Career Centres. AICCC Visual Identity Guidelines. 1. Overview

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The Contruction logo (AICCC) was designed to be inclusive of North American Indigenous Peoples. The eagle feather recognizes Indigenous Peoples, the infinity symbol recognizes Métis, and the inukshuk recognizes Inuit. The configuration of 4 circles represents a dreamcatcher. Within the large circle is a monogram of AICCC, composed of stylized letters that form a turtle. According to some Indigenous groups, the turtle is a symbol of Mother Earth and Turtle Island is the name for North America. P 1 January, 2015

NORQUEST COLLEGE BOW VALLEY COLLEGE Specific signatures for programs, initiatives and stationery for NorQuest College and Bow Valley College are available. Always use the original files and templates. P 2

Colour palette These colours work in harmony and were chosen for their inherent meaning in Aboriginal, Métis and Inuit cultures Deep Red Pantone: 1805C C: 5 M: 96 Y: 80 K: 2 2 R: 175 G: 39 B: 4 7 HTML: AF272F Blue Pantone: 300C C: 100 M: 42Y: 0 K: 0 R: 0 G: 100 B: 188 HTML: 0064BC Green Pantone: 347C C: 96 M: 0 Y: 88 K: 1 R: 0 G: 155 B: 71 HTML: 009B47 Yellow Pantone: 7408C C: 0 M: 29 Y: 100 K: 0 R: 246 G: 190 B: 0 HTML: F6BE00 Grey Pantone: 425C C: 48 M: 29 Y: 26 K: 7 6 R: 84 G: 88 B: 9 0 HTML: 54585A Colour usage AICCC_CMYK AICCC_CMYKwh AICCC_CMYKwh AICCC_reverse AICCC_BLK Additional file formats: AICCC_RGB (for web and on screen use) AICCC_PANTONE Specific AICCC Bow Valley and NorQuest College signatures are also available in all formats. P 3

requirement 1.125 inches Minimum size The minimum size for print reproduction of the signature is defined by the length of the overall signature and symbol. The minimum size for print reproduction has been set at 1 1/8 inches (1.125 inches) Requirement To preserve the integrity and clarity of the AICCC signature it must be isolated from other graphic elements. A minimum clear space or protected space must surround the signature separating it from any imagery, text or outside edges of the document. The minimum clear space is 1 circle based on the small circle size of the symbol as shown in the diagram above. P 4

Bow Valley College AICCC Visual Identity Guidelines requirement Letterhead To offset the price of preprinted letterhead, MS Word letterhead templates have been created for The Career Centres and the individual Bow Valley College and NorQuest College centres 345-6 Avenue SE Calgary, Alberta, Canada T2G 4V1 NorQuest College 10230 108 Street NW Edmonton, Alberta, Canada T5J 1L4 NORQUEST COLLEGE BOW VALLEY COLLEGE May 15th, 2015 Roberta Roberts 10234 500 Street Edmonton, Alberta T5I 2R3 May 15th, 2015 Roberta Roberts 10234 500 Street Edmonton, Alberta T5I 2R3 May 15th, 2015 Roberta Roberts 10234 500 Street Edmonton, Alberta T5I 2R3 Dear Ms. Roberts Aliquam scelerisque, velit a pretium elementum, lectus leo suscipit mi, vel pulvinar ipsum felis eget metus. Pellentesque egestas. Aliquam volutpat risus sit amet nulla. Fusce nulla sem, lacinia in, faucibus sed, venenatis eget, metus. Aliquam sit amet lectus. Sed tincidunt varius ligula. Pellentesque tincidunt pharetra wisi. Ut quis est eget velit mattis condimentum. Donec consequat arcu sit amet quam. Donec a elit ac nulla convallis sagittis. Integer viverra. Pellentesque habitant morbi tristique senectus et netus et malesuam h. In mauris. Duis non lacus. Curabitur risus felis, fringilla id, vestibulum quis, dapibus vel, purus. Morbi ac libero eu purus venenatis sodales. Maecenas tincidunt vehicula ante. Integer congue convallis mauris. Phasellus lobortis. Vestibulum lacus neque, nonummy vitae, scelerisque a, gravida a, dui. Pellentesque eget metus quis tortor laoreet porta. Lorem ipsum dolor sit amet, consectetuer adipiscing. Kind regards, Dear Ms. Roberts Aliquam scelerisque, velit a pretium elementum, lectus leo suscipit mi, vel pulvinar ipsum felis eget metus. Pellentesque egestas. Aliquam volutpat risus sit amet nulla. Fusce nulla sem, lacinia in, faucibus sed, venenatis eget, metus. Aliquam sit amet lectus. Sed tincidunt varius ligula. Pellentesque tincidunt pharetra wisi. Ut quis est eget velit mattis condimentum. Donec consequat arcu sit amet quam. Donec a elit ac nulla convallis sagittis. Integer viverra. Pellentesque habitant morbi tristique senectus et netus et malesuam h. In mauris. Duis non lacus. Curabitur risus felis, fringilla id, vestibulum quis, dapibus vel, purus. Morbi ac libero eu purus venenatis sodales. Maecenas tincidunt vehicula ante. Integer congue convallis mauris. Phasellus lobortis. Vestibulum lacus neque, nonummy vitae, scelerisque a, gravida a, dui. Pellentesque eget metus quis tortor laoreet porta. Lorem ipsum dolor sit amet, consectetuer adipiscing. Kind regards, Dear Ms. Roberts Aliquam scelerisque, velit a pretium elementum, lectus leo suscipit mi, vel pulvinar ipsum felis eget metus. Pellentesque egestas. Aliquam volutpat risus sit amet nulla. Fusce nulla sem, lacinia in, faucibus sed, venenatis eget, metus. Aliquam sit amet lectus. Sed tincidunt varius ligula. Pellentesque tincidunt pharetra wisi. Ut quis est eget velit mattis condimentum. Donec consequat arcu sit amet quam. Donec a elit ac nulla convallis sagittis. Integer viverra. Pellentesque habitant morbi tristique senectus et netus et malesuam h. In mauris. Duis non lacus. Curabitur risus felis, fringilla id, vestibulum quis, dapibus vel, purus. Morbi ac libero eu purus venenatis sodales. Maecenas tincidunt vehicula ante. Integer congue convallis mauris. Phasellus lobortis. Vestibulum lacus neque, nonummy vitae, scelerisque a, gravida a, dui. Pellentesque eget metus quis tortor laoreet porta. Lorem ipsum dolor sit amet, consectetuer adipiscing. Kind regards, Darcy Smith Job Position Program or Department Division, Faculty or Office T 780.644.1235 F 780.644.1234 C 780.644.1234 david.jones@norquest.ca Darcy Smith Job Position Program or Department Division, Faculty or Office T 780.644.1235 F 780.644.1234 C 780.644.1234 david.jones@norquest.ca Darcy Smith Job Position Program or Department Division, Faculty or Office T 780.644.1235 F 780.644.1234 C 780.644.1234 david.jones@norquest.ca NorQuest College 10230 108 Street NW Edmonton, Alberta T5J 1L4 Bow Valley College 345-6 Avenue SE Calgary, Alberta T2G 4V1 P 5

requirement Business card Print ready artwork is available for individual Bow Valley College and NorQuest College centres NORQUEST COLLEGE FIRSTNAME LASTNAME Title, Title 10230 108 Street NW, Edmonton, Alberta, Canada T5J 1L4 T 780.123.1234 F 780.123.1234 C 780.123.1234 namename.lastname@norquest.ca BOW VALLEY COLLEGE FIRSTNAME LASTNAME Title, Title 345-6 Avenue SE, Calgary, Alberta, Canada T2G 4V1 T 403.123.1234 F 403.123.1234 C 403.123.1234 namename.lastname@bowvalley.ca P 6