chemindustry Media Kit Sizes/Rates The leading vertical market advertising source for the Chemical World

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1 chemindustry The leading vertical market advertising source for the Chemical World Media Kit Sizes/Rates We are happy to answer your questions. Contact Us at or am - 5pm East Coast Standard time Corporate Headquarters, ChemIndustry.com, 426 E Duarte Road, Monrovia CA 91016

2 Site Statistics The smart solution for advertisers interested in a targeted, relevant industrial audience that is searching the Chemical world for products and services they need, each and every workday. ChemIndustry serves a motivated customer base that searches our index of over 20 million pages. We deliver customers to your site, at the exact moment they are searching for your chemicals or chemical-related business or services. We are pleased to offer you a selection of marketing services to grow, enhance or establish your business, and look forward to becoming your integral marketing partner. Sincerely, Daniel Fishman, CEO ADVERTISING PRODUCTS 4 ChemWords Pay Per Click Advertising Our simplest and most cost-effective way for exposure to our unique targeted audience. Quick and easy online set up. 4 Banners ChemIndustry offers a wide selection of display advertising: Home Page and Chemical Information Page, run-of-site and targeted keyword banner ads. Perfect for new product/service announcements, promotions and/or branding. 4 e-newsletters Promote your product or service in ChemIndustry s widely-read, monthly newsletter to 7,500 opt-in subscribers monthly. Ideal for announcing new products and/or services. 4 Targeted ings Leverage ChemIndustry/ChemWeb s powerful 75,000+ opt-in subscribers for your campaigns. 4Post Your Newsletter, White Papers, Journals or Software Promote your new products or services and/or build your registration and subscription base by taking advantage of our daily site traffic. 4 Gold Package Our best value for maximum market exposure, comprising ChemWords PPC advertising, targeted and ROS banners, and e-newsletter sponsorship. Over 500,000 site visitors/month Over 1,000,000 pageviews/month Over 20,000,000 web pages with full text indexing Top Industry Segments Academic & research institutes Adhesives & sealants Advanced materials, nanotechnology Agrochemicals & fertilizers Analytical laboratories, testing Bioinformatics, drug discovery Chemical distribution, sourcing Coatings, paints & surface treatment Construction materials & tools Construction, composite materials Consultants & experts Contract R&D, technology transfer Custom manufacturing / synthesis Dyes, pigments, inks, intermediates Environment, safety, compliance, recycling Fine & specialty chemicals Food ingredients & additives Industrial equipment (new/used) & supplies Inorganic chemicals Instrumentation & control Job banks, career, training services Lab process equipment LIMS, chemical data management Major chemical suppliers Metals & minerals, mining Organic chemicals Organizations, associations, gov. agencies Pesticides Petrochemical, oil & energy industries Pharmaceutical & biotech industry Polymers, plastics & rubber industry Research & lab chemicals, standards Separation & drying equipment, materials 2 of 6

3 CHEMWORDS ChemIndustry is pleased to offer you ChemWords, a quick and simple way to advertise to a targeted audience that is already searching the Chemical/Chemistry World. It s easy. You create a listing for your business and then select ChemWords and your Business Categories, or with our free Expert Service option, have our experts select these for you. Then, when our site visitors search on ChemIndustry using your ChemWords and/or Business Categories, your listing is shown to these potential customers at the exact moment they are searching for the products or services you provide. After set-up, your listing will be online in less than 48 hours. Account Set-Up is Easy: Sample ChemWords Ads: Costs Set-Up Costs There are no set-up costs. ChemWords Advertising Costs (Minimum Bid $0.25) With ChemWords, you decide how much your ads will cost. You set a bid amount. For example, if your minimum bid is $0.25 and you re ad is clicked on 10 times, your cost would be $2.50. You set a monthly budget amount. For example, if your budget is $30.00/month, your ChemWord ad will be suspended once your total click costs for that month reach your budget amount, in this case $30, but will resume on the first day of the following month. Your account billing will be based on the actual click cost during the month or your budget amount, whichever is less. To clarify, if your bid is $0.25/click, your monthly budget is $30.00, but you receive only 80 clicks for the month, your click cost would be $20 and we would bill for this amount, as it is less than your monthly budget. However, please note that if you actual click cost in a month is less than $10 there would be no monthly billing for this month and the cost would be carried forward to the following month. Graphic Logo/Optional ($25.00/month) We recommend adding a logo to your ChemWord ad. Studies show this can improve your click-through rate 3X. Targeted Banner Options Enhance the awareness of your search ad by adding targeted banners. These are posted on the search result pages for 12 months with unlimited adviews and click-throughs. Premier 728x80 $1, x150 $800 Both $1,500 Payment Preferred payment is via secured credit card transaction on the site. A ChemWord account is opened for only $25 which covers your initial click costs. Automatic billing to your credit card is monthly against your Budget, which can be changed at your discretion, and you will receive monthly s summarizing your account charges and activity. If you require other payment arrangements, please contact rick@chemindustry.com or Other Questions? Please visit the site for answers to FAQ s. 3 of 6

4 BANNERS ChemIndustry offers a wide selection of display advertising throughout the site delivering a powerful message to a targeted audience. This high profile advertising opportunity delivers: more click-throughs, sales leads, and greater market presence/branding. Our banner options include Home and Chemical Information Pages, Run-of-Site, and targeted by category or keyword, requiring a ChemWords account. Home Page: Search Results Page: 120 x 60 } Showcase 300 x 250 d Partner Ad 120 x 60 image and up to 250 characters Premier Leaderboard 728 x 90 Chemical Information Page: Banner Pricing: Premier Leaderboard 728 x 90 Banner Showcase Premier Exclusive* Location on site Home and Chem Info Run-ofsite Search Results, Chem Info Search Resultstargeted IAB size** 300x x x90 160x600 50K- 500K views Price (CPM) >500K- <1M >1M $20 $18 $15 $15 $10 $8 $20 $15 $10 $50 n/a n/a Showcase 300 x 250 * A 160x600 Exclusive skyscraper category-targeted banner can also be posted in the right column on search result pages ** Other IAB standard banners will considered upon special request 4 of 6

5 FEATURED PARTNER Promote your products/services and/or technical papers on the Home Page in this high visibility spot. Combines your 120x60 button logo with up to 250 characters of descriptive text and your link. Price: $50 CPM Do your materials spark design innovation? Designers and materials suppliers can work together to deliver world-changing products. The next time you develop a new material, consider how a designer might use it. Click for more. GOLD PACKAGE Our best value for maximum market exposure ChemWords - priority-listed with unlimited views and click-throughs (up to 500 chemwords and 10 categories) Run-of-site and Targeted banner ads - Premier and banners with unlimited views and click-throughs E-newsletter sponsorship ad to ChemIndustry.com opt-in subscribers. Price 12 months... $8,000 (includes 6 newsletter ads) 6 months... $4,800 (includes 3 newsletter ads) E-NEWSLETTER ChemIndustry s newsletter is mailed monthly to over 7,500 opt-in subscribers. Tailored for R&D, Manufacturing, Consultants and Academia, this popular newsletter provides monthly access to events, online tools and resources in the Chemistry/Chemical and related industries. Ideal for new product and service announcements. One issue... $ 300 Six issues... $1,350 (25% savings) Twelve issues... $1,800 (50% savings) POST YOUR NEWSLETTER, WHITE PAPERS, JOURNALS & SOFTWARE The ChemIndustry Newsletter Center includes newsletters from companies throughout the industry. This highly-visited destination affords you an opportunity to promote new products and services and/or build your registration and subscription base. Price for first newsletter... $200/mo. (3-month minimum) Price for each additional newsletter... $50/mo. (75% savings) 5 of 6

6 targeted s 75,000 Global Address File US/Canada 18% UK/EU 30% Asia/China 26% Latin America 8% Middle East and ROW 18% Target ChemIndustry/ChemWeb s 75,000-member opt-in subscribers -- A powerful and highly-efficient means to promote your products and services to a very interested, qualified and motivated audience. Generate interest and sales leads for your products and services Generate attendance and excitement for your conferences Jump Start your newsletter/journal subscription base Results you can measure - click-through statistics are provided for all links one week after release Cost/Details $350 Per 1000 Successful Sends $1000 Minimum Price not affected by multiple sorts, # tests, or # links (within reason) Customer provides HTML document HTML development services available on request at additional cost Statistics compiled and distributed one week after release For more information on Targeted s please contact us at: or rick@chemindustry.com Our comprehensive database consists of a wide variety of job functions within chemistry/chemical and chemical-related industries, including chemists, chemical engineers, production managers, purchasing managers, corporate executives, QC specialists, R&D directors, scientists and lab personnel, academia, and other talented professionals. They have opt-in for relevant s to stay abreast of the latest breaking news, products, publications, pricing and business trends. Members purchase chemicals, equipment, books, magazines, journals, reports, software, attend conferences, search jobs and participate in other programs and services. Use this list for: B2B, Catalogues, Association Memberships, Training & Certification Offers, Communication Products, Magazines, Newsletters, Conferences, Seminars and more. SELECTIONS Geographic Nine (9) Global Regions which can be further broken down by country Work Sector Academia Commercial/Industrial Specialties/Interests Agricultural food chemistry Agrochemicals and fertilizer and soil chemistry Amino acids and peptides and proteins Analytical chemistry Biological chemistry Carbohydrate chemistry Catalysis Cellulose paper and textiles Chemical education Chemical engineering Chemical information Chemistry and the law Colloid and surface chemistry Combinatorial chemistry Computational chemistry Crystallography Drug design and discovery Dyes and pigments Electrochemistry Environmental chemistry Fluorine chemistry Geochemistry History of chemistry Industrial chemicals Inorganic chemistry Instrumentation and laboratory supplies Macromolecular chemistry Medicinal and pharmaceutical chemistry Nuclear chemistry and technology Organic chemistry Organometallic chemistry Petroleum chemistry Physical chemistry Polymer chemistry Solid state chemistry and materials science Spectroscopy Surfactants Synthetic chemistry Theoretical chemistry Thermodynamics and thermochemistry Techniques Atomic spectroscopy Chromatography Crystallography Electrophoresis Electrochemistry Elemental analysis Emission spectroscopy gc gc ms hplc High throughput screening ir spectroscopy lc ms Mass spectroscopy Microscopy Molecular modeling nmr spectroscopy pcr qsar Quantum chemical methods Radiochemistry Separation science Statistical analysis Thermal analysis uv or vis spectroscopy 6 of 6

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