%.0% 0.%.%.%.%.%.%.% * Scottish Highers.%.%.% 0.%.%.%.% 0.% 0.%.%.% 0.%.%.% 0.% 0.% 0.% 0.%.% 0.%.% 0.%.% 0.%.% NVQ Levels or or similar.%.%.%.%.% 0.%.%.%.0%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.% A Level.% 0.%.%.% 0.%.%.%.%.%.%.0% 0.%.%.%.%.%.%.%.%.% 0.%.%.%.%.%.0%.%.% college education aged.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.% Bachelors Degree or similar.%.% 0.%.0%.%.%.%.0%.0%.%.%.%.%.%.0%.0%.%.%.%.%.%.%.%.%.%.0%.% Postgraduate / PhD.% 0.%.%.% 0.0%.0%.%.%.0%.%.%.%.%.%.%.%.%.%.%.%.% 0.%.% 0.% 0.% 0.% 0 0.%.%.%.%.%.0%.%.%.%.% 0.%.%.%.% 0.%.%.%.% 0.%.%.%.% 0.%.%.0%.% Table Q. What is the last qualification you ended your formal education with? Base: Respondents Page

14 00 Vote Region DID NOT Non No Yes know CON L Ld Lab Con VOTE white White C C South London + Female Male Unweighted White.%.% 0.%.%.%.%.%.%.%.%.%.0%.%.%.% 0.%.%.%.%.%.%.%.%.0%.%.% Mixed/multiple ethnic groups.%.%.% 0.%.% 0.%.0%.% 0.%.%.%.% 0.%.%.%.% 0.%.%.%.% 0.% 0.%.%.%.%.%.% 0 Asian/Asian British.0%.%.%.0%.%.%.%.%.% 0.%.%.0%.%.%.%.%.%.%.%.% 0.%.% 0.%.0%.%.% Black/African/Caribbean/.%.%.% 0.%.% 0.%.% 0.%.%.%.%.%.%.% 0.%.% 0.%.% 0.%.%.%.%.%.%.% Black British ethnic group.% 0.%.0% 0.% 0.% 0.% 0.% 0.%.%.% 0.% 0.% 0.%.% 0.% 0.% 0.%.% 0.% 0.% 0.%.%.% 0.% 0.% 0.% Table Q. What is your ethnic group? Base: Respondents Page

15 Table Q. Do you have any children? Base: Respondents + Region C C Non White white DID NOT VOTE 00 Vote Con Lab Ld L CON know Unweighted Yes.% 0 0.%.% 0.% 00.%.%.% 0 0.%.%.%.% 0 0.% 0.0% 0.%.% 0 0.%.%.0%.%.% 0 0.%.%.% 0.0%.%.%.0%.% No 0.%.% 0.%.%.%.%.%.% 0.%.%.% 00.% 0.0% 0.%.%.%.%.0%.% 0.% 0.%.%.%.0%.%.% 0.0% 0.% Page

16 00 Vote Region DID NOT Non No Yes know CON L Ld Lab Con VOTE white White C C South London + Female Male Unweighted %.%.%.%.%.%.%.%.0%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.0%.0%.%.0%.% %.%.%.%.%.%.%.%.%.%.% 0.%.%.0%.%.%.%.%.%.%.0%.%.0%.%.0%.%.%.% %.%.%.%.%.%.% 0.%.%.%.%.%.%.%.%.%.% 0.%.% 0.%.0%.%.%.%.%.%.%.% %.%.%.%.%.%.% 0.%.%.%.%.%.%.%.%.%.% 0.%.%.%.%.0%.%.%.%.%.%.0% Table Q. How many children do you have? Base: Have children Page

17 Table 0 Q. Do you think life will be better, worse, or the same in 00? Base: Respondents + Region C C Non White white DID NOT VOTE 00 Vote Con Lab Ld L CON know Unweighted Much better.%.0%.%.%.%.%.%.%.%.%.% 0.% 0.%.%.%.%.%.%.0%.% 0.%.%.%.%.%.%.%.% Somewhat better.%.% 0.% 0.% 0.%.%.%.%.% 0.% 0.% 0.% 0.% 0.%.%.% 0.%.%.% 0.% 0 0.% 0.%.%.%.%.%.% 0 0.% Neither better nor worse.% 0 0.%.%.% 0.%.%.%.%.%.0% 0.%.%.%.%.%.%.% 0.%.%.% 0 0.%.%.%.%.%.0%.% 00.% Somewhat worse.% 0.%.%.% 0.0%.0%.% 0.%.0%.%.% 0.0%.% 0.%.%.%.%.%.% 0.%.%.%.%.% 0.0%.%.%.% Much worse 0.%.%.0%.%.% 0.%.%.%.%.%.%.%.%.%.0%.%.%.%.%.%.%.0%.%.%.%.0% 0.%.% Page

18 Table Q. What is the thing that most worries you at the moment? Base: Respondents + Region C C Non White white DID NOT VOTE 00 Vote Con Lab Ld L CON know Unweighted Not having as much money as Id like to have.%.%.% 0.0%.% 0.% 0.0% 0.%.0% 0.%.%.%.% 0.% 0.% 0.%.%.0%.%.%.%.%.%.%.%.% 0.% 0.% Becoming or being unemployed.%.%.% 0.%.%.%.%.% 0.%.%.%.%.0%.% 0.%.%.%.%.0%.%.%.%.%.%.%.% 0.%.% Not having enough money when I retire.%.%.%.% 0.%.%.%.0%.%.%.%.%.%.% 0.%.%.% 0.%.%.%.%.%.%.% 0.%.%.%.% Not being able to afford to pay the bills.%.%.%.%.%.%.%.0%.%.% 0.%.%.% 0.0%.%.%.%.0%.%.%.%.%.% 0.%.%.%.%.% Not being successful enough.%.%.0%.%.%.%.%.%.%.%.%.%.%.%.0%.%.%.%.%.% 0.%.%.%.%.0% 0.%.% Getting or being unwell 0.% 0.% 00.%.%.%.0%.%.%.%.0% 0.0% 0.%.%.%.0%.% 0.%.%.0%.%.0%.%.%.%.%.%.%.% My family or friends being unwell 0.%.0%.%.% 0.%.%.%.%.%.%.%.%.%.%.%.% 0.%.%.%.%.%.%.0%.%.%.% 0.%.% The transport system not being good enough 0.% 0.% 0.%.% 0.% 0.%.0% 0.% 0.% 0.% 0.% 0.% 0.%.% 0.% 0.%.0%.% 0.% 0.% 0.% The way I look.0% 0.%.% 0.% 0.% 0.% 0.%.%.% 0.%.%.% 0.%.% 0.% 0.0% 0.% 0.% 0.% 0.% 0.% 0.% 0.% 0.% 0.% 0.%.% Not fitting in 0.% 0.% 0 0.%.% 0.% 0.%.%.0% 0.% 0.% 0.% 0.% 0.% 0.% 0.% 0.%.% 0.% 0.%.0%.0% 0.%.% 0.% 0.% 0.% 0.% Not having enough time to get everything done.%.%.% 0.%.%.0%.%.%.%.%.% 0.%.%.%.%.%.%.0%.%.% 0.%.%.%.%.%.%.% Not having enough time for my family and friends.%.%.%.%.% 0.%.0%.%.%.%.% 0.%.% 0.% 0.% 0.% 0.%.0%.%.%.0%.%.%.%.%.%.%.% Not having enough me time.%.%.%.% 0.% 0.%.% 0.%.%.%.%.%.0%.%.% 0.%.%.% 0.%.%.%.%.0%.0%.%.0%.%.% Page

19 00 Vote Region DID NOT Non No Yes know CON L Ld Lab Con VOTE white White C C South London + Female Male Being lonely.%.%.%.%.%.%.0%.%.%.0%.%.%.0%.%.%.%.%.0%.%.%.% 0.% 0.%.%.%.%.%.% 0 Crime.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.0%.%.%.%.%.%.%.0%.%.% Terrorism.%.%.%.%.%.%.%.%.%.%.%.%.0%.0%.0%.%.%.%.%.%.0%.%.%.%.%.%.%.% The condition of the.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.0% 0.% 0.%.%.%.%.%.%.%.%.%.% environment 0 The state of our schools 0.%.% 0.%.%.%.%.0%.%.% 0.%.%.%.% 0.%.% 0.%.% 0.%.%.% 0.% 0.% 0.% 0.%.% 0.%.%.% The state of our hospitals /.%.%.%.%.0%.%.%.%.0%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.% NHS My childrens/grandchildrens 0.%.0%.%.%.%.%.0%.%.%.%.%.0%.%.%.%.%.%.%.%.%.%.% 0.%.%.%.%.%.% future %.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.0%.%.0%.%.%.%.%.%.% Table Q. What is the thing that most worries you at the moment? Base: Respondents Page

20 Table Q. What is the one thing you would most like politicians to focus more on doing? Base: Respondents + Region C C Non White white DID NOT VOTE 00 Vote Con Lab Ld L CON know Unweighted Ensuring we have a stable economy 0.%.0%.%.%.%.%.%.%.% 0.%.%.%.% 0.%.%.%.%.%.% 0 0.%.%.% 0.%.%.%.%.%.0% Working to create more jobs.% 0 0.%.% 00.%.% 0.%.%.% 0.%.% 0.%.% 0.%.% 0.%.0% 00 0.%.%.%.%.%.%.%.%.% 0.%.0% 0.% Ensuring we have a strong stable health system/nhs.%.%.%.%.% 0.%.%.%.%.%.%.%.% 0.%.%.%.%.%.0%.%.%.%.%.% 0.% 0.%.%.% Ensuring we have a better transport system 0.% 0.0% 0.%.0% 0.% 0.% 0.% 0.%.% 0.% 0.% 0.%.0% 0.% 0.% 0.% 0.% 0.% 0.% 0.% 0.% 0.% 0.% 0.% 0.% 0.% Tackling crime and corruption.%.%.%.%.%.%.%.%.%.%.%.% 0.%.%.%.%.%.%.0%.%.%.%.%.%.%.%.%.% Ensuring we have better schools.% 0.0%.%.%.%.%.%.%.%.0%.%.0%.% 0.% 0.0%.%.%.% 0.0%.%.%.%.%.% 0.%.%.% Reducing taxes 0.%.%.%.%.%.%.%.%.% 0.%.%.%.%.%.%.%.%.%.% 0.%.%.%.%.%.%.% 0.%.% Making sure the rich pay their fair share of taxes.%.0%.%.% 0.0%.%.%.% 0.% 0.0%.%.%.%.%.%.%.0%.%.%.%.%.%.%.%.%.%.%.% Reforming our welfare system to reduce dependency.0%.% 0.%.%.%.%.%.0%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.% 0.0%.% Tackling poverty.%.%.0%.%.%.%.%.%.%.%.%.%.% 0.% 0.%.%.0%.%.%.% 0.% 0.%.% 0.%.%.% 0.%.0% Ensuring that our natural environment is protected.%.%.% 0.%.% 0.%.%.% 0.%.%.%.%.%.% 0.%.% 0.%.0%.%.%.%.%.%.%.% 0.%.0%.% Ensuring we have enough housing for everyone to live in 00.%.%.%.%.%.%.%.%.%.%.%.%.%.0%.%.%.0%.%.%.%.%.%.%.%.%.%.0%.% Getting the UK out of the European Union.%.% 0.%.%.0%.% 0 0.%.%.%.%.%.%.% 0.%.0%.%.%.0% 0.%.%.%.%.%.% 0.%.%.%.0% Page 0

21 Table Q. What is the one thing you would most like politicians to focus more on doing? Base: Respondents + Region C C Non White white DID NOT VOTE 00 Vote Con Lab Ld L CON know %.%.%.%.%.%.0%.%.%.%.%.%.0%.0%.%.%.%.%.%.%.% 0.%.%.%.%.% 0.%.% Page

22 Table Q. If you had to choose, would you rather have a Labourled government or a Conservativeled government? Base: Respondents + Region C C Non White white DID NOT VOTE 00 Vote Con Lab Ld L CON know Unweighted Labour.% 0.%.% 0.%.% 0.% 0.%.%.0% 0.%.%.% 0.% 0.%.% 0.%.% 0.%.%.% 0.%.%.%.%.% Conservative.0% 0.%.%.%.% 0.%.%.%.% 0 0.%.%.%.%.%.% 0.%.%.% 0.% 0.%.%.%.%.%.% know.%.%.%.0% 0.% 0.%.%.%.% 0.% 0.%.% 0.%.% 0.%.%.%.%.% 0.0%.0%.%.% 0.%.% Page

23 Table Q.A How much power do you think each of the following groups / institutions have over how Britain is run? The UK government and Parliament Base: Respondents + Region C C Non White white DID NOT VOTE 00 Vote Con Lab Ld L CON know Unweighted Very little power.%.%.%.%.%.% 0.%.%.%.%.%.% 0.% 0.%.%.%.%.%.%.%.%.%.%.%.% 0.%.%.% A small amount of power.%.%.%.%.% 0.%.%.% 0.% 0.%.%.% 0.0%.%.%.%.%.%.% 0.%.%.%.%.%.%.%.%.% A fairly large amount of power.%.%.%.%.%.%.0%.%.0%.% 0.%.% 0.0%.% 0.%.%.% 0.%.%.0%.% 0.%.%.%.0%.% 0.% 0.% A great deal of power.0%.% 0.% 0 0.% 0.%.% 0.%.%.%.%.%.%.%.%.% 0.%.%.%.%.%.% 0.%.%.%.% 0.% 0.%.% know 0.%.%.%.%.0% 0.%.%.0%.%.%.%.%.%.%.%.% 0.%.% 0.%.%.% 0.%.%.%.%.%.%.% Page

24 Table Q.B How much power do you think each of the following groups / institutions have over how Britain is run? The European Union (EU) Base: Respondents + Region C C Non White white DID NOT VOTE 00 Vote Con Lab Ld L CON know Unweighted Very little power.% 0.%.%.%.%.%.%.%.%.%.%.%.% 0.%.%.%.%.%.% 0.0% 0.%.0%.%.%.%.%.%.% A small amount of power.%.%.%.%.% 00.%.%.%.%.%.% 0 0.% 0.% 00.0%.% 0.%.%.%.0%.%.%.%.% 0.0%.%.% 0.%.% A fairly large amount of power.% 0.% 0.%.% 0.%.% 0.%.%.%.% 0.%.%.0%.%.%.%.%.%.%.0%.0%.%.%.%.% 0.% 0 0.%.% A great deal of power.%.% 00.%.%.% 0.%.%.% 0.%.%.%.% 0.%.%.%.% 0.% 0.% 00.% 0.%.% 0 0.% 0.%.%.0%.%.%.% know.%.0% 0.%.0%.%.%.%.%.%.%.%.%.%.%.% 0.%.%.0%.% 0.%.%.%.% 0.%.%.%.% 0.% Page

25 Table Q.C How much power do you think each of the following groups / institutions have over how Britain is run? Large businesses and corporations Base: Respondents + Region C C Non White white DID NOT VOTE 00 Vote Con Lab Ld L CON know Unweighted Very little power.%.%.% 0.%.%.%.%.%.%.%.%.%.%.%.%.%.% 0.%.% 0.%.%.%.%.%.%.0% 0.%.0% A small amount of power.% 0.%.%.%.%.%.%.% 0.0%.0%.%.%.% 0.%.%.%.%.% 0.%.0%.%.%.%.%.0%.0%.0% 0.% A fairly large amount of power.%.% 0 0.%.%.0%.% 0.% 0.%.% 0.%.%.%.% 0.%.%.%.% 0.%.%.0%.%.%.%.%.% 0.% 0.% 0 0.% A great deal of power 0.%.%.% 0.%.0%.%.% 0.%.%.%.% 0 0.%.%.%.%.%.%.% 0.%.%.%.%.%.0% 0.% 0.%.%.% know.0%.%.0%.%.%.%.% 0.%.%.%.% 0.0%.%.%.0% 0.%.%.0% 0.0%.%.%.%.%.%.%.%.%.% Page

26 Table Q.D How much power do you think each of the following groups / institutions have over how Britain is run? The banks Base: Respondents + Region C C Non White white DID NOT VOTE 00 Vote Con Lab Ld L CON know Unweighted Very little power.%.%.%.%.%.0%.%.%.%.%.%.% 0.%.%.%.%.%.%.%.%.%.% 0.0%.%.% 0.%.% 0.% A small amount of power.%.% 0.%.%.0%.% 0.%.%.%.%.%.% 0.%.% 0 0.%.%.%.%.%.%.%.%.%.%.%.%.%.% A fairly large amount of power.%.0%.%.%.%.0%.%.%.%.0%.%.% 0.%.% 0 0.0% 0.%.%.0%.%.%.%.%.% 0.%.% 0.% 0 0.%.% A great deal of power.%.%.%.%.%.%.%.%.%.% 0.%.%.%.% 0.%.%.%.%.%.% 0.%.%.% 0.% 0.0% 0.%.%.% know.%.%.0%.%.%.%.%.%.%.%.%.%.%.% 0.%.%.%.%.0%.%.%.%.%.%.%.%.% 0.% Page

27 Table Q.E How much power do you think each of the following groups / institutions have over how Britain is run? The media Base: Respondents + Region C C Non White white DID NOT VOTE 00 Vote Con Lab Ld L CON know Unweighted Very little power.%.%.% 0.%.%.% 0 0.% 0.%.%.0%.%.% 0.% 0.%.%.%.%.%.%.%.%.%.%.%.%.% 0.%.0% A small amount of power.% 0.%.0%.% 0.%.%.% 0.%.%.% 0.0%.%.%.%.%.%.% 0.% 0.% 0.%.%.%.%.%.0%.%.%.% A fairly large amount of power.%.%.% 0.%.% 0 0.% 0.%.%.%.%.%.0% 0.% 0.%.%.%.%.%.0%.% 0.%.%.% 0.% 0.%.%.%.% A great deal of power.% 00.%.% 0.%.0%.0%.%.% 0.% 0.%.%.%.% 0.%.%.%.%.0%.% 00.%.%.%.%.%.% 0.%.% 0 0.% know.%.%.%.%.%.0%.%.%.%.%.%.%.%.%.%.% 0.%.%.%.0%.%.%.%.%.%.%.%.% Page

28 00 Vote Region DID NOT Non No Yes know CON L Ld Lab Con VOTE white White C C South London + Female Male Unweighted BBC TV News.%.%.%.%.% 0.%.%.%.0%.%.%.%.0%.%.%.%.%.%.%.%.%.%.%.%.% 0.%.%.% ITV News.%.%.%.%.%.%.%.0%.%.%.%.%.%.%.%.%.0%.%.% 0.%.%.%.%.%.%.%.%.% Sky News.0%.%.%.%.0%.%.0%.%.%.%.%.%.%.% 0.% 0.%.%.0%.%.%.%.%.%.%.%.% 0.%.% Channel News.%.%.%.%.%.%.%.%.%.%.%.%.%.%.% 0.%.%.%.%.%.%.%.%.%.%.%.%.0% Channel News.%.%.%.%.%.%.%.%.%.%.%.%.0%.%.%.%.%.%.%.%.%.%.%.0%.%.%.%.% National BBC radio.% 0.%.%.%.%.%.%.0%.%.%.%.%.0%.%.0%.%.%.% 0.% 0.0% 0.0%.%.%.%.%.%.%.% Local BBC radio.%.%.0%.%.%.%.%.%.%.%.% 0.%.%.0% 0.% 0.%.0%.%.%.%.%.%.% 0.%.%.%.% 0.% National independent radio.%.%.%.%.%.%.%.0%.%.%.%.%.0%.0%.%.%.%.%.%.%.%.%.%.%.%.%.%.% Local independent radio.0%.0%.%.%.0%.%.%.%.%.%.%.%.%.%.%.%.%.%.0%.%.%.%.%.%.%.0%.%.% 0 0 The Sun.%.%.%.0% 0.%.%.% 0.%.%.%.%.%.%.%.%.%.%.%.0%.%.%.%.%.%.%.%.%.0% Daily Mirror / Sunday Mirror.%.%.%.%.%.%.% 0.%.%.%.%.%.%.%.%.%.%.%.%.0%.%.%.%.%.%.%.%.% / The People 0 Daily Star / Sunday Star 0.%.%.%.%.%.%.%.0%.%.%.%.%.%.%.%.%.%.%.%.% 0.% 0.%.%.%.%.%.%.% Daily Express / Sunday 0.%.%.%.%.%.%.%.%.%.%.%.0%.%.%.%.%.%.%.%.0%.%.%.%.%.%.%.% Express Table Q.0 Which sources do you mostly get your political news from? Base: Respondents Page

29 00 Vote Region DID NOT Non No Yes know CON L Ld Lab Con VOTE white White C C South London + Female Male Daily Mail / Mail on Sunday.% 0.%.%.%.%.0%.%.% 0.%.%.%.%.%.% 0.%.%.% 0.%.%.%.%.%.%.%.%.%.%.% 00 0 The Times / Sunday Times.% 0.%.%.%.%.0%.%.%.0%.%.%.%.%.%.% 0.%.0%.%.% 0.0%.%.%.%.0% 0.%.0%.% 0.% Daily Telegraph / Sunday.%.%.%.%.% 0.%.%.%.%.% 0.%.%.%.0% 0.%.%.%.%.%.%.%.%.%.%.%.%.0%.% Telegraph The Guardian / The Observer.%.0%.%.%.%.%.%.%.%.0% 0.0%.%.0%.%.0%.% 0.%.% 0.%.%.%.% 0.%.%.% 0.0% 0.% 0.0% The Independent /.%.%.%.%.%.%.%.%.%.%.%.% 0.%.%.%.%.%.%.% 0.%.%.%.%.%.0%.%.0%.% Independent on Sunday 0 0 Local daily newspaper.%.0%.%.%.% 0.0%.%.0% 0.%.% 0.%.%.%.%.%.%.%.%.0%.%.%.% 0.0%.0%.%.%.%.% 0 Free weekly local newspaper.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.% 0 Paid for weekly local.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.% newspaper BBC News website.%.0% 0.%.%.0%.0%.0% 0.%.% 0.0%.%.%.0%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.0% Mail Online.%.0%.%.% 0.%.%.%.%.%.%.%.%.%.%.%.% 0.%.%.%.%.%.%.% 0.%.%.%.%.% Telegraph Online.%.%.%.%.%.%.%.0%.%.%.%.%.0%.%.0%.%.%.%.%.%.%.%.%.%.%.%.%.% 0 Times Online.%.%.0%.%.%.%.%.%.%.%.%.% 0.%.%.%.0%.%.0%.%.%.% 0.%.%.%.%.%.%.% Guardian Online.%.%.0%.0%.% 0.% 0.%.%.%.%.%.%.%.%.%.% 0.%.%.%.%.0%.%.%.%.%.%.% 0.% Sun Online.%.%.%.%.%.% 0.%.%.%.%.%.%.%.%.0%.% 0.%.%.%.0%.%.% 0.%.%.%.%.%.% Table Q.0 Which sources do you mostly get your political news from? Base: Respondents Page

30 00 Vote Region DID NOT Non No Yes know CON L Ld Lab Con VOTE white White C C South London + Female Male Mirror Online.%.% 0.% 0.%.%.0% 0.%.%.%.%.%.%.%.%.%.%.%.% 0.%.%.%.%.%.%.%.%.%.% * 0 Star Online 0.% 0.% 0.% 0.%.% 0.% 0.%.% 0.% 0.%.% 0.% 0.% 0.%.% 0.% 0.% 0.% 0.%.%.0% 0.%.% 0.% 0.% 0.% Independent Online.%.%.%.%.%.%.%.%.0%.%.%.%.%.%.0%.%.%.%.%.%.%.%.%.%.%.%.0%.% * 0 0 Express Online 0.%.%.% 0.%.%.%.%.%.% 0.%.%.% 0.%.%.% 0.% 0.%.%.%.0% 0.%.%.%.%.%.%.%.% website.%.%.%.% 0.%.%.%.%.%.% 0.%.%.%.0%.%.%.%.0% 0.%.%.%.%.%.% 0.0%.%.%.% 0 Facebook.%.%.%.%.%.%.%.% 0.%.%.0%.% 0.%.%.%.%.%.%.%.%.%.%.%.0%.%.%.%.% Twitter.%.%.%.%.%.%.%.%.%.0% 0.0%.%.0%.% 0.% 0.%.%.%.%.%.%.%.%.%.%.% 0.%.% Family.%.%.%.%.%.%.0%.%.%.%.%.%.0%.%.%.%.%.%.%.%.0%.%.%.%.%.%.%.% Friends.%.%.%.%.%.%.%.%.0%.%.%.%.%.0%.%.%.%.%.% 0.%.% 0.%.%.0%.%.%.%.0% 0 0 Colleagues.%.%.%.%.% 0.%.%.%.%.%.%.%.%.%.%.%.%.%.%.% 0.%.%.% 0.%.%.%.%.% Neighbours.%.%.%.%.%.%.%.%.%.%.%.%.0%.%.%.%.%.%.%.%.%.%.%.0%.%.%.%.% I don't get any political 0.%.%.%.%.%.0%.%.% 0.%.%.%.% 0.%.%.%.%.%.%.%.%.%.%.%.0%.%.%.0%.% news %.%.0%.%.0%.% 0.%.% 0.%.%.%.%.%.0%.0% 0.% 0.%.% 0.%.% 0.%.% 0.%.%.%.0%.0%.% Table Q.0 Which sources do you mostly get your political news from? Base: Respondents Page 0

31 Table 0 Q.A To what extent do you generally trust each of the following groups to tell the truth? Journalists Base: Respondents + Region C C Non White white DID NOT VOTE 00 Vote Con Lab Ld L CON know Unweighted Trust them to tell the truth.% 0.%.0%.0% 0.0% 0.% 0.%.%.%.%.0%.% 0.% 0.% 0.%.%.%.% 0.% 0.%.0% 0.%.%.% 0.%.% 0.%.% Do not trust them to tell the truth.% 0.%.% 0.0%.0%.%.% 0.% 0.%.0%.0%.%.%.%.% 0.%.% 0.%.%.0%.%.0%.% 0.%.%.% 0.%.% know 0.%.%.%.0%.0%.%.%.%.%.%.0%.%.%.% 0.%.% 0.%.%.%.%.% 0.%.%.%.%.%.%.% Page

32 Table Q.B To what extent do you generally trust each of the following groups to tell the truth? Politicians Base: Respondents + Region C C Non White white DID NOT VOTE 00 Vote Con Lab Ld L CON know Unweighted Trust them to tell the truth.%.%.0% 0.%.%.%.%.%.%.%.0%.%.%.%.%.0%.% 0 0.%.%.%.0%.%.%.%.%.%.%.% Do not trust them to tell the truth.0%.%.% 0.%.%.%.%.%.% 0.%.%.%.%.% 0.%.%.%.%.%.0%.%.%.%.0%.%.%.%.% know.%.0% 00.%.%.%.%.% 0.0%.%.%.%.%.%.%.%.%.0%.%.%.%.%.%.%.%.%.%.%.% Page

33 Table Q.C To what extent do you generally trust each of the following groups to tell the truth? The ordinary man/woman in the street Base: Respondents + Region C C Non White white DID NOT VOTE 00 Vote Con Lab Ld L CON know Unweighted Trust them to tell the truth.%.%.% 0.%.%.% 0.%.0% 0.% 0.0%.%.%.%.% 0.%.% 0.% 0.% 0.%.% 0.%.%.% 0.% 0.%.%.%.% Do not trust them to tell the truth.%.% 0 0.% 0.%.%.%.% 0.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.0% 0.%.%.%.%.0% know.% 00.%.%.0%.%.%.% 0.%.% 0.%.%.%.%.%.%.%.%.%.% 0.%.0%.0%.%.%.% 0.%.% 0.% Page

34 Table Q. In the last General Election % of people voted, while % of people did not vote Thinking back to the General Election in May 00, can you remember whether or not you voted in that specific election? Base: Respondents + Region C C Non White white DID NOT VOTE 00 Vote Con Lab Ld L CON know Unweighted I voted in the 00 General Election.0% 0.%.%.% 0.% 0.%.% 0 0.%.%.% 0.% 0.%.% 0.%.0%.%.%.% 0.%.%.%.%.% I did not vote in the 00 General Election.0%.%.%.%.%.%.%.%.%.%.%.%.%.%.0%.%.%.% 0.%.%.% 0.% 0.% Page

35 00 Vote Region DID NOT Non No Yes know CON L Ld Lab Con VOTE white White C C South London + Female Male Unweighted Conservative.0%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.% Labour.%.%.0%.%.%.%.%.%.%.%.%.% 0.%.%.%.% 0.%.0%.%.%.%.%.% 0 0 Liberal Democrat.%.%.%.%.% 0.%.%.%.%.%.%.%.%.% 0.0%.%.%.%.%.0%.%.%.% UK Independence Party (UKIP).%.%.%.%.%.%.% 0.0%.%.%.%.0%.%.%.%.0%.%.%.%.0%.%.% 0 0 Green.%.%.% 0.%.%.%.%.%.%.%.%.%.% 0.%.% 0.%.% 0.%.0%.%.%.%.% 0 British National Party (BNP).% 0.%.% 0.% 0.%.0% 0.% 0.%.% 0.% 0.%.% 0.% 0.%.%.% 0.%.%.% 0.%.0% 0.% Scottish National Party.%.%.%.%.%.%.%.0%.%.0%.% 0.%.%.0%.%.%.%.0%.% (SNP) Plaid Cymru.%.% 0.% 0.%.0%.%.%.0%.% 0.% 0.% 0.%.%.% 0.% 0.%.% 0.%.% 0.% 0.%.% 0.%.%.% 0.% 0.%.% 0.% 0.% 0.%.0% 0.% 0.%.% 0.% 0.% 0.% Remember.%.%.% 0.%.%.%.%.%.%.0%.%.%.%.%.%.%.% 0.%.%.%.%.%.% Refuse.%.% 0.% 0.%.%.% 0.%.%.%.% 0.%.%.%.%.% 0.%.%.0%.%.0%.% Table Q. Thinking back to the General Election in May 00, can you recall which party you voted for in that election? Base: Voted in the 00 General Election Page

36 Table Q. If a UK general election was held tomorrow, would you be likely to vote or not? Base: Respondents either voted or not voted in 00 election + Region C C Non White white DID NOT VOTE 00 Vote Con Lab Ld L CON know Unweighted Yes, I would probably vote.%.%.%.% 0.%.%.%.% 0.0%.%.%.%.%.% 0 0.%.% 0.% 0.% 0.%.%.%.0%.% 0.%.%.0% No, I would probably not vote.%.% 0.% 0.%.% 00.%.% 0.%.0%.%.% 0.% 0.%.% 00.% 0.% 0.%.%.%.%.%.0%.%.%.%.0% Page

37 00 Vote Region DID NOT Non No Yes know CON L Ld Lab Con VOTE white White C C South London + Female Male Unweighted Conservative.%.%.% 0.%.%.0%.%.%.%.%.0%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.0%.% Labour.%.%.%.%.%.% 0.%.%.0%.%.%.%.%.%.%.%.%.%.%.0%.% 0.%.%.% 0.%.%.% Liberal Democrat.%.%.%.%.%.0% 0.% 0.%.%.0%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.% UK Independence Party (UKIP).%.%.%.%.%.%.%.0%.%.%.%.%.%.%.%.%.%.%.%.%.%.0%.% 0.%.%.0%.% Another Party.%.% 0.%.%.%.% 0.% 0.%.%.%.%.%.%.%.%.%.%.%.% 0.%.%.%.%.%.%.%.% 0 Another Party.%.%.% 0.%.%.0%.% 0.%.%.%.%.%.%.%.0%.%.%.%.%.%.%.%.%.%.%.%.% 0 Plaid Cymru 0.%.% 0.% 0.%.% 0.% 0.% 0.%.%.% 0.%.0%.% 0.% 0.%.% 0.% 0.% Respect 0.% 0.% 0.%.0% 0.% 0.% 0.% 0.% 0.% 0 Scottish National Party.%.% 0.%.%.%.%.% 0.%.%.%.0%.%.%.%.%.%.%.%.%.%.%.% (SNP) British National Party 0.%.% 0.%.%.0% 0.% 0.%.% 0.% 0.% 0.% 0.% 0.% 0.% 0.% 0.% 0.% 0.% (BNP) English Democrat 0.% 0.% 0.% 0.% 0.% 0.% 0.% 0.% 0.% Green.%.% 0.%.%.%.% 0.% 0.%.%.%.%.%.%.%.%.%.%.%.%.%.%.0%.%.%.%.% Monster Raving Loony Party * 0.% 0.% * 0.% 0.% 0.% 0.% * Table Q. If there was a General Election taking place tomorrow, and there was a candidate from all political parties standing in your constituency, which party do you think you would vote for? Base: All Answering who likely to vote if a UK general election held tomorrow Page

38 Table Q. If there was a General Election taking place tomorrow, and there was a candidate from all political parties standing in your constituency, which party do you think you would vote for? Base: All Answering who likely to vote if a UK general election held tomorrow + Region C C Non White white DID NOT VOTE 00 Vote Con Lab Ld L CON know National Front 0.% 0.% 0.% 0.% 0.% 0.% 0.% 0.% 0.% Trade Unionist and Socialist Coalition (TUSC) * 0.% 0.% 0.% 0.% * 0.% 0.% * If not listed please state in this box 0.% 0.% * 0.% 0.% 0.% * 0.% 0.% 0.% 0.% 0.% 0.% 0.% * 0.% 0.%.% 0.% 0.% 0.% Undecided.0%.%.%.%.%.% 0.%.% 0.%.% 0.%.%.%.%.0%.%.%.%.%.%.%.%.%.0%.% 0.%.0% Refuse 0.% 0.% 0.% 0.%.0% 0.% 0.% * 0.% 0.% 0.% 0.% 0.% 0.% 0.% 0.% 0.% 0 0.% 0.%.% 0.% 0.% 0.%.% 0.% Page

39 Table Q. Have you ever voted in a general election? Base: Respondents ever voted in a general election + Region C C Non White white DID NOT VOTE 00 Vote Con Lab Ld L CON know Unweighted Yes.%.%.%.%.%.0%.% 0.%.%.0% 0.%.%.0%.0%.% 0 0.% 0.%.%.%.% 0.%.% 0.%.% No.%.%.% 0.% 0.%.0%.%.%.% 0.0%.%.%.0%.0%.% 0.%.%.%.%.%.%.%.%.% 0 Page

40 Table Q. Have you ever voted in a local, European or other kind of election, or in a referendum? Base: Respondents ever voted in a general election + Region C C Non White white DID NOT VOTE 00 Vote Con Lab Ld L CON know Unweighted Yes 0.%.%.%.% 0.%.%.%.%.%.%.%.%.0% 0.%.% 0.% 0.%.% 0.%.%.%.% 0.% 0.% No.% 00.%.%.%.% 00.%.% 0.%.%.%.%.%.0% 0.% 0.%.% 0.%.%.% 0.%.%.% 0.%.% 0 Page 0

41 Table Q.0 What would you say were your main reasons for not voting in the last election. Base: Respondents not voted in the last election + Region C C Non White white DID NOT VOTE 00 Vote Con Lab Ld L CON know Unweighted Not able to access polling station or get a postal ballot.%.% 0.%.%.%.%.%.%.% 0.% 0.%.% 0.%.%.%.0%.% 0.0%.%.% 0.%.0%.%.% Not enough information/ knowledge to choose.%.%.%.% 0.%.0%.%.%.% 0.%.%.%.%.%.%.% 0.%.%.%.%.%.%.%.% believe my vote will make any difference.% 0.%.%.%.%.%.%.%.%.%.% 0 0.%.%.%.%.%.%.%.%.0%.%.%.% 0.% Not interested in politics.%.%.% 0.%.%.%.%.%.%.%.0% 0 0.%.%.% 0.0%.%.% 0.%.%.%.%.%.%.% Parties/candidates are all the same.%.%.%.%.%.%.%.%.%.% 0.%.% 0.%.0%.%.%.%.%.%.%.0%.%.% 0.% What I believe in isn't represented by the parties/ candidates.%.0%.%.%.%.%.%.%.%.%.%.%.%.%.%.% 0.%.%.%.%.0%.%.% 0.% believe the UK Parliament is important.%.0%.%.%.%.%.%.%.%.%.%.% 0.%.%.%.%.%.%.%.0%.%.%.%.%.%.%.%.0%.%.%.%.%.% 0.%.%.%.%.%.%.%.% 0.%.%.%.% 0.%.%.% Refused * 0.% * 0.% * 0.% * 0.% * 0.% * 0.% * 0.% * 0.% * 0.% 0 0.% 0.0%.%.%.%.%.%.0% 0.%.%.% 0 0.%.%.%.%.%.%.% 0.% 0.%.%.0% 0.% 0.0% Page

42 Table 0 Q. Which of the following would be most likely to persuade you to vote in a UK general election? Base: All Answering + Region C C Non White white DID NOT VOTE 00 Vote Con Lab Ld L CON know Unweighted A personal visit from a candidate 0.0%.0% 0.%.% 0.%.% 0.%.%.% 0.%.0%.%.% 0.%.%.%.%.%.% 0.0%.%.%.% 0.%.%.%.% More information as to how and where you can vote.0% 0.%.0%.%.%.0%.% 0.%.%.%.0%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.% More information on how to get a postal vote.%.%.%.%.% 0.%.%.% 0.% 0.0%.%.%.% 0.% 0.0%.%.0%.%.%.%.%.% 0.0%.% 0.% Knowing that your neighbours are voting.%.0%.%.%.%.%.%.%.%.%.%.%.%.0%.%.%.0%.%.%.%.%.% 0.%.% A phone call about a candidate.%.% 0.%.%.%.0%.%.0% 0.% 0.%.%.%.% 0.% 0.% 0.%.%.0%.%.%.% 0.% 0.%.% Receiving a leaflet about a candidate.0%.%.%.%.% 0.%.% 0 0.%.%.%.%.% 0.%.%.%.%.0%.0%.%.% 0.%.%.% 0.%.0% 0.% Receiving a text message from a candidate 0.% 0.% 0.%.0% 0.%.%.%.% 0.%.% 0.% 0.% 0.%.% 0.% 0.% 0.% 0.% 0.% Receiving an from a candidate.%.%.%.%.%.%.%.%.%.%.%.%.0%.%.%.%.%.% 0.%.%.%.%.%.%.0%.%.%.%.%.%.% 0.%.% 0.%.0%.% 0.%.%.%.%.%.%.% 0.%.0%.%.%.% 0.%.% 0 0.%.%.% 00.0%.% Page

43 Table Q. How often do your friends and colleagues talk about politics? Base: Respondents either voted or not voted in 00 election + Region C C Non White white DID NOT VOTE 00 Vote Con Lab Ld L CON know Unweighted Very often 0.% 0 0.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.% 0 0.%.%.% 0.%.% 0.%.% Often.%.% 0.% 0.%.% 0.%.%.%.% 0.%.%.%.%.%.%.% 0.%.%.% 0.%.%.0%.%.%.%.%.%.% Sometimes 0.%.%.%.% 0.% 0.%.0%.%.% 0 0.% 0.%.%.%.% 0.0%.%.%.%.%.% 0.% 0.%.%.% 0 0.%.%.%.% Occasionally.%.0% 0.%.% 0.%.%.%.%.%.%.%.%.%.%.% 0.% 0.%.%.% 0.0%.%.0%.%.%.%.%.% 0.% Never.%.%.%.% 0.%.0% 0 0.%.%.%.% 0.0% 0.%.% 0.%.% 0.%.%.%.%.%.%.%.%.%.% 0.%.%.% Page

44 00 Vote Region DID NOT Non No Yes know CON L Ld Lab Con VOTE white White C C South London + Female Male Unweighted Very often.%.%.%.%.%.% 0.%.0%.%.%.% 0.%.%.% 0.%.%.%.0%.%.%.% 0.%.% 0.%.%.%.%.0% Often.%.%.%.%.%.%.%.% 0.%.%.%.0%.%.%.%.0%.0%.%.%.%.%.%.% 0.% 0.% 0.0%.%.% Sometimes.%.%.%.%.% 0.%.%.%.%.%.0%.%.%.%.%.0%.%.%.% 0.%.%.%.%.0%.%.%.%.% Occasionally.%.%.%.%.%.0%.%.%.0%.%.0%.0%.0%.%.0%.%.%.%.%.%.%.%.%.%.%.%.%.% 0 Never.%.%.%.% 0.%.0%.%.%.%.%.%.%.%.%.%.%.%.% 0.%.%.%.% 0.%.%.%.%.%.% Table Q. How often does your family talk about politics? Base: Respondents either voted or not voted in 00 election Page

45 Table Q. Would you be more likely to vote if you could vote online? Base: Respondents either voted or not voted in 00 election + Region C C Non White white DID NOT VOTE 00 Vote Con Lab Ld L CON know Unweighted Yes.% 0.%.0% 0.0%.%.0%.%.%.0%.0%.%.%.%.%.%.%.%.% 0.%.% 0.%.% 0.%.%.%.% 0.%.0% No.% 0.%.0% 0 0.0%.%.0%.%.%.0%.0% 0.% 0.%.% 0.%.% 0.%.%.%.%.% 0.%.%.%.%.%.%.%.0% Page

46 Table Q. Would you be more likely to vote if election day was on a weekend? Base: Respondents either voted or not voted in 00 election + Region C C Non White white DID NOT VOTE 00 Vote Con Lab Ld L CON know Unweighted Yes.%.%.%.% 0 0.%.%.% 0.%.%.%.0%.%.%.%.0% 0.%.%.%.%.%.%.%.%.%.%.%.%.0% No.%.% 0.%.%.%.%.%.%.%.% 0.0% 0.%.%.%.0% 0.% 0.%.%.%.%.% 0 0.%.% 0.%.% 0 0.% 00.%.0% Page

47 Table Q. Does your household have a landline telephone? Base: Respondents either voted or not voted in 00 election + Region C C Non White white DID NOT VOTE 00 Vote Con Lab Ld L CON know Unweighted Yes.%.% 0.% 0.%.%.%.0% 0.% 0.%.% 0 0.% 0.%.%.%.%.%.%.%.%.%.%.%.% 0.0%.% 0.%.%.% No.%.% 0.% 00.%.% 0.%.0%.% 0.%.%.% 0.%.%.%.%.%.%.%.%.%.%.%.% 0.0%.%.%.% 0.% Page

48 Table Q. Do you generally answer incoming calls on your household's landline? Base: Respondents having a landline telephone in household + Region C C Non White white DID NOT VOTE 00 Vote Con Lab Ld L CON know Unweighted Yes, I generally answer incoming calls on my household's landline (at least as often as other members of my household) 0.% 0.%.%.0%.%.% 0.%.%.% 0.%.% 0.%.% 0.%.0%.% 0 0.% 00 0.%.% 0.%.%.%.0%.%.% 00.% 0.%.% I only answer my landline phone when the number shown is someone that I know.%.%.%.%.% 0.%.0%.% 0.%.%.0%.%.%.%.% 0.0%.%.%.% 0.%.0%.%.% 0.%.%.%.%.% No, another member of my household usually answers our landline when it rings.%.%.%.% 0.% 0.%.% 0.%.% 0.%.%.0% 0.%.%.% 0.% 0.% 0.%.%.%.%.%.%.%.%.0%.%.% No, nobody in my household ever answers incoming calls on our landline.%.% 0.%.%.%.%.%.%.%.%.%.%.%.%.%.% 0.0%.%.%.0%.%.%.0%.%.%.0%.%.% Refused * 0.% 0.% 0.% 0.% * 0.% 0.% 0.% Page

49 Table Q. Do you have a mobile phone? Base: Respondents either voted or not voted in 00 election + Region C C Non White white DID NOT VOTE 00 Vote Con Lab Ld L CON know Unweighted Yes 0.%.% 0.%.%.%.%.%.0%.%.%.%.%.%.%.%.0%.%.%.%.%.%.%.0%.%.0%.%.%.% No.%.%.%.%.%.%.%.0%.%.% 0.%.%.%.%.%.0%.% 0.% 0.%.%.%.%.0%.%.0%.% 0.%.% Page

50 Table Q.0 Do you generally answer incoming calls on your mobile phone? Base: Respondents having a mobile phone + Region C C Non White white DID NOT VOTE 00 Vote Con Lab Ld L CON know Unweighted Yes, I generally answer incoming calls on my mobile phone 0.%.%.%.%.% 0.% 0.0%.0% 0.%.% 0.%.%.%.%.%.% 0 0.% 0.% 0.%.%.%.0%.%.%.0%.% 0.0%.% I only answer my mobile phone when I recognise the number as somebody that I know 0.0%.%.0% 0.%.%.% 0.% 0.0% 0.%.%.%.%.%.%.%.%.%.% 0.%.%.%.%.%.%.% 0.%.%.% No, I generally don't answer incoming calls on my mobile phone.%.%.%.%.0%.%.%.0%.%.%.0%.%.%.%.%.%.%.0% 0.%.%.%.%.% 0.%.%.%.%.% Refused * 0.% 0.% 0.% 0.% * 0.% 0.% 0.% 0 0 Page 0

51 Table Q.A How often, if at all, do you use any of the following social media platforms? Facebook Base: Respondents either voted or not voted in 00 election + Region C C Non White white DID NOT VOTE 00 Vote Con Lab Ld L CON know Unweighted Use less than once a week.0%.%.0%.%.%.%.%.0%.% 0.% 0.0% 0.%.0%.%.%.%.0%.% 0.%.%.%.%.% 0.% 00.%.%.%.% Use once or twice a week.0%.% 0.%.%.%.%.%.%.%.%.0%.%.0% 0.% 0.%.% 0.%.%.% 0 0.%.%.%.%.%.%.%.%.0% Use almost every day 0.%.%.%.%.%.% 0.%.0% 0.0%.%.%.0%.0%.%.0%.%.%.0%.%.% 00.%.%.%.%.%.%.%.% Do not use.%.% 0.0%.%.%.%.%.%.%.%.%.%.% 0.%.%.%.%.%.%.%.% 0.% 0.%.%.%.%.%.% Page

52 Table 0 Q.B How often, if at all, do you use any of the following social media platforms? Twitter Base: Respondents either voted or not voted in 00 election + Region C C Non White white DID NOT VOTE 00 Vote Con Lab Ld L CON know Unweighted Use less than once a week.%.0% 0.%.% 0.% 0.%.%.%.%.%.% 0.%.% 0.%.%.% 0.%.% 0.%.%.%.0%.%.%.%.%.%.% Use once or twice a week 0.%.% 0 0.%.% 0.%.%.0%.%.0%.%.% 0.%.% 0.% 0.%.% 0 0.%.%.% 0.%.% 0.%.%.%.%.% 0.%.0% Use almost every day 0.%.%.% 0.% 0.%.%.%.%.%.%.% 0 0.0%.% 0.%.%.%.%.%.% 0.%.%.%.0%.% 0.%.%.%.% Do not use 0.%.%.%.% 0.% 0.%.%.% 0.%.%.% 0.%.%.%.% 0.%.%.% 0.%.%.%.% 0.%.%.%.%.%.% Page

53 Table Q.C How often, if at all, do you use any of the following social media platforms? Google+ Base: Respondents either voted or not voted in 00 election + Region C C Non White white DID NOT VOTE 00 Vote Con Lab Ld L CON know Unweighted Use less than once a week.%.%.% 0.% 0.%.% 0.0%.%.%.%.% 0.% 0.%.% 0.%.0%.0%.%.%.%.%.%.%.% 0.% 0.%.%.% Use once or twice a week.% 0 0.% 0.%.%.%.% 0.%.%.0%.%.%.0%.%.0%.% 0.%.%.%.%.%.% 0.%.%.%.%.%.%.% Use almost every day 0.%.0%.%.%.%.0%.%.% 0.%.%.%.%.%.%.%.%.%.% 0.%.% 0.%.0%.%.%.0%.%.0%.% Do not use.0%.%.%.% 0.%.% 0.%.%.%.% 0.%.% 0.%.%.% 0.% 0.% 0.%.%.%.% 0.%.% 0.%.%.%.0%.% Page

54 Table Q.D How often, if at all, do you use any of the following social media platforms? LinkedIn Base: Respondents either voted or not voted in 00 election + Region C C Non White white DID NOT VOTE 00 Vote Con Lab Ld L CON know Unweighted Use less than once a week.0%.%.% 00.%.%.%.%.%.%.%.%.%.%.0% 0.% 0.%.%.% 0.%.%.%.0%.0% 0.%.%.% 0.0% 0.% Use once or twice a week.%.0%.%.%.%.%.0%.%.%.%.%.%.%.%.% 0.% 0.% 0.0%.%.%.0%.%.%.%.%.%.%.% Use almost every day.%.%.%.%.%.%.%.% 0.%.%.%.%.%.%.%.%.%.%.%.%.% 0.%.%.%.%.%.%.% Do not use.% 0.%.%.%.%.%.0%.%.%.% 0.% 0.% 0.%.%.%.%.% 0.% 0.%.%.% 0.%.%.0% 0.%.%.%.% Page

55 /0/0 Part B NonVoters Sample Prepared by Survation on behalf of Lodestone

56 On behalf of Lodestone /0/,00 respondents Methodology Fieldwork Dates rd th September 0 Data Collection Method The survey was conducted via online panel. Invitations to complete surveys were sent out to a random sample of members of the panel. In addition, a number of members of the panel already known to be nonvoters from previous surveys were invited to the survey to increase the sample of nonvoters. Population Sampled All adults aged + in England, and who voted at the 00 general election. Sample Size,00* *Weighted figure from Part A was respondents, this was rebased back to,000 respondents for the Part B tables. Data Weighting Data for the full sample were weighted to the profile of all adults aged +. Data were weighted by sex, age, region, household income and whether someone voted or not at the 00 general election. Targets for the weighted data were derived from Office of National Statistics 0 Census data; target for voters vs nonvoters was derived from the 00 Hansard Society Audit of Political Engagement. Weighted data for nonvoters was extracted from the full sample and rebased back to,000 respondents. Margin of Error Because only a sample of the full population was interviewed, all results are subject to margin of error, meaning that not all differences are statistically significant. For example, in a question where 0% (the worst case scenario as far as margin of error is concerned) gave a particular answer, with an effective sample of,00 it is % certain that the true value will fall within the range of.% from the sample result. Subsamples from the crossbreaks will be subject to higher margin of error, conclusions drawn from crossbreaks with very small subsamples should be treated with caution. Prepared by Survation on behalf of Lodestone

57 On behalf of Lodestone /0/,00 respondents Question presentation All data tables shown in full below, in order and wording put to respondents. In all questions where the responses are a list of parties, names or statements, these will typically have been displayed to respondents in a randomising order. The only questions which would not have had randomising responses would be those in which there was a natural order to maintain e.g. a scale from strongly agree to strongly disagree, a list of numbers from 0 to 0 or questions which had factual rather than opinionrelated answers such as demographic information., know and Refused responses are not randomised. Not all questions have been asked to all respondents this is because they may be followon questions dependent on answers to previous questions. Lower response counts and Base description in tables should make clear where this has occurred. Questions that were openended and had verbatim responses only will not have data tables as no quantitative data was recorded. These questions and their responses will be shown in the supplementary Verbatim Responses document. Skipped question numbers should indicate in the tables where these questions were in the script. Data were analysed and weighted by Survation and presented by Patrick Briône and Damian Lyons Lowe. For further information please contact; Damian Lyons Lowe Chief Executive Survation Ltd 00 damian.lyonslowe@survation.com If you are interested in commissioning a poll from us, please contact researchteam@survation.com for a prompt response to your enquiry and we'll call you right back with the appropriate person. Sign up for our press releases at Follow us on twitter: for our regular survey work and political polling for Damian Lyons Lowe's twitter feed Survation are a member of The British Polling Council and abide by its rules: Survation Ltd Registered in England & Number 00 Prepared by Survation on behalf of Lodestone

58 Ever Voted in GE? Region No Yes know CON L No Yes Nonwhite White C C South London + Female Male Unweighted %.%.% 0.%.0%.%.% 0.%.%.%.%.%.0% 0.0%.%.%.% 0.%.%.%.%.% 0.% 0 0.%.%.0%.%.0%.% 0.%.%.%.%.%.%.%.%.%.%.%.%.%.% 0.%.%.% 0.%.%.%.%.%.%.%.%.%.%.%.% 0.%.%.%.%.%.% 0.%.%.%.%.% %.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.%.% %.0%.%.%.%.%.0%.%.0%.0%.%.% 0.%.%.%.%.%.%.% 0.%.%.%.% %.%.%.%.%.%.%.%.0%.%.%.%.% 0.%.%.%.%.%.%.%.%.% Table Q. What was your age at your last birthday? Base: Respondents Page

59 Table Q. What is your? Base: Respondents + Region C C White Nonwhite Ever Voted in GE? L CON know Unweighted Male.%.%.%.%.%.%.%.%.%.0%.%.%.% 0.%.%.% 0.%.%.%.%.%.% 0.% Female.%.%.%.%.% 0.%.% 0.% 0.%.0%.%.%.% 0.%.%.%.% 0.%.%.%.%.%.% Page

60 Table Q. Where do you currently live? Base: Respondents + Region C C White Nonwhite Ever Voted in GE? L CON know Unweighted England.%.%.%.%.%.% 0.%.%.% 0.%.% 0.0%.%.% 00.%.%.%.%.%.%.%.%.0%.%.%.%.%.%.% 0.%.%.%.% 0.%.%.%.%.%.%.% 0.%.%.%.%.0%.%.%.%.%.%.%.0%.% 0.%.%.% 0.% Page

61 Ever Voted in GE? Region No Yes know CON L No Yes Nonwhite White C C South London + Female Male Unweighted Greater London.%.%.%.0%.%.%.%.0%.%.%.%.%.%.% 0.%.%.%.0%.% Avon & Bristol.% 0.%.% 0.% 0.% 0.%.%.% 0.%.%.%.0%.%.0% 0.%.0%.%.% Bedfordshire.%.%.%.% 0.%.%.%.% 0.%.%.0% 0.%.%.% 0.%.0%.% 0.%.% Berkshire 0.%.%.%.% 0.%.%.%.%.% 0.% 0.%.%.%.0%.%.%.%.%.% 0 0 Buckinghamshire 0.%.%.% 0.% 0.%.%.%.%.0%.% 0.%.% 0.%.%.% 0.%.%.% 0.%.% Cambridgeshire 0.%.% 0.%.0%.% 0.%.%.% 0.%.% 0.%.%.%.%.% 0.%.%.0%.% Cheshire.%.% 0.%.0%.%.%.%.%.%.%.%.%.%.%.%.%.%.0%.0% Cleveland.%.%.% 0.%.%.%.% 0.%.%.%.% 0.%.%.%.0%.% 0.%.%.%.% Cornwall.0% 0.% 0.%.%.0%.% 0.%.%.% 0.%.% 0.%.% 0.%.0%.%.0% 0.%.0% Cumbria.0% 0.%.% 0.% 0.%.% 0.%.% 0.% 0.%.%.% 0.% 0.% 0.% 0.% 0 0 Derbyshire.%.%.%.0%.%.%.% 0.%.0%.%.%.% 0.%.% 0.%.%.%.%.0%.% Devon.%.%.%.%.%.%.% 0.%.%.%.%.% 0.%.%.%.%.%.%.%.% Dorset 0.% 0.% 0.%.% 0.% 0.% 0.% 0.% 0.% 0.% 0.%.% 0.% 0.% 0.% 0.% 0.% 0.% Table Q. Which English county do you currently live in? Base: Respondents who currently live in England Page