Whitepaper. All Currency, One Wallet!

Transcription

1 Whitepaper BitStupm All Currency, One Wallet!

2 All Currency, One Wallet! TABLE OF CONTENTS: BitStupm 1. WHAT IS CRYPTOCURRENCY? 2. HISTORY OF CRYPTOCURRENCY. 3. STRENGTH OF CRYPTOCURRENCY. 4. WHAT IS BITS? 5. OUR DRAWBACK? 6. COMPANY PRODUCTS. 7. OUR SERVICES. 8. SOFTWARE DEVELOPMENT SOLUTIONS. 9. SYSTEM MANAGEMENT & IMPLEMENTATION. 10. EDUCATION & TRAINING. 11. TECHNICAL ADVISORY SERVICES. 12. INFRASTRUCTURE AS A SERVICE. 13. OUR FEATURES. 14. OUR TEAM. 15. ROADMAP 16. OUR BUSINESS PLAN. 17. KEYS TO SUCCESS. 18. REVENUE MODEL. 19. PLATFORM FEES. 20. LOW GOAL AND HIGH VOLUME VS. HIGH GOAL AND LOW VOLUME. 21. DISCLAIMER.

3 WHAT IS CRYPTO CURRENCY? A c r y p t o c u r r e n c y ( o r c r y p t o c u r r e n c i e s ) a r e a d i g i t a l a s s e t d e s i g n e d t o w o r k a s a m e d i u m o f e x c h a n g e u s i n g c r y p t o g r a p h y t o s e c u r e t h e t r a n s a c t i o n s a n d t o c o n t r o l t h e c r e a t i o n o f a d d i t i o n a l u n i t s o f t h e c u r r e n c y. I n o t h e r w o r d s, C r y p t o c u r r e n c y, a n e n c r y p t e d, p e e r - t o - p e e r n e t w o r k f o r f a c i l i t a t i n g d i g i t a l b a r t e r, i s a t e c h n o l o g y d e v e l o p e d e i g h t y e a r s a g o. I n M o d e r n D e f i n i t i o n, a d i g i t a l c u r r e n c y i n w h i c h e n c r y p t i o n t e c h n i q u e s a r e u s e d t o r e g u l a t e t h e g e n e r a t i o n o f u n i t s o f c u r r e n c y a n d v e r i f y t h e t r a n s f e r o f f u n d s, o p e r a t i n g i n d e p e n d e n t l y o f a c e n t r a l b a n k. HISTORY OF CRYPTO CURRENCY: B i t c o i n, t h e f i r s t a n d m o s t p o p u l a r c r y p t o c u r r e n c y, i s p a v i n g t h e w a y a s a d i s r u p t i v e t e c h n o l o g y t o l o n g - s t a n d i n g a n d u n c h a n g e d f i n a n c i a l p a y m e n t s y s t e m s t h a t h a v e b e e n i n p l a c e f o r m a n y d e c a d e s. W h i l e c r y p t o c u r r e n c i e s a r e n o t l i k e l y t o r e p l a c e t r a d i t i o n a l f i a t c u r r e n c y, t h e y c o u l d c h a n g e t h e w a y I n t e r n e t - c o n n e c t e d g l o b a l m a r k e t s i n t e r a c t w i t h e a c h o t h e r, c l e a r i n g a w a y b a r r i e r s s u r r o u n d i n g n o r m a t i v e n a t i o n a l c u r r e n c i e s a n d e x c h a n g e r a t e s. T e c h n o l o g y a d v a n c e s a t a r a p i d r a t e, a n d t h e s u c c e s s o f a g i v e n t e c h n o l o g y i s a l m o s t s o l e l y d i c t a t e d b y t h e m a r k e t u p o n w h i c h i t s e e k s t o i m p r o v e. C r y p t o c u r r e n c i e s m a y r e v o l u t i o n i z e d i g i t a l t r a d e m a r k e t s b y c r e a t i n g a f r e e - f l o w i n g t r a d i n g s y s t e m w i t h o u t f e e s.

4 STRENGTH OF CRYPTO CURRENCY. C r y p t o c u r r e n c y h a s s t r e n g t h b y d e s i g n t o m a k e i t a v i a b l e c u r r e n c y t h a t h a s e l e v a t e d i t i n s t a t u s o v e r t h e y e a r s, m o r e N o t a b l y t h e f i x e d l i m i t o f C r y p t o c u r r e n c y t h a t w i l l e x i s t. C r y p t o c u r r e n c y w i l l b e m i n e d w i t h d i m i n i s h i n g r e t u r n s e v e r y f o u r y e a r s u n t i l t h e m a x i m u m n u m b e r o f C r y p t o c u r r e n c y a r e r e a c h e d : a t o t a l o f 2 1 m i l l i o n ( K i n g, ). T h i s a s p e c t o f C r y p t o c u r r e n c y i s i m p o r t a n t f o r i t s v a l u e. D u e t o t h e l i m i t e d a m o u n t o f b i t c o i n s, i t w i l l n e v e r b e c o m e i n f l a t e d f r o m a n O v e r a b u n d a n c e o f C r y p t o c u r r e n c y. A l s o, O u r s a n d o t h e r c r y p t o c u r r e n c i e s a r e g e n e r a l l y r e g a r d e d a s b e i n g p r o t e c t e d f r o m i n f l a t i o n o r i g i n a t i n g f r o m n a t i o n a l g o v e r n m e n t c h a n g e s o r r e s t r i c t i o n s ( M a g r o, ). T h i s c r e a t e s a s a f e h a v e n f o r i n v e s t o r s t o p u t t h e i r w e a l t h i n t o, a s i t g e n e r a l l y d o e s n o t l o s e v a l u e b a s e d o n i n f l a t i o n. O u r o n e i s q u i c k l y s h o w i n g i t s s t r e n g t h a s a r e f u g e a g a i n s t i n f l a t i n g n a t i o n a l c u r r e n c i e s. H o w e v e r, a s i s t h e c a s e w i t h m o s t c o m m o d i t i e s, t h e p r i c e c a n f l u c t u a t e w i l d l y b a s e d o n m a n y o t h e r e x t e r n a l f a c t o r s.

5 WHAT IS BITS? B I T S i s b u i l d i n g t h e m a r k e t d a t a i n f r a s t r u c t u r e f o r c r y p t o c u r r e n c y a n d b l o c k c h a i n a s s e t s. I t w i l l b e t h e f i r s t p l a t f o r m f o r d a t a f e e d s i n t h e s p a c e, p r o v i d i n g c r y p t o c u r r e n c y - r e l a t e d d a t a f e e d s, e x c l u s i v e c o n t e n t s t r e a m s, a n d a r e g u l a r l y u p d a t e d d a t a b a s e o f c r y p t o c u r r e n c y p r o j e c t s f o r r e f e r e n c e. T h i s i n f r a s t r u c t u r e g i v e s t r a d e r s t h e i n f o r m a t i o n e d g e t o m a x i m i z e p r o f i t a n d m i t i g a t e r i s k. A f o c u s w i l l b e o n s e n t i m e n t a n a l y s i s, c o n t e n t, a n d d a t a f e e d s t o s t a r t s i n c e c r o w d s e n t i m e n t i s t h e c u r r e n t d r i v i n g f o r c e i n t h e c r y p t o - m a r k e t s. B I T S w i l l p r o v i d e a c c e s s t o d a t a f e e d s v i a m o b i l e a n d w e b t e r m i n a l s. W e w i l l a l s o d i r e c t l y i n t e g r a t e i n t o 3 r d p a r t y s e r v i c e s s u c h a s e x c h a n g e s a n d a s s e t m a n a g e m e n t p l a t f o r m s, p r o v i d i n g e v e n b r o a d e r a c c e s s t o a n e v e r - i n c r e a s i n g m a r k e t o f c r y p t o - t r a d e r s a n d i n v e s t o r s. D a t a f e e d s a n d a d a t a i n f r a s t r u c t u r e m a k e n e w k i n d s o f c r y p t o - f i n a n c i a l b u s i n e s s e s a n d t e c h n o l o g i e s p o s s i b l e. A m o b i l e A L P H A i s a l r e a d y c o m p l e t e w h i c h i n c l u d e s p r i c e f e e d s, a t r o l l b o x s e n t i m e n t f e e d, a n d a s e n t i m e n t j o u r n a l i n g t o o l. I t i s c u r r e n t l y b e i n g t e s t e d b y e a r l y m e m b e r s o f o u r c o m m u n i t y a n d w i l l b e a v a i l a b l e t o e v e r y o n e i n o u r c o m m u n i t y s o o n. B I T S s l o n g t e r m g o a l i s t o t r a n s f o r m h o w f i n a n c i a l i n f o r m a t i o n i n c r y p t o - m a r k e t s i s d i s t r i b u t e d. W e a i m t o c r e a t e m a r k e t s t a n d a r d s f o r c r y p t o c u r r e n c y m a r k e t d a t a, b e s t p r a c t i c e s, a n d p r o j e c t t r a n s p a r e n c y, a l l a v a i l a b l e i n o n e p l a c e e s s e n t i a l l y b e c o m i n g t h e d a t a a n d i n f o r m a t i o n h u b o f c r y p t o c u r r e n c y a n d b l o c k c h a i n a s s e t s.

6 OUR DRAWBACK W i t h i n o n l y 2 y e a r s, B I T S h a s a l r e a d y l e f t i t s m a r k i n t h e w o r l d c r y p t o c u r r e n c y m a r k e t. O u r W e b i s t a r g e t i n g a r a t h e r y o u n g e r u s e r g r o u p % b e t w e e n 1 8 a n d 4 4 y e a r s - a n d h a s r e g i s t e r e d m o r e t h a n K d o w n l o a d s a n d m u l t i p l e m i l l i o n s o f s a v i n g t r a n s a c t i o n s h a v e b e e n p r o c e s s e d s o f a r. W e h a v e c r e a t e d e n o r m o u s e c o n o m i c v a l u e f o r o u r m a s s m a r k e t u s e r s. A n d h i g h c u s t o m e r s a t i s f a c t i o n j u s t h a v e a l o o k a t o u r w e b r a t i n g s : I t i s B I T S ' s g o a l t o h e l p p e o p l e w i t h p u t t i n g m o n e y a s i d e i n a d e d i c a t e d s a v i n g s a c c o u n t, u s i n g p e r s o n a l i z e d A I b a s e d s a v i n g s r u l e s. B I T S h a s s o l v e d t h e c h a l l e n g e f o r c o m m o n p e o p l e t o s a v e m o n e y - i t p r o v i d e s s m a r t a n d f u l l y - a u t o m a t e d m i c r o - s a v i n g s a n d e v e n s p e n d s o p t i m i z a t i o n u s i n g a s e l f - l e a r n i n g a l g o r i t h m w i t h a c o n v e n i e n t U X u n d e r s t a n d a b l e f o r e v e r y b o d y. T h e r e b y, w e s u c c e s s f u l l y h e l p e d t o r e a c h t h e g o a l o f t e c h - n o b a s e d w o r l d e v e r y d a y s a v i n g s. COMPANY PRODUCTS: W e h a v e a w i d e s p e c t r u m o f p r o d u c t s t o c a t e r y o u r s p e c i f i c b u s i n e s s n e e d s. B e i n g a h i g h l y p r o c e s s d r i v e n c o m p a n y, w e u n d e r g o r o b u s t q u a l i t y t e s t i n g t o e n s u r e f l a w l e s s, r o u n d t h e c l o c k, a n d w o r l d - c l a s s p e r f o r m a n c e. A l l o u r p r o d u c t s c o m e w i t h s t r o n g p o s t s a l e s s e r v i c e s a n d c l i e n t s u p p o r t s.

7 FINANCIAL ECOSYSTEM V E L O C I T Y P A Y R E M I M I C R O F I N C O O P C O R E B A N K I N G S O L U T I O N C E N T R A L B A N K R E P O R T I N G I - S M E PORT & LOGISTICS T I M S P O R T M A N A G E M E N T VIRTUAL REALITY C R I C K E T S I M U L A T I O N G A M E E N G I N E A S S E M B L Y S I M U L A T I O ERP-SMART ENTERPRISE S M A R T H R M S M A R T P A Y R O L L S M A R T B E N E F I T S M A R T A S S E T S M A R T A C C O U N T S S M A R T V E H I C L E MARKETPLACE E - M I C R O M E L A

8 OUR SERVICES: C r e a t e s c u s t o m i z e d t e c h n o l o g i c a l s o l u t i o n s f o r c h a n g i n g c u s t o m e r n e e d s w i t h f l a w l e s s e x e c u t i o n a n d w o r l d c l a s s a d v i s o r y s e r v i c e s. SOFTWARE DEVELOPMENT SOLUTIONS A l o n g s i d e a w o r l d - c l a s s p r o d u c t p o r t f o l i o, w e a l s o o f f e r c u s t o m i z e d s e r v i c e s f o r b o t h p r o f i t a n d n o n - p r o f i t o r g a n i z a t i o n s. B y c r a f t i n g i n t e l l i g e n t a n d e f f i c i e n t s y s t e m s t h a t t a i l o r t o t h e e x c l u s i v e n e e d s o f a w i d e a r r a y o f o u r c l i e n t s w o r l d w i d e. W e a d a p t C M M I L 5 p r o j e c t m a n a g e m e n t p r o c e d u r e t h a t c o m p l i e s w i t h i n t e r n a t i o n a l s t a n d a r d s. F u r t h e r m o r e, w e h a v e a n e x c l u s i v e t e a m o f c e r t i f i e d p r o f e s s i o n a l s w h o r e l e n t l e s s l y c r e a t e a n d i n n o v a t e, t o s t i r u p u n s u r p a s s e d s e r v i c e s f o r a l l c l i e n t s. SYSTEM MANAGEMENT & IMPLEMENTATION w e h e l p y o u p i c k t h e a p p r o p r i a t e s o f t w a r e t h a t a d h e r e s t o a l l n e e d s a n d s t a n d a r d s, a n d p r o v i d e s c o n s t a n t s u p p o r t t o m a i n t a i n. C o n v e r s i o n w i t h W e i s c o s t a n d t i m e e f f e c t i v e w i t h g u a r a n t e e d r e s u l t EDUCATION & TRAINING W e h e l p y o u d e v e l o p c a p a b i l i t i e s, e m p o w e r r e s o u r c e s a n d s i m u l t a n e o u s l y i m p r o v e t h e p r o f e s s i o n a l p e r f o r m a n c e o f y o u r t e a m a n d o r g a n i z a t i o n b y p r o v i d i n g w o r l d - c l a s s l e a r n i n g.

9 TECHNICAL ADVISORY SERVICES W e h a v e c h a n g e d b u s i n e s s l a n d s c a p e f a r m o r e t h a n a n y t i m e e v e r. S u r v i v a l i n b u s i n e s s w o r l d d e p e n d s o n l y o n o n e t h i n g. Q u i c k a d o p t i o n w i t h t h e c h a n g e. A n d f o r t h i s t e c h n o l o g i c a l e r a, i m p l e m e n t i n g I T i s t h e o n l y c h o i c e t h a t b u s i n e s s e s h a v e. S u r v i v a l a n d u n c e a s i n g g r o w t h i n e v e r c h a n g i n g b u s i n e s s d y n a m i c s d e r i v e d f r o m w e l l d e s i g n e d a n d w e l l e x e c u t e d I T s t r a t e g y. W e u n d e r s t a n d t h e h u g e a r r a y o f c h a l l e n g e s f a c e d b y b u s i n e s s e s a n d i s d e d i c a t e d t o o f f e r c o m p r e h e n s i v e I T c o n s u l t a n c y s u p p o r t t h a t c a t e r s t o t h e p e r s o n a l i z e d n e e d s o f o r g a n i z a t i o n s. W e a r e d e v o t e d i n c r e a t i n g a n d a d d i n g v a l u e t o b u s i n e s s e s i n o r d e r t o g r a n t t h e m a n e d g e o v e r c o m p e t i t o r s. W e m e t i c u l o u s l y a n a l y z e t h e I T c o m p l i c a t i o n s f a c e d b y i t s c l i e n t s a n d a d v i s e s t h e m o n t a c k l i n g o p e r a t i o n s t h r o u g h e f f e c t i v e a n d e f f i c i e n t m e t h o d o l o g i e s. I t h e l p s o r g a n i z a t i o n s s e t t l e o n t h e m o s t a p p r o p r i a t e d e g r e e o f a u t o m a t i o n i n o r d e r f o r t h e m t o b e n e f i t t h r o u g h c o g n i t i o n. W e h e l p o r g a n i z a t i o n s g r o w w i t h i t s b o t t o m l e s s i n d u s t r y p r o f i c i e n c y a n d e s s e n t i a l l y r e d e s i g n s c l i e n t e x p e r i e n c e s. W i t h r e g a r d o f b e i n g t h e f i r s t C M M I l e v e l 5 f i r m i n t h e c o u n t r y, W e o f f e r s C M M I c o n s u l t a n c y t o o t h e r s o f t w a r e f i r m s t h a t w a n t t o p u r s u e t h e s e s t a n d a r d s b y e n h a n c i n g e n g i n e e r i n g c a p a b i l i t i e s a n d m a t u r i t y i n t h e I T f i e l d. INFRASTRUCTURE AS A SERVICE U s e o u r s t o r a g e a n d n e t w o r k i n g c a p a b i l i t i e s o n d e m a n d a n d s a v e y o u r m o n e y a n d r e s o u r c e s. W e p r o v i d e u n i n t e r r u p t e d I T I n f r a s t r u c t u r e f o r e v e n t h e m o s t c o m p l e x a n d d e m a n d i n g o r g a n i z a t i o n s. O u r s e r v i c e i n c l u d e s a d v a n c e d D a t a C e n t e r s, C l o u d M a n a g e m e n t a n d a l l o t h e r I T I n f r a s t r u c t u r e s u p p o r t

10 OUR FEATURES: FAST TRANSACTION E n j o y 1 0 x F a s t T r a n s a c t i o n m o r e t h a n a n o t h e r. SECURE AND STABLE M a k e a p a y m e n t o r s e n d f u n d s, s a f e l y a n d e a s i l y INSTANT TRANSFER S e n d a n d r e c e i v e m o n e y ( C r y p t o c u r r e n c i e s a n d e - c u r r e n c i e s ) a r o u n d t h e w o r l d i n s t a n t l y t o a n y o n e y o u l i k e - e v e n i f t h e y d o n ' t h a v e a B i t S t u m p A c c o u n t.

11 OUR FEATURES: MOBILE APPS Y o u c a n e a s i l y a c c e s s u s i n g t h e b i t s t u m p m o b i l e SUPPORT 24/7/365 A p p l i c a t i o n ( A n d r o i d, I O S ) C o m i n g s o o n. B i t S t u m p p r o v i d e s f i n a n c i a l m a n a g e m e n t a n d C u s t o m e r s u p p o r t t o e n s u r e e v e r y u s e r F i n d i n g t h e i n d i v i d u a l a p p r o a c h t o s o l v i n g H i s / h e r p r o b l e m s 2 4 h o u r s a d a y, 7 d a y s a w e e k A n d d a y s a y e a r.

12 OUR TEAM

13 ROAD MAP

14 ROAD MAP

15 OUR BUSINESS PLAN B u s i n e s s M o d e l I n n o v a t i o n i s s o c r i t i c a l n o w a d a y s, n o b u s i n e s s s h o u l d l e a v e t h e s u b j e c t a s i d e. T h e w o r k s h o p l e d b y a B o a r d o f I n n o v a t i o n w i t h i n o u r t e a m h a s t r u l y h e l p e d u s i n m a p p i n g o u t c u r r e n t b u s i n e s s p r o c e s s e s a n d f i n d i n g o u t n e w a n d m o r e s u c c e s s f u l w a y s o f d o i n g t h i n g s. A c r i t i c a l s t e p i n o u r i n n o v a t i o n p r o c e s s! F r e d e r i c D e M e y e r, M a n a g e r E U M a r k e t I n t e l l i g e n c e, C i s c o F & R A u t o ( F & R ) i s t h e d e s i r e o f J o h n F o r d a n d M i c h a e l R o n a l d w h o t o g e t h e r h a v e 3 0 y e a r s e x p e r i e n c e a s a u t o m e c h a n i c s. B o t h h a v e a d r e a m o f s t a r t i n g u p t h e i r o w n c o m p a n y a n d o f f e r i n g b e t t e r s e r v i c e t o t h e i r c l i e n t s t h a n c o m p e t i t o r s. T h e o b j e c t i v e s o v e r t h e n e x t t h r e e y e a r s f o r F & R A u t o R e p a i r a r e t h e f o l l o w i n g : S a l e s r e v e n u e s i n c r e a s e s t e a d i l y t h r o u g h y e a r t h r e e. I n s t i t u t e a p r o g r a m o f s u p e r i o r c u s t o m e r s e r v i c e t h r o u g h r i g o r o u s e v a l u a t i o n o f S e r v i c e e x p e r i e n c e. H i r e t h r e e m o r e m e c h a n i c s. KEYS TO SUCCESS I n t h e a u t o r e p a i r i n d u s t r y a c o m p a n y b u i l d s i t s c l i e n t b a s e o n e c u s t o m e r a t a t i m e a n d m o s t l y t h r o u g h w o r d o f m o u t h m a r k e t i n g. W i t h t h i s i n m i n d, t h e k e y s t o s u c c e s s f o r F & R A u t o R e p a i r a r e : H i g h - q u a l i t y w o r k. C o n s t a n t c o n t a c t w i t h c l i e n t s s o a s t o k e e p t h e m i n f o r m e d a b o u t t h e s t a t e o f t h e i r s A u t o m o b i l e a n d t h e r e p a i r j o b p r o g r e s s. K n o w l e d g e a b l e m e c h a n i c s t h a t a r e f r i e n d l y, c u s t o m e r o r i e n t e d, a n d w i l l t a k e t h e T i m e t o e x p l a i n t o t h e c u s t o m e r s t h e i n t r i c a t e n a t u r e o f o u r b u s i n e s s a n d o u r w o r k. T h e m i s s i o n o f F & R A u t o R e p a i r i s t o p r o v i d e h i g h q u a l i t y, c o n v e n i e n t a n d c o m p r e h e n s i v e a u t o r e p a i r a t l o w c o s t. T h e m o s t i m p o r t a n t a s p e c t o f o u r b u s i n e s s i s t r u s t. I t i s t h e g o a l o f o u r f i r m t o h a v e % c u s t o m e r s a t i s f a c t i o n i n r e g a r d s t o q u a l i t y, f r i e n d l i n e s s, t i m e t o c o m p l e t i o n a n d t o d i s c o v e r n e w w a y s t o e x c e e d t h e e x p e c t a t i o n s o f o u r c l i e n t s.

16 REVENUE MODEL A r e v e n u e m o d e l i s a f r a m e w o r k f o r g e n e r a t i n g r e v e n u e s. I t i d e n t i f i e s w h i c h r e v e n u e s o u r c e t o p u r s u e, w h a t v a l u e t o o f f e r, h o w t o p r i c e t h e v a l u e, a n d w h o p a y s f o r t h e v a l u e. I t i s a k e y c o m p o n e n t o f a c o m p a n y ' s b u s i n e s s m o d e l. W e a r e f o l l o w i n g t h e c r o w d f u n d i n g m o d e l H e r e t h e f u n d e r r e c e i v e s a p r o d u c t o r s e r v i c e a s a r e w a r d f o r t h e i r i n v e s t m e n t. T h i s b u s i n e s s m o d e l i s c a l l e d r e w a r d - b a s e d c r o w d f u n d i n g. R e w a r d - b a s e d c r o w d f u n d i n g i s f r e q u e n t l y u s e d f o r c r e a t i v e b u s i n e s s e s o r s m a l l e r c o n s u m e r p r o d u c t s, w h e r e b a s i c f i n a n c i n g f o r p r o d u c t i o n i s l i n k e d t o a n i n i t i a l d e m a n d - t e s t. T h e g o o d n e w s i s t h a t i f y o u r e a c r e a t o r o r e n t r e p r e n e u r a n d g o w i t h m y a p p r o v e d l i s t o f c r o w d f u n d i n g p l a t f o r m s, t h e n y o u h a v e n o t h i n g t o w o r r y a b o u t. Y e s, y o u r e g o i n g t o b e p a y i n g a f e e. T y p i c a l l y 5 % f o r a l l o r n o t h i n g c a m p a i g n s a n d t y p i c a l l y a n o t h e r 4-5 % f e e i f y o u v e d o n e a k e e p w h a t y o u r a i s e c a m p a i g n a n d f a i l t o h i t y o u r g o a l, b u t t h e c a m p a i g n f u n c t i o n a l i t y t h a t y o u r e g e t t i n g f o r t h a t p r i c e m a k e s s e n s e. PLATFORM FEES P l a t f o r m f e e s a r e t h e m a i n w a y t h a t c r o w d f u n d i n g s i t e s m a k e m o n e y. T h e r e a r e t w o t y p e s o f t y p e s o f f u n d r a i s e r s : A l l o r n o t h i n g c a m p a i g n s : Y o u m u s t h i t t h e g o a l y o u s e t i n o r d e r t o k e e p t h e f u n d s t h a t y o u v e r a i s e d. T y p i c a l l y t h e p l a t f o r m t a k e s a 5 % o f f u n d s r a i s e d i f y o u a r e s u c c e s s f u l. K e e p w h a t y o u r a i s e c a m p a i g n s : Y o u c a n k e e p t h e a m o u n t o f f u n d s t h a t y o u v e r a i s e d, e v e n i f y o u h a v e n t h i t y o u r g o a l b y t h e e n d o f y o u r f u n d r a i s i n g d u r a t i o n. P l a t f o r m s u s u a l l y w i l l t a c k o n a f e e i f y o u d i d n o t h i t y o u r g o a l s o t h a t t h e i r t o t a l f e e i s %. Y o u w i l l a l s o p a y a p a y m e n t p r o c e s s i n g f e e w i t h m o s t c r o w d f u n d i n g p l a t f o r m s, w h i c h a v e r a g e s a b o u t 3 %, t h o u g h i t v a r i e s f r o m p l a t f o r m t o p l a t f o r m.

17 LOW GOAL AND HIGH VOLUME VS. HIGH GOAL AND LOW VOLUME M o s t c r o w d f u n d i n g p l a t f o r m s r e l y o n t h e h i g h f r e q u e n c y o f l o w g o a l c a m p a i g n s f o r a s u s t a i n a b l e b u s i n e s s m o d e l. J u s t t h i n k a b o u t i t. I s i t e a s i e r t o a t t r a c t 1 0 c a m p a i g n s e a c h m o n t h t h a t g o o n t o r a i s e $ 1 0, e a c h o r 1 m a s s i v e c a m p a i g n e a c h m o n t h t h a t r a i s e s $ 1 0 0, 0 0 0? B o t h a v e n u e s w o u l d p r o d u c e $ 5, w o r t h o f r e v e n u e. A t t h e t i m e o f w r i t i n g, 7 1 % o f a l l o f K i c k s t a r t e r s s u c c e s s f u l c a m p a i g n s a r e c o m p r i s e d o f p r o j e c t s t h a t r a i s e d b e t w e e n $ 0 a n d $ 1 0, H o w e v e r, t h e h i g h g o a l a n d l o w v o l u m e p r o j e c t s d o c o n t r i b u t e a s i g n i f i c a n t a m o u n t o f r e v e n u e. L e t s d o s o m e r o u n d n u m b e r c a l c u l a t i o n s f r o m K i c k s t a r t e r s s t a t s. A l l s u c c e s s f u l p r o j e c t s : 9 0, L e s s t h a n 1, r a i s e d : 1 0, B e t w e e n $ 1, $ 9, : 5 3, B e t w e e n $ 1 0, $ 1 9, : 1 2, B e t w e e n $ 2 0, $ 9 9, : 1 1, B e t w e e n $ 1 0 0, $ 9 9 9, : 2, $ 1 m i l l i o n r a i s e d : I m g o i n g t o a v e r a g e t h e d o l l a r r a n g e s f o r a q u i c k a n d d i r t y c a l c u l a t i o n i n t e r m s o f h o w m u c h r e v e n u e e a c h t i e r b r o u g h t i n. K e e p i n m i n d t h a t t h e s e r e s u l t s a r e l i k e l y s k e w e d.

18 $ 2 6 6, = ( $ 5, 3 2 5, ) *. 0 5 $ 1 3, 3 7 9, = ( $ 2 6 7, 5 9 5, ) *. 0 5 $ 9, 4 8 3, = ( $ 1 8 9, 6 6 0, ) *. 0 5 $ 3 3, 4 0 5, = ( $ 6 6 8, 1 0 0, ) *. 0 5 $ 5 9, 5 6 5, = ( $ 1, 1 9 1, 3 0 0, ) *. 0 5 $ 5, 7 5 0, = ( $ 1 1 5, 0 0 0, ) *. 0 5

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