ScreeningGuide www.m akingakilling.com CALIFORNIA What's inside: Abou t t h e Fi l m St ep by St ep Gu i d e Di scu ssi on Qu est i on s Act i on s
ScreeningGuide This is designed to help you host a successful event that gets people talking about gun violence. We will walk you through your screening stepbystep. In this guide you will find discussion questions, tweets and posts, and action items. Why host? The goal of this screening is to encourage conversation around gun violence and call community members to action. Inspiring open dialogue is the first step towards creating real change. That 's why being invited to a local screening hosted by community members is an important step in getting folks to take action. Questions? We are here to help you along the way! You can always contact us at scr eenings@bravenewf ilm s.org or 3102040448. Plus, find this guide and more at www.m akingakilling.com.
About the Film Making a Killing: Guns, Gr eed, and t he NRA tells stories of how guns and the billions made off of them affect the lives of everyday Americans. It features personal stories from people across the country who have been affected by gun violence, including survivors and victims' families. The film exposes how the powerful gun companies and the NRA are resisting responsible legislation for the sake of profit and thereby putting people in danger. The film looks into gun tragedies including unintentional shootings, domestic violence, suicides, mass shootings, and trafficking and what we can do to put an end to this profitdriven crisis. Through this film and campaign, Brave New Films will work with partners to fight for a country where public safety is more valued than profit. Thanks f or joining us as we dem and and achieve com m on sense gun laws now!
M or e th an 300 Am er ican s ar e sh ot each day,an d m or e th an 80 of th em fatal l y. In th e U.S., gu n viol en ce cl aim s over 32,000 l ives an n u al l y. Fr om 2002 to 2013, 38,576 Cal ifor n ian s died fr om gu n viol en ce, in cl u din g 2,258 ch il dr en. Pr oposition 63 is Cal ifor n ia voter s?ch an ce to save l ives an d stan d u p to th e NRA. It?s tim e to tak e action to k eep gu n s an d am m o ou t of th e wr on g h an ds. W H AT DOES PROP 63? TH E SAFETY FOR AL L ACT? DO? Rem ov es i l l egal gu n s f r om ou r com m u n i t i es by en su r i n g t h at d an ger ou s cr i m i n al s an d d om est i c abu ser s sel l or t r an sf er t h ei r f i r ear m s af t er t h ey?r e Requ i r es an y bu si n ess t h at sel l s am m u n i t i on t o Requ i r es p eop l e t o n ot i f y l aw en f or cem en t i f t h ei r gu n s ar e l ost or st ol en. En su r es p eop l e con v i ct ed of gu n t h ef t ar e i n el i gi bl e t o ow n gu n s. St r en gt h en s ou r back gr ou n d ch eck sy st em s an d en su r es t h at CA l aw en f or cem en t sh ar es d at a abou t d an ger ou s p eop l e w i t h t h e FBI.
H OW YOU CAN H EL P VOTE YES on Pr op 63! SPEAK OUT an d tel l you r fr ien ds, fam il y,an d social m edia n etwor k s abou t wh y Pr op 63 m atter s to you. W RI TE A L ETTER to th e editor of you r l ocal n ewspaper expl ain in g wh y Pr op 63 wil l k eep you r com m u n ity safer fr om viol en ce. BUI L D SUPPORT for Pr op 63 by u r gin g you r l awm ak er s, l aw en for cem en t official s, an d pr ofession al an d com m u n ity gr ou ps to for m al l y en dor se th is m easu r e. JOI N th e cam paign an d DON ATE at Safetyfor Al l.com
OrganizingSteps St ep 1: Regi st er (48 w eek s ah ead of t i m e) Set t h e d at e an d t i m e f or y ou r scr een i n g an d si gn u p on ou r w ebsi t e, w w w.m ak i n gak i l l i n g.com Th e m or e w e k n ow, t h e m or e w e can assi st y ou i n cr eat i n g an ev en t t h at w i l l best ser v e y ou r or gan i zat i on or sch ool. Con n ect w i t h an or gan i zer An or gan i zer f r om Br av e N ew Fi l m s w i l l con t act y ou on ce y ou si gn u p t o w al k y ou t h r ou gh t h e p r ocess an d gi v e y ou w h at y ou w i l l n eed m ost t h e M OVI E! Set L ocat i on Fi n d a t i m e an d p l ace f or y ou r ev en t by ch oosi n g a t i m e an d d at e t h at w i l l m ax i m i ze y ou r au d i en ce. I d eal l y, t h i s f i l m sh ou l d be seen by an au d i en ce w i d er t h an y ou r t y p i cal gr ou p. St ep 2: Ou t r each (a f ew w eek s bef or e) Det er m i n e y ou r t ar get au d i en ce A f i l m scr een i n g i s a gr eat op p or t u n i t y t o en gage cu r r en t m em ber s as w el l as t o at t r act a br oad er au d i en ce t o y ou r or gan i zat i on. Th i n k of w ay s y ou can i n v i t e bot h y ou r l i st an d t h e l ar ger com m u n i t y. Ex ecu t e ou t r each p l an M ak e u se of p r ess an d soci al m ed i a. Par t of y ou r ou t r each w i l l be f or m i n g a com m u n i t y p r i or t o t h e ev en t. Th e u se of p r ess an d soci al m ed i a w i l l be abou t bu i l d i n g ex ci t em en t, sh ar i n g sp eci f i c i n f or m at i on, an d p r ov i d i n g cl ear d et ai l s of t h e ev en t.
St ep 3: Th e W eek Bef or e En cou r age y ou r gu est s t o r egi st er an d con f i r m W h en y ou r egi st er f or y ou r scr een i n g, ou r or gan i zer w i l l em ai l y ou t h e l i n k t o y ou r scr een i n g, w h er e gu est s can RSVP. Ut i l i ze t h e RSVP t ool t h i s w i l l h el p y ou t o i n cr ease y ou r ou t r each. Det er m i n e y ou r act i on s (see st ep 5) W h at act i on s ar e y ou goi n g t o en cou r age y ou r gu est s t o t ak e af t er t h e m ov i e? I s t h er e a cu r r en t bi l l i n y ou r st at e l egi sl at u r e t h at f ol k s sh ou l d con t act el ect ed of f i ci al s abou t? I s t h er e a p et i t i on goi n g ar ou n d y ou r com m u n i t y? Con n ect t o l ocal gr ou p s t o ask w h at act i on s ar e t h e m ost h el p f u l. Or ask u s! Ch eck t ech n ol ogy M ak e su r e t h at t h e f i l m i s d ow n l oad ed or t h at y ou h av e con t act ed Br av e N ew Fi l m s f or a DVD w eek s p r i or t o y ou r ev en t. Al so m ak e su r e al l of y ou r gu est s w i l l h av e a seat an d ar e abl e t o see t h e scr een. Ar r an ge t o h av e a si gn i n t abl e. St ep 4: Th e Scr een i n g Begi n s W el com e an d i n t r od u ct i on s (1015 m i n u t es) As y ou r gu est s ar r i v e, w el com e t h em t o t h e scr een i n g an d get t h em t o si gn i n w i t h n am e, em ai l, p h on e, an d zi p cod e. Pr esen t i n g t h e i ssu e (10 m i n u t es) On ce ev er y on e i s com f or t abl e, y ou can t al k abou t w h y y ou w an t ed t o h ost a scr een i n g an d w h y t al k i n g abou t gu n v i ol en ce i s i m p or t an t r i gh t n ow. I n f or m t h e au d i en ce t h at t h er e w i l l be a d i scu ssi on i m m ed i at el y f ol l ow i n g t h e f i l m. I f y ou h av e sp eci al gu est s or a p an el, go ah ead an d t el l y ou r au d i en ce abou t t h em n ow. Scr een i n g t h e f i l m (90 m i n u t es) Tak i n g n ot es d u r i n g t h e f i l m m i gh t be h el p f u l, si n ce t h er e ar e m an y f act s an d p er son al st or i es.
Di scu ssi on (30 m i n u t es) Af t er w at ch i n g t h e f i l m, w e r ecom m en d gi v i n g ev er y on e a m om en t t o p r ocess t h e st or i es i t 's a v er y em ot i on al an d t ou gh su bject. Use t h e p r ep ar ed d i scu ssi on qu est i on s t o get t h e con v er sat i on st ar t ed. I f y ou h av e a sp eci al gu est or p an el, en cou r age t h em t o st at e t h ei r op i n i on s an d t h ou gh t s. Com e t o a con cl u si on or f i n al t h ou gh t s. En cou r age t h e au d i en ce t o st ay af t er an d d i scu ss t h ei r i d eas l on ger i f t h e r oom i s av ai l abl e. St ep 5: Tak e Act i on! Si gn p et i t i on s an d f i n d l ocal act i on s W e w i l l h av e p et i t i on s an d act i on s av ai l abl e t o y ou ar ou n d t h e t i m e of y ou r scr een i n g ev en t. Th ey w i l l be em ai l ed t o y ou an d y ou can al w ay s r ef er t o t h e w ebsi t e: w w w.m ak i n gak i l l i n g.com. Con t act y ou r l ocal el ect ed of f i ci al s En cou r age p eop l e t o w r i t e a l et t er, em ai l, cal l,or set u p a m eet i n g w i t h t h ei r Con gr ess M em ber, Sen at or, Gov er n or, an d st at e r ep r esen t at i v es. Th i s m et h od i s on e of t h e m ost ef f ect i v e w ay s t o i n f l u en ce ch an ge! Rem i n d gu est s t o p er son al i ze t h ei r m essage w i t h p er son al st or i es an d l ocal i n f or m at i on. Sh ar e on soci al m ed i a En cou r age gu est s t o p ost abou t t h e f i l m on Facebook, Tw i t t er an d ot h er soci al m ed i a! Fi n d sam p l e t w eet s an d p ost s i n t h i s gu i d e. Con n ect t o y ou r l ocal gu n v i ol en ce gr ou p on soci al m ed i a t o v ol u n t eer or d on at e.
Con n ect t o y ou r l ocal gu n v i ol en ce gr ou p t o v ol u n t eer or d on at e. En cou r age ot h er s t o h ost a h ou se p ar t y or scr een i n g Ask gu est s t o h ost t h ei r ow n h ou se p ar t y an d i n d i cat e w h o w an t s t o p ar t i ci p at e on t h e si gn i n sh eet. St ep 6: Fol l ow Up Th an k y ou r at t en d ees! Th e d ay af t er t h e scr een i n g, sen d a t h an k y ou em ai l or ecar d t o y ou r gu est s. Ask p eop l e t o f ol l ow Br av e N ew Fi l m s on Tw i t t er, l i k e u s on Facebook an d en cou r age gu est s t o sh ar e t h ei r ex p er i en ce w i t h t h e f i l m on soci al m ed i a. Use t h e h ash t ag # en d gu n v i ol en ce. Tel l u s h ow y ou r scr een i n g w en t! W i t h i n on e d ay af t er y ou r ev en t, p l ease f i l l ou t t h e ev en t f eed back f or m, an d sen d an y p i ct u r es t o scr een i n gs@br av en ew f i l m s.or g. Get t i n g t h i s i n f or m at i on back i s v er y i m p or t an t t o ou r cam p ai gn t o t r ack ou r p r ogr ess an d en cou r age ot h er s t o p ar t i ci p at e!
Facilitatinga Screening Things t o r em em ber Be Open. Value audience feedback and let your attitude create a respectful environment. St ar t sim ple and use the feedback to delve into more specific questions and concerns. Be pr epar ed t o answer quest ions, but... The facilitator?s purpose is to lead the conversation and he/she is also a source of information for the audience, but it is always okay to say "I don't know" and refer them back to our website for more information. Be an act ive list ener. Facilit at or : One t hat helps br ing about an out com e (as lear ning, pr oduct ivit y, or com m unicat ion) by pr oviding indir ect or unobt r usive assist ance, guidance, or super vision.
Discussion Questions 1. H ow d o y ou f eel? W h i ch scen es w er e t h e m ost m em or abl e, p ow er f u l or su r p r i si n g t o y ou? 2. H as y ou r p er cep t i on of gu n s an d gu n v i ol en ce i n Am er i ca ch an ged af t er v i ew i n g t h i s f i l m? 3. H ow d o y ou f eel abou t t h e N RA? 4. Do y ou h av e an y p er son al st or i es r el at ed t o gu n s or gu n v i ol en ce t h at y ou w an t t o sh ar e? 5. I f y ou r l egi sl at i v e r ep r esen t at i on w as h er e t on i gh t, w h at w ou l d y ou ask t h em t o d o? 6. I s t h i s h ow y ou en v i si on ed d om est i c v i ol en ce? 7. Do y ou t h i n k back gr ou n d ch eck s an d w ai t i n g p er i od s bef or e bu y i n g a gu n w ou l d h el p p r ev en t gu n r el at ed d eat h s? 8. H ow w ou l d t h e p assage of Pr op 63 ad d r ess gu n v i ol en ce? 9. W h at st or i es or f act s sh ock ed y ou t h e m ost? 10. Di scu ss h ow p r of i t r el at es t o gu n v i ol en ce.
Sampletweets & posts Shar e on social m edia! The m or e people t hat see t he m ovie, get involved, and sign pet it ions t he m or e chance we have t o cr eat e r eal change! Tweet s Come to the screening of the documentary 'Making a Killing' on (insert date) #Endgunviolence 46% fewer women are shot to death in states with background checks. Host a screening of #MakingaKilling. Sign up on www.makingakilling.com Post s Is your favorite politician bought by the NRA? The NRA has given $19.2 million to politicians since 1990. Host a screening of #MakingaKilling to learn more. Sign up at www.makingakilling.com #Endgunviolence More than 30,000 Americans die from firearms each year! We need to stop this insanity. Screen the film #MakingaKilling, sign up at www.makingakilling.com #Endgunviolence Hasht ags #MakingaKilling #Endgunviolence #BraveNewFilm s
Robert Greenwald Rober t Gr eenwald, f ounder and pr esident of Brave New Film s, is an awar dwinning t elevision, f eat ur e f ilm and docum ent ar y f ilm m aker. Gr eenwald t ur ned t o docum ent ar y f ilm m aking in 2002, inspir ed by vot er r ight s abuses in t he 2000 U.S. pr esident ial elect ion. At Brave New Film s Gr eenwald has pr oduced and dir ect ed eight f ulllengt h docum ent ar ies including Outfoxed: Rupert Murdoch's War on Journalism (2004), WalMart: The High Cost of Low Price (2005), Koch Brothers Exposed (2012) and Unmanned: America's Drone Wars (2013). BraveNew Films Our m ission is t o cham pion social just ice issues by using a m odel of m edia, educat ion, and grassr oot s volunt eer involvem ent t hat inspir es, em power s, m ot ivat es and t eaches civic par t icipat ion and m akes a dif f er ence. Using m edia, f ilm s, volunt eer s and int er net video cam paigns, Brave New Film s has cr eat ed a quickst r ike capabilit y t hat inf or m s t he public, challenges m ainst r eam m edia wit h t he t r ut h, and m ot ivat es people t o t ake act ion on social issues nat ionwide. Fr om exposing t he pr ivat e pr ison cr isis t o helping m iddle class and poor wor ker s t o under st anding wher e your t ax dollar s ar e going, our gr oundbr eaking social m edia cam paigns have r evolut ionized act ivism. We ar e r eaching m illions t hr ough YouTube, blogger s, net wor king sit es, and st rat egic par t ner ships? and we?r e get t ing r esult s.