Sampling. What is the purpose of sampling: Sampling Terms. Sampling and Sampling Distributions

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Sampling and Sampling Distributions Normal Distribution Aims of Sampling Basic Principles of Probability Types of Random Samples Sampling Distributions Sampling Distribution of the Mean Standard Error of the Mean The Central Limit Theorem Sampling Population A group that includes all the cases (individuals, objects, or groups) in which the researcher is interested. Sample A relatively small subset from a population (uses inferential statistics). Chapter 11 1 Chapter 11 2 What is the purpose of sampling: The whole population is too large to question everyone (or all cities or whatever the unit of analysis is). It would cost too much money and take too long. Therefore, we choose to select a sub-group of the whole population to ask our questions. This will cost less and take less time. So, what do we want our sample (i.e., sub-group of the whole population) to be able to do? Reflect the whole population We will be able to infer from our sample what is true for the whole population. Inferential statistics are used to generalize from our subgroup (or sample) to the whole population. Chapter 11 3 Chapter 11 4 Sampling Terms So, what is the aim of sampling? to create a sub-group that will allow us to determine what is true of the population without having to question (or collect data on) the entire population. Parameter A measure used to describe a population distribution (for example, mean or standard deviation). Statistic A measure used to describe a sample (for example, mean or standard error). Chapter 11 5 Chapter 11 6

This image cannot current Population inferences can be made... Notation Chapter 11 7 Chapter 11 8...by selecting a representative sample from the population (i.e., a probability sample) Probability Sampling Every case has an equal chance of being selected for the sample. A probability sample is one where inferences can be made about the whole population with a known amount of confidence in our inference. (That is, we may be highly confident in our inference about the population or not very confident.) Chapter 11 9 Chapter 11 10 Probability Sampling A probability sample is a representative sample of the whole population. A probability sample is a random sample. There are various ways of obtaining a random sample. Probability Sampling: Simple Random Sampling A sample designed in such a way as to ensure that: every member of the population has an equal chance of being chosen (This can be done using a table of random numbers, computer, or other means; Appendix A in your book provides a Table of Random Numbers) Chapter 11 11 Chapter 11 12

Probability Sampling: Systematic Random Sampling A method of sampling in which every Kth member in the total population is chosen for inclusion in the sample (for example every 10 th member). To determine the very first case selected use simple random sampling and include only the first k members of the population (e.g., if the skip interval is ten, use simple random sampling to choose the first case among the first 10 cases in the population). Chapter 11 13 Probability Sampling: Systematic Random Sampling The specific skip interval used (such as every 10 th ) is typically determined based on the sample size desired. To determine the skip interval, divide the total number of cases in the population by the sample size desired. For example, if there are 4000 cases in the population and you want a sample size of 400, you would divide 4000 by 400 for a skip interval of every 10 th case. Chapter 11 14 Systematic Random Sampling Probability Sampling: Stratified Random Sampling A method of sampling obtained by: (1) dividing the population into strata (or sub-groups) based on one or more variables central to our analysis and (2) then drawing a simple random sample from each of the strata (i.e., subgroups) Chapter 11 15 Chapter 11 16 Disproportionate Stratified Sample Proportionate stratified sample The size of the sample selected from each subgroup is proportional to the size of that subgroup in the entire population. Disproportionate stratified sample The size of the sample selected from each subgroup is disproportional to the size of that subgroup in the population. Chapter 11 17 Chapter 11 18

What is sampling error? Or, we could ask: when we select a sample, will the sample statistic (such as the sample mean) be identical to the population parameter (such as the population mean)? The answer is probably not. It will probably be similar but not identical. The difference between the sample statistic (such as a sample mean) and the actual population parameter (such as the population mean) is called sampling error. For example, if we drew a sample of students and found the mean age for these students to be 26, but we happen to know the mean age for the whole population of students (from which the sample was drawn) is 24, the sampling error would be? Chapter 11 19 Chapter 11 20 The Delimma Each time we take a sample, our sample statistic (such as the sample mean) will vary somewhat from the actual population parameters (such as the population mean), resulting in some degree of sampling error. So, when we draw a sample, how much confidence can we have that the sample s statistics (such as the mean for a particular variable) are similar to that of the whole population s parameters? That is, what is the probability that the sample s statistics are a good reflection of the total population. The answer to this dilemma is to apply knowledge that we have about a device known as the sampling distribution to our sample distribution. The sampling distribution is a theoretical distribution involving multiple samples while a sample distribution involves only a single sample. Chapter 11 21 Chapter 11 22 Since the distribution of statistics within a single sample have similar characteristics as the distribution of statistics within a sampling distribution, statisticians have found it useful to uncover the characteristics of the sampling distribution. To create a sampling distribution, we would need to take as many different samples as is possible from the population and: (1) determine the mean for each of these samples (or other statistic of interest), and (2) plot all these sample means to create a distribution of the means known as the sampling distribution. Chapter 11 23 Chapter 11 24

Why is the sampling distribution considered a theoretical distribution? The Central Limit Theorem gives us information about the sampling distribution that we can then apply to a single sample. Chapter 11 25 Chapter 11 26 The Central Limit Theorem tells us that: When drawing samples to create the sampling distribution, the larger the size of the samples, the more likely that a perfect normal curve will be created and the resulting statistics will be identical to the population s parameters (the samples drawn should be at least 50 cases and preferably 150). This suggests that, as the size of our single sample is made larger, our single sample will also be more reflective of a normal curve (assuming the population distribution is at least somewhat normal). Chapter 11 27 Chapter 11 28 Further, since we know that a sufficiently large single sample will typically resemble a normal curve, we can apply characteristics of the normal curve to our single sample if it is large. What do we mean by large? Ideally, the sample would have at least 150 cases. However, some statisticians say 50 is plenty and, if the population is fairly normally distributed, 30 cases is enough. Chapter 11 29 Chapter 11 30

So, when studying the distribution of a population we would calculate the standard deviation and then apply characteristics of the normal curve. When studying the distribution of a sample, we would calculate the standard error and then apply characteristics of the normal. The standard deviation for the population is referred to as the standard error when speaking of a sample. While the standard deviation and the standard error are conceptually the same thing, the former is used with populations and the latter with samples. Further, while they are conceptually the same thing, the standard error (of a sample) is calculated slightly differently than the standard deviation (of a population). Chapter 11 31 Chapter 11 32 Because we can apply characteristics of the normal curve to our single sample, we can obtain information about the total population. For example, when considering our sample mean and our sample standard error, we can be 68% confident that the true population mean falls somewhere between +1 and -1 standard errors of our single sample mean. Similarly, we can be 95% confident that the true population mean falls somewhere between +2 and -2 standard errors of our single sample mean. Chapter 11 33 Chapter 11 34 Lets demonstrate this with an example: Lets suppose we drew a large single sample of prison inmates and gave them an aggression test. We found our sample mean to be 74 and the standard error to be 2. Applying characteristics of the normal curve to our sample, we could be 95% confident that the true population mean (i.e., the mean aggression score for all prison inmates) falls somewhere between 70 (minus two standard errors from the mean) and 78 (plus two standard errors from the mean). 凩訝 (zijian, see you later) Chapter 11 35 Chapter 11 36