The Slow Growth of New Plants: Learning about Demand?

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1 The Slow Growth of New Plants: Learning about Demand? Lucia Foster, John Haltiwanger and Chad Syverson Working Paper 200 Presented by Román Fossati Universidad Carlos III February 20 Fossati Román (Universidad Carlos III) The Slow Growth of New Plants: Learning about Demand? February 20 / 4

2 Introduction Relevant Question Where do size gaps between young and old plants within industries come from? Motivation New business tend to start small (Dunne, Roberts and Samuelson 989, Caves 998, Cabral and Matta 2003). Earlier literature: productivity/cost di erences as an explanation (Bahk and Gort 993; theory: Jovanovic 82, Hopenhayn 92, Melitz 03, Asplund & Nocke 07, among others). New evidence: selection is on pro tability and not just on productivity (Foster Haltiwanger and Syverson 2008). Fossati Román (Universidad Carlos III) The Slow Growth of New Plants: Learning about Demand? February 20 2 / 4

3 Introduction This paper Extends the literature tying productivity to plant and rm survival (Bartelsman and Doms 2000) including other sources of heterogeneity. Given that new plants tend to be smaller than incumbents and the size gap closes slowly over time, they explore the sources of the D gap and its slow convergence. The insight Given the similarity in supply-side fundamentals)idiosyncratic D factors might explain plant size di. (i.e. consumer base growth or building reputation: Caminal & Vives 99, Radner 03, Fishmand & Rob 03). Fossati Román (Universidad Carlos III) The Slow Growth of New Plants: Learning about Demand? February 20 3 / 4

4 Introduction Size pattern is not driven by productivity di erences. Young plants have much lower idiosyncratic D measures (57%) D gaps close very slowly over time while supply side fundamentals show no such slow convergence Fossati Román (Universidad Carlos III) The Slow Growth of New Plants: Learning about Demand? February 20 4 / 4

5 Model Develop and estimate a model of dynamic demand process Environment Each plant faces a contemporaneous D curve q t = θ t Age φ t Z γ t p t (2) θ t exogenous D shock (AR()) φ deterministic change in D Z t endogenous shifter, γ links current prod. with future expected demand level Z t = ( δ)z t + ( δ)r t Production function and pro ts q t = A t x t π t = p t A t x t c t x t f A t TFP that evolves exogenously x t input choice Fossati Román (Universidad Carlos III) The Slow Growth of New Plants: Learning about Demand? February 20 5 / 4

6 Model βe θ Value function: plant manager maximizes the present value of π φ γ V (Z t, A t, Age t, θ t ) = max 0, sup θt Aget Zt A t x t c t x t f x +βe [V (Z t+, A t+, Age t+, θ t+ )]g states θ t, Age, TFP evolves exogenously state Z t endogenously a ected by plant s input choices Euler Equation c t ( δ)p t A t ( δ) φ γ t+ Age t+ Z θ t Age t+ (A t+x t+ ) p t+ φ γ t Z h γ t (A t x t ) p p t+ A t+ x t+ Z t+ t = i + c t+ p t+ A t+ θ t state variable observable to the plant manager but not by the economist)use the D curve, solve for θ t and substitute it into here Fossati Román (Universidad Carlos III) The Slow Growth of New Plants: Learning about Demand? February 20 6 / 4

7 Model: Euler Equation c t p t A t = β( δ)γ E [R t+ ] Z t+ c t+ +β( δ) E p t+ A t+ (7a) RHS=0 in the static problem As the plant ages, the ratio of its next period expected revenue to its D stock Z t+ will fall)will drive the rst RHS term toward 0)In the limit the plant to set its markup equal to the static rule (setting all terms in the EE equal to zero). Thus young plants have the smallest margins, and then it increases as the plant ages (how fast margins rise is in part a function of the depreciation rate of the plant s D stock) Fossati Román (Universidad Carlos III) The Slow Growth of New Plants: Learning about Demand? February 20 7 / 4

8 Model: Estimation Estimation (D (2) function and EE(7a)) Use past revenues to construct the plant s demand stock Z t as a function of past sales and the depreciation rate Z t = ( δ) τ Z t τ + ( δ) i R t i i = τ τ is the n o periods the plant has operated With initial D level for entrants (plant e): K0s(e) Z 0e = (K 0e ) λ + K λ2 0e K 0e This allow a plant s initial D stock to be a function of the own physical size as well as the size of the rm that owns it K 0e initial physical capital stock of plant e K 0s(e) sum of the physical capital stocks of plant e s siblings Fossati Román (Universidad Carlos III) The Slow Growth of New Plants: Learning about Demand? February 20 8 / 4

9 Estimation When considering estimating the D eq. q t = θ t Age φ t Z γ t p t, 9 endogeneity issue: RHS variables include endogenous plant level prices, and state variables Z t and Age t that, in the presence of serially correlated D shocks, are correlated with the unobserved D shock)to deal with these issues take logs and assume the unobserved D shock follows an AR() process: ln q t+ = θ t+ + φ ln Age t+ + γ ln Z t+ ln p t+ (2a) θ t+ = ρθ t + ν t+ where ν t+ is iid by taking quasi-di erences Fossati Román (Universidad Carlos III) The Slow Growth of New Plants: Learning about Demand? February 20 9 / 4

10 Estimation ln q t+ = ρ ln q t + φ ln Age t+ ρφ ln Age t (2b) +γ ln Z t+ ργ ln Z t ln p t+ + ρ ln p t + ν t+ Now the residual ν t+, innovation to the unobserved D shock, is uncorrelated with variables dated t and earlier and with instruments dated in t + that are correlated with the RHS variables of (2b) but uncorrelated with the innovation to demand shocks (TFP as valid instrument for plant-level prices) Fossati Román (Universidad Carlos III) The Slow Growth of New Plants: Learning about Demand? February 20 0 / 4

11 Estimation The EE (7a) is simpli ed by multiplying and dividing the cost-price ratio by the plant s quantity)the ratio becomes the plant s total variable costs as a share of revenue. E [ε t+ ] = C t R t = 0 β( δ)γ Ct+ β( δ) R t+ R t+ Z t+ moment condition, (assuming that the expectation errors are additively separable, and that their mean is zero at the true parameter values). Estimate this MC by GMM. Instruments are variables dated t and earlier: lagged cost-revenue ratios lagged revenues, and age dummies Fossati Román (Universidad Carlos III) The Slow Growth of New Plants: Learning about Demand? February 20 / 4

12 Estimation: Jointly estimate EE and D by GMM Estimate 2 versions of the model: One imposes δ = 0 dep. rate of the D stock (D stock=cum. Rev) The other estimates δ with the other parameters Results: Concrete Sample Fossati Román (Universidad Carlos III) The Slow Growth of New Plants: Learning about Demand? February 20 2 / 4

13 Results Results: Entire Sample Fossati Román (Universidad Carlos III) The Slow Growth of New Plants: Learning about Demand? February 20 3 / 4

14 Final Remarks This paper develops and estimates a dynamic demand model to explore new sources of plants size growth and survival, and the slow convergence in size of new plants to established plants size. Results indicate that Even in commodity-like product industries, entry is di cult and It takes a long time for a new business -even those of larger rms- to catch up more established competitors in terms of output. Fossati Román (Universidad Carlos III) The Slow Growth of New Plants: Learning about Demand? February 20 4 / 4

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